For the Ford brand, for ordinary consumers are more familiar with Changan Ford, in fact, Ford and another manufacturer joint venture production of cars, it is Jiangling Ford. Jiangling Motors, which has been focusing on commercial vehicles before, is now gradually moving closer to passenger cars, in addition to the earliest Ford road shakers, in the past two years, the small SUV Ford Collar and the medium and large SUV Ford Lingyu have been launched, and now Jiangling Ford Passenger Cars has added a new member, it is Ford Lingrui.
First unveiled at last year's Guangzhou Auto Show, ford Lingrui is the fourth SUV model launched by Jiangling Ford, positioned between The Ford Collar and Ford Lingyu. The car has previously opened reservations, and today officially announced the pre-sale price of 158,880-188,800 yuan, and will be officially listed on March 17.
First of all, from the appearance point of view, Ford Lingrui adopts the overall design style of Ford Lingyu, which is also the latest design language of the Current Ford brand, including the Ford EVO S and many other models are used. Specifically, the front face of Ford Lingrui is equipped with a polygonal large-size air intake grille, and its interior is embellished with honeycomb shape, with a split LED headlight group with sharp shape on both sides, presenting a very avant-garde and stylish overall visual experience.
Ford Lingrui body side is very simple and smooth, the design of the double waist line makes it look very muscular as a whole, the back of the B-pillar is made of privacy glass, which ensures the privacy of the rear passengers, and the bright silver five-spoke aluminum alloy wheels highlight a certain sense of sport, in addition, the car also provides 18/19/20 three sizes of wheels according to different configurations.
Ford Lingrui's rear design is very simple and layered, the most eye-catching is the inverted "L" shaped LED taillights on both sides, the internal structure adopts a three-vertical strip similar to the Ford Mustang, and is blackened, which is very recognizable after lighting, and the position of the exhaust below is embellished with bright silver decorative pieces, highlighting a good sense of fashion and sport, while the actual exhaust layout is hidden.
Ford Lingrui's interior also adopts the latest family design style, the overall center console design is very simple, and equipped with dual 12.3-inch integrated screen, built-in the latest Tencent TAI3.0 intelligent interconnection system and Co-Pilot360 intelligent driving assistance system, can achieve AR real-life navigation, mobile phone Interconnection, OTA online upgrade, Internet of Vehicles and other functions, with a small knob-type gear shift mechanism, the overall creation of a good sense of science and technology.
In terms of body size, Ford Lingrui's body length, width and height are 4630× 1935×1706mm, wheelbase is 2726mm, positioning mid-size SUVs, using a 5-seat layout. In addition, its suspension uses a front McPherson/rear multi-link independent suspension, which is a thicker joint venture brand SUV at this price point.
In terms of power, the entire Ford Lingrui series is equipped with a 1.5T EcoBoost turbocharged four-cylinder engine, which has a maximum power of 125kW, a peak torque of 260Nm, and a drivetrain mated to a 7-speed wet dual-clutch transmission. Although this 1.5T engine was a product from ten years ago, it has been proven by the market for many years and has always been known for its stability and reliability.
At present, the relationship between the price and level of the domestic automobile market is becoming more and more blurred, and the price range where Ford Lingrui is located actually covers small SUVs, compact SUVs and medium-sized SUVs of joint venture brands and domestic brands, and the market segment at this price point can be described as very chaotic, and there are many strong players.
In fact, There is no particularly obvious advantage over many models at the same price in terms of body size, and the body width and wheelbase of domestic brands are indeed more obvious than those of domestic brand compact SUV, but its overall body size positioning as a compact SUV is actually not inevitable.
Then again, Ford Lingrui is actually stronger than many joint venture brand models in terms of appearance and interior design, especially in terms of interior materials and intelligent configuration, it can actually compete with many domestic brand models, which is also the most significant advantage of this car.
Write at the end:
Although the current domestic brand models are more and more recognized by the market, but in the eyes of many ordinary consumers, the joint venture brand is to be higher than the domestic brand, Ford Lingrui actually set for themselves competitors are actually Buick Encore and Volkswagen Tiguan L and other joint venture brand SUV models, and compared with these models, Ford Lingrui has indeed achieved dislocation competition.
Ford Lingrui is actually the main people-friendly cost-effective route, especially in the price level of the advantage is very obvious, with the price of a domestic brand compact SUV to buy a joint venture brand of medium-sized SUV, this is the biggest killer of this car, the car was first unveiled when it was also very attractive attention, which shows that ordinary consumers are still very recognized by this car, as for its future market performance, let's wait and see!