The car has now entered the era of intelligence, and the intelligent interconnection system in the car has become one of the factors that consumers consider when buying a car. Out of insight into consumer needs, Dongfeng Honda's new eleventh generation Civic is equipped with Honda CONNECT3.0 intelligent guidance interconnection system for the first time, realizing the powerful effect of human-vehicle interaction and car-home interconnection, and providing users with a more intimate and reassuring driving experience with intelligence.
Intelligence is inseparable from the consideration of the market
It is said that the Guangzhou Auto Show is known as the "vane of the auto market in the coming year", indicating the development of the automobile in the coming period, so at the just-concluded 2021 Guangzhou Auto Show, the author noticed that the times put forward higher requirements for intelligent and connected cars.
In recent years, the global automotive industry has undergone earth-shaking changes, in the automotive industry continues to face challenges and gradually mature in the context, electrification, networking, intelligence has become the development trend and trend of the automobile industry, in order to cope with the trend of the times, whether it is an independent car brand or a joint venture car brand, are in the field of intelligent cars, that scene is like eight immortals across the sea, each showing its magic.
In the already saturated automobile market, the initiative of the market has gradually shifted from the exclusive ownership of automobile companies to the common enjoyment of users and enterprises. Enterprises can no longer be based on the same data, superficial paper research to truly understand the needs of users, but need to be implemented, accurate intake of users' emotional needs and feedback experience, a change in the past of the user as the recipient of one-way communication, and the use of users as the source of car research and development, the formation of a new model of user- car - user.
With both technology and users, Civic Intelligence is also growing
In the field of smart cars where the gods fight, Dongfeng Honda also closely follows and never lags behind. Some people say that Honda is a bit conservative because it pays too much attention to the maintenance and stability of product performance, and it is difficult to stand out among its competitors. In fact, Honda has always put advanced technology into the production of automobiles, and Civic is the best embodiment of Honda's focus on science and technology investment. Looking back on its development, Civic has been forging ahead on the road of intelligence and technology, and at the same time, adhering to the development concept of "refreshing", Civic is precisely oriented to users, starting from life, infiltrating intelligence and intimacy into the daily life of users, and maximizing the possibility of user life.
In the era of intelligent cars, users are often not attracted by whose technology is more sophisticated, but whether the intelligence in the car is the intelligence that meets the needs of users, and the spelling is the technical flow, but also the precise control of user needs. The eleventh generation of Civic inherits the mantle of the previous generation, adheres to the people-oriented at the same time, and realizes intelligent re-upgrading. The new car is equipped with Honda CONNECT 3.0 intelligent guidance interconnection system, which is different from the previous two generations of Honda CONNECT system, and the comprehensive strength of the third generation is on a higher level. If the first two generations mostly stay in basic functions such as car navigation and entertainment and recreation, then the third generation is more flexible and intelligent, able to understand what you think, do what you think, and become your exclusive partner.
The core technology of the system is the design of the AI intelligent assistant, which has a high degree of natural semantic comprehension ability, which can communicate freely with the user like a person, completely avoiding the previous communication that needs to retrieve keywords or there is a situation where the logic is reversed. One of the surprises is that the car has a dialect recognition function, which is more inclusive of the user's language, even if the car is ridden by friends who are not good at Mandarin, they can also talk to the AI assistant freely, without causing estrangement and embarrassment. In addition, users can control the vehicle through the voice of the intelligent assistant, truly realizing the humanized driving experience.
A more intimate aspect of the Honda CONNECT3.0 system is that it not only realizes the interaction between people and vehicles, but also creates a perfect system of "people, cars and home" interaction. In the driving process, the user can control the smart home products at home at any time through the system, just imagine, before going home has been connected with tmall genie in the car, the smart coffee machine, sweeping robot, air conditioner at home has begun to work, back home can enjoy a warm and comfortable environment, wouldn't it be wonderful! In addition, when at home, users can also remotely control the car, for example, they can turn on the air conditioner in advance before getting on the car in winter, and enjoy a little joy injected into life by intelligence.
Why today's intelligence is so attractive to users, not only because it knows more, but more importantly, it will learn and grow, the initial production of smart products may be homogeneous, but with the ability to learn, smart products are really more personalized, loved by users. Honda CONNECT3.0 implements online upgrading and enhancement of functions through OTA and cloud services, which can deeply learn according to users' preferences, grasp users' behavior habits, and launch more personalized exclusive services. It can be said that every eleventh generation Civic is different and is exclusive to each user's Civic. And this feature proves once again that true intelligence will always grow around user needs, this consideration is not temporary, but real-time updates, never lagging behind.
The previous author has been talking about how the eleventh generation of Civic uses intelligence to bring more intimate services to users, but do not ignore that this pursuit of more high-tech and intelligence will not only make the car more intelligent to meet the needs of users, but also give users a full sense of security when driving. The 11th-generation Civic is equipped with the Honda SENSING safety supersensitive system, which realizes the intimate driving assistance of "whoever you are and whenever you can use it with peace of mind". When the user drives in the congested road section, the car can automatically follow the car within 0-45 meters, alleviating the fatigue of the user to start the car frequently; and the car can automatically monitor and judge according to the distance between the car and the car in front of the car or the pedestrian, and when there may be danger, an alarm and prompt are issued, and the brakes will be automatically braked under certain conditions to avoid accidents. It can be said that the eleventh generation of Civic is not only a small helper for users' lives, but also a guardian of security.
epilogue
In today's intelligent car gradually become the mainstream, some independent car brands that initially dared to make waves have pushed the intelligence of intelligent networked cars to a relatively high level, and their investment in software is indeed relatively avant-garde. Objectively speaking, the intelligence of the eleventh generation of Civic, although it cannot be called the strongest, has been able to meet the needs of Chinese users who are "spoiled" by their own brand cars. The level of intelligence of New Civic has kept up with many independent brands that have done relatively well, and has also surpassed most joint venture brands. It is the serious drive of the intelligent inner volume of domestic independent brands and the warning of the cruel reality of the survival of the fittest in the market that finally contributed to the promotion of the eleventh generation of Civic intelligence, because in the era of digital technology, Civic has not been allowed to say "I don't", and the intelligent breakthrough of the eleventh generation of Civic has been further verified: Civic, it can always give you a reason to refuse it.
Text/Peng Peipei
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