Japanese cars have gained good sales after entering the domestic automobile market by virtue of their economic and fuel savings and peace of mind. From 2020 to 2021, due to the impact of the epidemic, the sales of German and American cars have been affected, but Japanese cars have repeatedly reached new highs!
Toyota as the highest sales of Japanese brands, deeply loved by the domestic people, some people concluded that Toyota owners only have two kinds of people, one is a person who understands cars very well, the other is a person who does not understand cars at all, what is the basis for this statement?
People who understand cars like to buy Toyota because they see the advantages of Toyota. Toyota has a rich product line in the domestic automotive market, and the Highlander and Land Cruiser are benchmarks in off-road models. Among the family SUVs, rav4 is the evergreen of the car world, but also the leader of the urban SUV, and there are two star models in the car field, the Camry and the Corolla.
Toyota's second advantage is that the engine is excellent. Every year, Toyota will invest tens of billions of dollars in research and technology Toyota's research and development funds on engines are the world's first. Toyota's engine technology may not be the first in the world, but its engine technology is mature and advanced, and the failure rate is very small.
Toyota's third advantage is that it has a stylish appearance and meets the aesthetic needs of young people. Young people like to buy cars with high appearance and fashionable appearance, and in recent years, the new Camry and the new Corolla have been remodeled, replacing the shape of the car, more and more lively and fashionable.
Toyota's last advantage is its high retention rate. Corolla and Camry are well-deserved gem kings, and the three-year-old Camry still has a retention rate of 60%. Contemporary young people change cars more frequently, and Toyota is also popular in the second-hand car market.
Why do people who don't know cars like to buy Toyotas? The first reason is toyota's good reputation. Many Chinese car owners have a kind of mentality when buying a car, with the flow of the flow, they do not understand the car, when buying a car to hear others say that Toyota's economy is less fuel-efficient, they bought Toyota with the wind.
The second reason is that Toyota has high sales. Toyota's sales are far ahead among Japanese brands, and Corolla not only has high sales in the domestic auto market, but also the sales king of A-class cars in the European and American auto markets. Many Chinese have a kind of crowd psychology when buying a car, only buy sales king models, Toyota's many models are the same level of sales kings in the same field, people who do not understand cars also like to buy Toyota.
The third reason is that you don't care about the driving experience. Toyota has economic and fuel savings, several advantages, but the only thing missing is the driving experience. Usually in the city driving slower speed, the owner will not experience much difference, occasionally run a high speed, the owner will find toyota car worthless texture.
When the vehicle is driving on the high speed, the body will have a slight shake at a speed of more than 120, and the owner obviously feels that the chassis is fluttering, and the steering wheel is particularly light. Drivers who understand cars pursue driving experience, look down on Toyota, and car owners who don't understand cars don't care about driving experience, and finally choose Toyota.
Editor's Comments:
Toyota Motor has gained great sales in the domestic automobile market, and most Toyota owners have chosen this brand because they understand cars. There are also some car owners who choose Toyota completely from the crowd, toyota has few competitors in the field of home scooters, which is also a big reason why Toyota is selling well worldwide.
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