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Smart Digital Public Opinion | February 2022 Passenger Car Sales Ranking Analysis Briefing

The passenger car market retailed 1.258 million units in February 2022, up 6.6% year-on-year, and the overall market performed better. Among them, the retail sales of sedans in February were 602,000 units, up 7.7% year-on-year, higher than SUVs (5.8%) and MPV (3.8%), and SUV retail sales were second only to sedans with 589,000 units.

The new energy market sold 273,000 units, up 180.9% year-on-year. Due to the decline in subsidies in 2022 and the continuous rise in raw material prices, a number of mainstream car systems have been raised in a concentrated manner at the beginning of the year, but consumer acceptance is better and the impact is relatively limited. Retail sales of fuel vehicles in February were 985,000 units, down 9.0% from the same period, and the living space was further squeezed by the unfavorable factors of soaring oil prices.

Top 10 manufacturers sold 716,000 units in February, contributing 57% of their results. Among them, FAW-Volkswagen ranked first with a market share of 8.3%, ANDD rose to catch up to become the new runner-up, with a market share of more than 7%, an increase of 340% year-on-year; SAIC Volkswagen ranked third with a market share of 6.4%. Independent brands performed better, with BYD Automobile, Geely Automobile, Changan Automobile, SAIC-GM-Wuling and Great Wall Motors all in the top 10 manufacturer list. Although the overall market performance tends to be stable, the performance of most manufacturers is not as good as that of the same period, Changan Automobile fell by 38% year-on-year, and SAIC Volkswagen and Great Wall Motors fell by nearly 20%.

Smart Digital Public Opinion | February 2022 Passenger Car Sales Ranking Analysis Briefing

In the TOP car series, there are 4 new energy vehicles, pure electric vehicles and plug-in hybrid vehicles are equally divided, pure electric vehicles are Wuling Hongguang MINIEV and Model Y, plug-in hybrid vehicles in song PLUS DM-i and Qin PLUS DM-i on the list.

SUV series accounted for 4 models, namely Honda CR-V, Song PLUS DM-i, Haval H6, Model Y. SAIC-GM-Wuling and BYD both have two car series shortlisted for the list.

Among the TOP car series, most of the car series is priced at less than 150,000 yuan, and the Model Y is the only car series with a price of more than 300,000 yuan.

Xuanyi ranked No. 1 on the list, reflecting the exuberant vitality, and Langyi and Wuling Hongguang MINIEV sold closely this month, ranking 2nd and 3rd in the list.

Compared with the same period last year, the sales performance of Haval H6 and Corolla was not as good as that of the same period, a drop of more than 30%. Wuling Hongguang decreased by 17% from the same period last year, Langyi fell slightly from last year, and Xuanyi was basically the same as the same period last year.

According to the analysis of Fortis Intelligence Public Opinion (http://zhishu.futongdf.com.cn), in February 2022, the passenger car market responded to a total of 5,685 problems, 4,598 quality problems, accounting for 81%, and the three major problem points with more feedback were body accessories and electrical appliances, engines/motors, and transmissions; service problems accounted for 18%, service processes were not perfect, promises were not fulfilled, and sales fraud were mentioned more often.

Smart Digital Public Opinion | February 2022 Passenger Car Sales Ranking Analysis Briefing

Among the specific problems, the number of complaints about the fault of the audio-visual system ranked first, and the problems related to the engine/motor and the transmission were more significant; among the service problems, the system upgrade problems, the failure to mention the car, and the number of mentions that did not match the publicity were more frequent.

Specific to the car series, this month BYD Song PLUS has the largest number of complaints, mainly due to the fact that the car machine system cannot be upgraded through OTA, which causes serious dissatisfaction among consumers, followed by the relatively large number of mentions of video and audio system failures; the complaints of the Leiling car series are scattered, and the body accessories and electrical appliances are relatively prominent; Tiggo 8 suspected design defects, and the blind spot of the headlights greatly affects the driving safety is the most complained problem point.

If there is a reprint or citation, please contact us in time ([email protected]) and indicate the source [Fortis Wisdom Public Opinion].

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