In recent years, as one of the most mainstream green travel methods, the electric two-wheeler industry has always taken "youth" as the constant keyword. As a leading brand of two-wheeled electric vehicles, AIMA has always been committed to providing users with innovative travel solutions through fashionable and technological design, and at the same time, it has also actively deployed around the needs of young people. Through a series of new initiatives such as breaking through the dimensional wall, Emma has demonstrated its deep understanding of young people and new thinking about the brand's rejuvenation strategy.
Earlier this year, the well-known online game "Aion" held its 15th anniversary party at the Guangzhou Firefly Animation Carnival. Emma Electric Vehicle has launched cross-border and cross-dimensional cooperation with this strong IP, arranging a brand area at the party site, and creating a journey through time and space by winning co-branded peripherals and co-branded electric vehicles through on-site interactive lucky draws, and bringing a unique cross-dimensional encounter to the majority of Aion players with co-branded fashion models such as Emma Snapdragon electric vehicles.
As a popular MMORPG game that has accompanied players through 15 springs, summers, autumns and winters, "Aion" has maintained a stable update rhythm for many years and continues to launch new content that keeps pace with the times, constantly trying to show brand imagination and brand value in innovative forms, establishing a more diversified product culture system, and bringing players a constant sense of freshness. This idea is highly consistent with the continuous expansion of the model system and the launch of fashionable technology products.
As the 2024 Emma ace flagship, Emma Snapdragon is equipped with Emma engine system, which starts fast, is extremely fast, and accelerates fast, and supports multiple supercar-level driving modes - L (endurance) / S (sport) dual riding mode to meet the different needs of speed and battery life; Inheriting the star-level appearance of the Air Force family, it adopts a youthful design, with a cool appearance of the mecha and sharp supercar lines; Equipped with Bluetooth car control system, it can realize keyless car control; Electronic saddle lock, one-key unlocking. Create a personalized experience, inspire more life inspiration, better meet the travel imagination of the majority of young generation users, and gain great attention from the majority of participating players at the 15th anniversary party.
Not only that, but if the fashion of electric vehicles is increasingly becoming a culture, then Emma electric vehicles are undoubtedly one of the most powerful promoters of this culture. Fashionable temperament and a steady stream of youthful vitality, just like Emma's innate talent, especially in recent years, the hot spots of the continuous young cross-border, and various activities to play with young people, have made the young trend of Emma's electric vehicles more sharp, but also let more young people begin to love this brand. appeared at the Journey to the West Carnival, and Emma Metaverse launched a dream linkage; Emma Commander Pro broke the "dimensional wall" and galloped "Planet: Reboot"; Emma's Dream Maker straddles an electric motorcycle and joins hands with the casual racing mobile game "Ace Racing" for cross-border racing; Cross-border implantation of "Perfect World: Clash of the Gods", adding cool mounts, showing the style; Launched the "Emma King Black Season" and the Glory of Kings 16-City League, attracting countless players..... Emma continues to cooperate with various other brands such as games, digital, and trendy toys commonly used by young people, so that cycling culture can appear in more corners of young people's lifestyles, and Emma's cycling fashion has become a more familiar organic element in the trend culture.
Fashionable electric vehicles with high-quality products to create a better and more comfortable travel experience; With experiential and personalized interactive scenes, we create a multi-dimensional and multi-level rich experience. In this way, Emma insists on keeping pace with the culture of Generation Z, conveying a more fashionable and colorful cycling aesthetics, and continuously providing "emotional premium" for the younger generation. In the future, Emma will continue to deepen cross-border and cross-dimensional cooperation, form a more extensive, efficient and unique linkage methodology, and create a multi-level, all-round and sustainable fashion travel cultural ecosystem.