The overall sales of the new energy market were 273,000 units, an increase of 180.9% year-on-year; the penetration rate of the new energy market reached 21.6%, an increase of more than 13 percentage points over the same period last year. Due to the decline in subsidies in 2022 and the continuous rise in raw material prices, a number of mainstream car systems have been raised in a concentrated manner at the beginning of the year, but consumer acceptance is better and the impact is relatively limited. Among them, the sales volume of pure electric vehicles was 206,000 units, an increase of 148.6% year-on-year, and the sales performance was stable; the sales of plug-in hybrid vehicles were 67,000 units, which was 4 times the sales of last year, reflecting the huge market potential.
The TOP10 manufacturers sold 199,000 units this month, contributing 73% of the results. Among them, only Tesla China has a foreign manufacturer, and the rest are independent manufacturers. With its rich product matrix and unique supply chain advantages, BYD Automobile's sales volume is even more impressive, three times that of the second place. SAIC-GM-Wuling and Tesla China both sold more than 20,000 vehicles in February, mainly due to the explosive car series of their own brands. Compared with the same period last year, BYD increased by 715%, which is a traditional car company with a more successful transformation. The rest are Geely Automobile and Chery Automobile, which rose by more than 400%. Great Wall Motors is the only manufacturer whose sales are not as good as in the same period, which may be related to the strategic adjustment of Euler White Cat and Euler Black Cat to stop taking orders. Among the new car-making forces, Weilai Automobile once again fell on the list, with Ideal Automobile, Nezha Automobile and Xiaopeng Automobile ranking 7th, 8th and 10th respectively.
In the TOP car series, the number of pure electric vehicles and plug-in hybrid cars is equally divided, and there are 5 models in each car series. BYD has 6 car series shortlisted, covering the price range of 100,000-290,000 yuan, providing consumers with more choices; Model Y, ideal ONE price is higher than 300,000 yuan, Wuling Hongguang MINIEV, QQ ice cream price is less than 50,000 yuan.
Wuling Hongguang MINIEV still ranked No. 1 in the new energy sales list, and Song PLUS DM-i and Model Y sold more than 18,000 vehicles, ranking No. 2 and No. 3 respectively.
According to the analysis of Fortis Wisdom Data Public Opinion (http://zhishu.futongdf.com.cn), in February 2022, the new energy market responded to a total of 800 problems, due to the current new energy vehicle market ownership is not high, the complaint problem is relatively small; of which 460 complaints involve quality problems, accounting for 57%, the feedback problem focuses on body accessories and electrical related content; service problems account for 41%, and the commitment is not fulfilled is the most complained problem point.
Among the specific problems, the promise is not fulfilled: the side of the car reflects the fiery situation of the new energy vehicle market in short supply, EX3 Kung Fu Niu, Song PLUS New Energy, Xiaopeng P5 are the popular car series for centralized feedback on this problem; charging failure, power battery failure, and mileage are several major problem points that new energy vehicles have been talking about.
Specific to the car series, Euler iQ complaints focus on the issue of body accessories and electrical appliances, the mileage is not accurate, the charging fault is mentioned more times; the complaints caused by the EX3 Kung Fu Cow cannot deliver the car on time are still continuing; the Euler good cat car chip is not in line with the publicity This month, the number of complaints has dropped significantly.
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