I believe that many people have heard such a sentence, buying a car is to buy "three major pieces", the fact is exactly so, three pieces are like a computer, the engine is a CPU, the gearbox is a graphics card, the chassis is a motherboard, just the right metaphor, just think about the big guy buying a computer is not looking at three points? Let's think back, isn't the most concerned about buying a car the three major pieces? Buy Volkswagen's heart-wrenching double-clutch transmission, buy the Japanese car is not happy with the naturally aspirated engine plus CVT transmission power combination, buy American car worry about quality and fuel consumption, the focus is on the three major parts.
However, such a statement in the luxury field is not entirely true, some models seem to be using sales to ridicule us this statement is very naïve, such as Mercedes-Benz GLB and 2.0T Cadillac XT4, XT5, Cadillac XT4 price is even lower than Mercedes-Benz GLE, but sales are far less than Mercedes-Benz GLLB, this example is not uncommon, the three-cylinder BMW X1 in sales is not the same as the same level of Cadillac and Volvo?
We may wish to combine the specific sales report to see that the cumulative sales of Mercedes-Benz GLB in January to October were 41585 vehicles, while the cheaper, better powertrain and more generous configuration of cadillac XT4 in January-October cumulative sales of only more than 30,000 vehicles, and Mercedes-Benz GLLB still has a certain gap. Is it because domestic users do not understand cars? Or is it that you suddenly don't care about the three big pieces? No, but because Mercedes-Benz's brand aura and brand added value are higher, in short, Mercedes-Benz has more face, which can offset the advantages of cadillac XT4 in power, configuration and cost performance.
As we all know, Mercedes-Benz has always been the boss of luxury car brands, in the BBA Mercedes-Benz premium is higher, the terminal not only has no discounts, sometimes even have to increase the price of the car, which is due to the stronger brand influence of Mercedes-Benz. In the eyes of some people, only those who can't afford Tospe benz will consider Audi, as for cadillac, Volvo, Lexus and other second- and third-tier luxury brands, the grade is lower. Therefore, when users choose luxury cars, they will certainly look at three major pieces, but the brand is also crucial. Because they intend to buy more than 300,000 luxury cars, their pursuit is not only commuting, transportation so simple, they are more eager for a sense of identity in society, and this sense of identity Mercedes-Benz can maximize their bring them.
There is also a point of view, Mercedes-Benz GLB in addition to the engine is not a small slot point, other aspects of the performance is still worth affirming. The Mercedes-Benz family style is really recognizable, and it is also an important reason why many people pay for it. The double-spoke middle mesh is connected with the sharp LED headlights on both sides, without losing the delicate and delicate feeling, combined with the tail double exhaust cylinder and the simple and atmospheric taillights, it still looks more sporty. The side shape still looks relatively atmospheric, although it is a compact SUV, but combined with black sheet metal, silver chrome trim strips, 19-inch multi-spoke aluminum alloy wheels, giving people a very domineering feeling.
The interior from the modeling and material part is to create a unique Mercedes-Benz high-end and luxury, especially the new integrated multimedia screen, LCD dashboard design combined with the cannon barrel air conditioning outlet, supplemented by Mercedes-Benz steering wheel and electronic gear lever, in the brown and black two-color main color under the background of the high-end atmosphere on the grade. Not to mention the materials used for workmanship, Mercedes-Benz has always been luxurious, luxurious, active and passive safety configuration is also very rich, the first four and the back four a total of eight ultrasonic radars, bringing a safe and comfortable driving experience. It is worth mentioning that mercedes-benz GLE also has a seven-seat version of the model to choose from, although its length is only 4638mm, but the wheelbase length reaches 2829mm, ignoring the space in the trunk, the space of the three rows of seats is still quite impressive, the key is that at this level only Mercedes-Benz GLLB this seven-seat SUV, so the competitive advantage is shown.
Looking at the power again, the 1.3T engine is indeed a bit of a "small horse-drawn cart" for this SUV, and I personally think that at least it should be a 1.5T engine, of course, from the parameters, the 1.3T engine has two power modes, the maximum horsepower is 136 and 163 horsepower, the peak torque is 200 and 250 Nm, and the transmission matches it with a 7-speed wet dual-clutch transmission. The power is really not strong, but as a family scooter is completely enough, in addition, the car's high-end model also has a four-wheel drive system to choose from, which can break the hundred in 9.4 seconds.
The price of more than 300,000 is equipped with a 1.3T engine, which can be scolded by domestic consumers if it is placed on other brand models, but the big guys who put it on Mercedes-Benz feel that it is taken for granted, and even sell more hot. It can be seen that today's Mercedes-Benz really eats through Chinese consumers, it understands too well what Chinese consumers need, not that the Chinese people do not understand cars, but Mercedes-Benz has invested in its favor, aiming at the consumer psychology of domestic users.