Toyota has always been synonymous with quality in the automotive industry. When it comes to Toyota, the first words that come to mind of most people are "reliable", and many familiar passages are also introduced by the word "reliable", such as "there must be a road before the car reaches the mountain, there must be a Toyota car", "I have a Toyota 100,000 kilometers before the run-in period", "Toyota passed on three generations" and so on.
The high reliability is due to Toyota's ultra-stringent quality management system. Not only the supplier's parts and components are high, but also the process fine requirements of its own factories are also very strict, and even in order to verify the durability and reliability of some specific technologies and parts details, Toyota does not hesitate to spend more time to verify, even if the time of loading new technologies lags behind competitors.
Ultra-high quality requirements, naturally also for Toyota in exchange for a rich return, not only harvested an excellent brand reputation, but also let toyota's terminal profit margin, late retention rate and other dimensions of the overall leading the market, many old drivers who have driven the car would rather increase the price or even wait for months, but also must be non-Toyota does not buy.
However, Toyota's "quality" may change in the future. Recently, Toyota Motor publicly declared that "under the premise of not affecting the performance and safety of the vehicle, it will use scratches or defective parts to build the car." ”
According to the toyota official explanation this time, the so-called defective parts do not represent defective products, but only slightly worn or scratched parts. In the past, such "defective parts" were directly scrapped. The new policy also shows that Toyota's requirements for parts have been reduced from "perfect" to "good enough", and for this decision, Takefumi Shiga, chief head of Toyota's research and development project, also said bluntly: "This requires a lot of courage."
Obviously, toyota motor's decision to make this move is likely to be the reason behind it is to alleviate the lack of capacity and rising costs caused by the shortage of chips and raw materials. After all, as we all know, because of the epidemic and many other reasons, the global automobile production capacity has been greatly affected throughout 2021, coupled with the continuous increase in the price of raw materials, if Toyota still adheres to the previous "perfect" concept, it is bound to adversely affect the next delivery capacity and profitability.
However, considering the Japanese people themselves in the implementation of the standard, especially when it comes to the implementation of this "ambiguous" standard has a consistent "untrustworthy" history, for Toyota's next product quality performance, many netizens have given the answer of "no recognition, no acceptance, and disappointment"; on the voting channel launched by a platform on the Internet, we can see that the vast majority of netizens have a negative attitude.
As for how the quality of Toyota's new cars will perform after the implementation of the new standards, we will continue to pay attention to them.