In February 2022, the sales volume of pure electric vehicles was 206,000 units, an increase of 153.3% year-on-year, and the sales performance was stable; due to the decline in subsidies and the continuous rise in raw material prices, a number of mainstream car series have been raised in a concentrated manner at the beginning of the year, but consumer acceptance is better and the impact is relatively limited.
Top manufacturers sold a total of 145,000 units, contributing 70% of the performance, and the concentration of manufacturers is high. Among them, the new power manufacturers include United Automobile (also known as Nezha Automobile), Xiaopeng Automobile, and Weilai. BYD Automobile ranked First with a market share of 21%, and SAIC-GM-Wuling and Tesla both had a market share of more than 10%, ranking Second and Third respectively.
Among the TOP car series, BYD occupies half of the list, and the Dynasty series is the biggest winner, with sales from high to low Han EV, Qin PLUS EV, Yuan PLUS, and Yuan Pro. The Model 3 is the only car series that has not sold as well as the same period, which is related to Tesla's operational strategy of prioritizing exports. The price of TOP car series is seriously differentiated, and the low-end car is represented by Wuling Hongguang MINIEV and QQ ice cream, and the Model Y performance in the high-end car series is outstanding.
Wuling Hongguang MINIEV sales performance is stable, ranking No. 1 on the list, Model Y sales of nearly 20,000 units, ranking No. 2; the rest of the car sales have not exceeded 10,000.
According to the analysis of Fortis Intelligence Public Opinion (http://zhishu.futongdf.com.cn), pure electric vehicles have a total of 696 complaints this month, including 373 quality problems, accounting for 54%, and body accessories and electrical appliances related complaints are the most; service problems account for 46%, and the three major problem points with more complaints are non-fulfillment of promises, sales fraud, and imperfect service processes.
Among the specific problems, the complaint structure of pure electric vehicles and the overall market of new energy vehicles is more similar, and the most complained problem point is still the promise not to be fulfilled: can not mention the car, EX3 Kung Fu Niu, Song PLUS new energy, Xiaopeng P5 is the popular car series for centralized feedback on this problem; power battery failure, mileage is not accurate, charging failure is a few of the major problem points that pure electric vehicles have been talking about.
Specific to the car series, Euler iQ complaints focus on the issue of body accessories and electrical appliances, the mileage is not accurate, the charging fault is mentioned relatively many times; the complaints caused by the EX3 Kung Fu Cow's inability to deliver the car on time are still continuing; the Euler good cat car chip is not in line with the publicity has been effectively controlled this month, and the number of complaints has dropped significantly.
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