As we entered May, major automakers began to release their production and sales data for April. Later on May 9, Great Wall Motors also released its sales figures for April through official channels. According to Great Wall Motor's April sales data, the cumulative sales of new cars in April were 53,777 units, a year-on-year decline of 41.4%. In the first four months of this year, Great Wall Motor's cumulative sales exceeded 300,000 units, reaching 337277 units, down 21.7% year-on-year (cumulative sales in the first four months of 2021 430582 units).
It is worth mentioning that this month, Great Wall Motors only announced the overall sales volume and the sales volume of the five major sales brands, and did not announce the sales of specific models, which is not surprising, because its overall sales have declined a lot, and the report card of each model will not be too beautiful.
In response to the decline in sales, Great Wall Motor officials said: The decline in sales in April was mainly affected by domestic mask factors, logistics, supply chain and other restrictions, which directly led to the impact on the production end and the market side. However, as the environment is controlled everywhere, especially in the supply chain area, it is expected to improve in May.
Haval brand: 29,125 units were sold in April
As the pillar of the Great Wall's sales, haval SUVs sold only 29,125 units in April, down 47.1% year-on-year, but still accounted for more than half of the overall sales of the Great Wall. In terms of its overall sales, the Haval H6 will once again lose the monthly SUV sales championship in April, because BYD has announced that the BYD Song series has sold more than 25,000 units. At present, in addition to the Haval H6, the Haval brand also has the main sales models such as Haval Big Dog, Haval Divine Beast, Haval Red Rabbit, Haval First Love and Haval H9, with a report card of less than 30,000 vehicles, which is not enough to divide these models.
It is worth mentioning that the cumulative sales of the Haval brand in the first four months 195881, down a lot from 277746 in the first four months of 2021. This is enough to show how much the environment has affected major car companies. Another problem with the Haval brand is its layout on DHT models, such as the DHT hybrid model layout of the Haval H6, a popular model, that is too slow to react.
Great Wall Pickup Truck: Sales of 13,206 units in April
Next, we look at another major sales pillar of Great Wall Motors, the Great Wall Pickup Truck, driven by the Great Wall Cannon, the total sales of great Wall pickup trucks in April reached 13206 units, but a year-on-year decline of 34.6%, not surprisingly, the Great Wall Gun is expected to continue the performance of the monthly sales of more than 10,000. In the first four months of 2022, the cumulative sales of Great Wall pickup trucks were 56,158 units, down 29.4% year-on-year.
In 2022, the Great Wall pickup truck is still in the layout of the Great Wall Cannon, and the Great Wall Gun launched a commercial pickup truck King Kong gun in the first quarter, which further lowered the entry threshold of the Great Wall Gun and is expected to further increase the sales of the Great Wall Gun. In May, the Great Wall Gun also ushered in the 300,000th new car off the production line, and the trailer version of the commercial gun also ushered in the simultaneous listing.
Tank SUVs: 6,065 units sold in April
Tank SUVs sold 6,065 new vehicles in April, down month-on-month, but up 10.3% (5,500 units) year-on-year, and cumulative sales of tank SUVs exceeded 30,000 units in the first four months of this year, reaching 31,818 units. Tank SUV sales fell month-on-month in a reasonable way, you know, in April, the tank SUV official also announced the news of temporary suspension of production, enough to see how much the impact of insufficient parts and other issues on its production end, but with the control of mask factors, coupled with the arrival of tank 500, tank SUV will usher in a rebound in May.
Euler New Energy: Sales of 3,088 units in April
Next, let's take a look at other brands of Euler New Energy. Euler New Energy sold 3,088 vehicles in April, down 58.7% year-on-year (7,476 units), and the cumulative sales of Euler in the first four months reached 36,842 vehicles. Euler's sales composition mainly comes from Euler's good cat. It is worth mentioning that the Euler ballet cat, which is positioned at a higher end mainly for female consumer groups, will also be listed in May, and the arrival of the ballet cat will further enhance the depth of the lineup of the Euler brand.
Weipai: Sales in April were 2,293 units
Weipai sold 2,293 vehicles in April, and the cumulative sales volume in the first four months of this year was 16,578 vehicles, with average performance. Although Weipai has successively launched mocha, macchiato and latte series models, as well as the blessing of DHT hybrid technology, the product strength is also outstanding, but helpless consumers for Weipai's products are not as cold as other new car-making forces, how to further break through is the next thing Weipai to do.