Just now, several car companies announced the sales figures in April, without any accidents, most car companies still failed to escape the fate of plummeting sales, of which Mazda's decline was the largest, the year-on-year decline reached 68.76%, ranking at the end of a number of car companies, BAIC and Haima because of the small size, did not suffer too much impact, the two giants of independent brands Changan and great wall fell by more than 40%, can be described as tragic.
Without further ado, let's take a look at the performance of these car companies:
Changan
Changan Automobile did not explicitly announce the sales figures of the Changan brand in April, but we can still infer a rough idea from the sales statements of listed companies.
In April, Chongqing Changan Automobile sold 50,620 units, down 40.47% from 85,026 units in the same period last year, and from January to April, the sales of autonomous passenger cars 426419 units, down 10.36% year-on-year. As the base camp of Changan Automobile, chongqing Changan's sales performance has a decisive impact on Changan Automobile, and it can be speculated that the sales volume of Changan's own brand will probably decline by no less than 40%.
Changan Automobile has emerged in the past two years, CS75PLUS, CS55PLUS and UNI series have excellent performance, but they are all based on fuel models, which is bound to be affected by the current high oil prices. BYD has successfully proved that new energy vehicles are the best way out for domestic car companies at present, and the problem facing Changan is now that BenBen E-Star has stopped taking orders because of cost problems, and the newly launched Blue Whale i DD hybrid technology has not yet been fully verified by the market, which will make its sales sales not have much flexibility in the coming months.
ford
Changan Ford sold 12,018 new cars in April, down 21.77% from 15,363 units in the same period last year, and sold a total of 72,305 new cars from January to April, compared with last year's 79,762, which also had a 9.35% decline.
Ford also has a section in China, that is, Jiangling Ford, currently on sale are Lingyu, Lingrui, Road shakers and other models, but Jiangling Ford's sales performance is not good, Jiangling SUV models in April only sold a total of 2818 units, down 36.63% year-on-year, of which even if most of the contribution is Ford models, the sales of Ford's entire brand is still not large.
Ford has just made a modification of Mondeo, the price of 159,800 yuan is given to the combination of 2.0T + 8AT, full of sincerity, but to be honest, it is a little late, one is that Ford's brand power has seriously declined, and the other is the current high oil price, many people may not choose a 2.0T engine for home use, if there can be 6,000 units of monthly sales can still be considered successful.
Mazda
Mazda delivered 3,531 new cars in April, compared with 11,302 units in the same period last year, a decline of 68.76%, and Mazda's total sales in the first four months were 44,548 units, a slight increase of 9.67% year-on-year.
Mazda has such sales to be honestly disappointing, because Changan Mazda and FAW Mazda have long been merged, sales are also counted together, a total of 7 models on sale, the average monthly sales are only about 11,000 units, including Mazda 3 Axela, Artez and CX-5 and other volume models, such performance is obviously failed.
Mazda compares the axis, always adhere to its sports style, do not know that most of its fans have established a family, the eyes have turned to the large space SUV or MPV, Mazda's dispensable sense of technology and let young people not be cold, a road to the black Mazda is gradually being marginalized.
BAIC BJEV
In April, BAIC BJEV achieved automobile production of 220 units, sales of 2017 units, from January to April, BAIC BJEV achieved a cumulative production of 2923 vehicles, an increase of 113.67% year-on-year, and cumulative sales of 11,100 units, an increase of 166.63%.
BAIC BJEV should be one of the few car companies with a large positive year-on-year growth in April, but this is not to be proud of, to know that it was once the domestic pure electric vehicle sales champion. At the end of 2019, it also had nearly 20,000 units of monthly sales, and in just over a year, by February 2021, its monthly sales were only 1 unit!
How to describe BAIC BJEV? The best explanation is that the times have created it, but also the times abandoned it, its emergence is for subsidies, the rise of shared cars has driven its sales, with the decline of subsidies and the decline of shared cars, BAIC BJEV sales have also stagnated, at this time people found that the original BAIC BJEV has no technology.
Great Wall Motors
Great Wall Motor achieved new car sales of 53,777 units in April, a year-on-year decrease of 41.41%, and its production in the month was 55,284 units, a year-on-year decrease of 38.47%. Among them, Haval brand sales were 29125 vehicles, a year-on-year decrease of 47.06%; WEY brand sales were 2293 vehicles, a year-on-year decrease of 36.13%; Great Wall pickup truck sales were 13206 units, a year-on-year decrease of 34.62%; Euler brand sales were 3088 vehicles, a year-on-year decrease of 58.69%. In addition, the monthly sales of tank brands reached 6065 units, an increase of 10.27% year-on-year. From January to April 2022, Great Wall Motor achieved cumulative sales of 337277 units, a year-on-year decrease of 21.67%.
The situation of Great Wall Motors and Changan Motors is so similar, the Great Wall's pure electric vehicle Euler black cat and white cat are also because of various problems to stop taking orders, but also launched DHT hybrid technology, and achieved a good reputation, but similar to Changan, the great wall is also facing the problem of how to promote the latest plug-in and mixing technology.
In addition, Great Wall Motors also has a problem has to be mentioned, compared with Changan, Chery, Geely and other brands, Great Wall Motors' model naming is the most irregular, in addition to a Haval H6 has many years of heritage, some classic models, such as H2, H5 are not sold to be discontinued, the newly launched model naming can be described as a brain hole, what big dogs, divine beasts, red rabbits and first love, so that many people are confused. The confusion of model naming makes many consumers unclear about the level relationship between models, and in the short term, it can bring heat by eye-catching names, but in the long run, it is obviously unfavorable for the Great Wall.
This April is very abnormal, because of the epidemic, the major car companies have to face the embarrassing situation of "smart women are difficult to cook without rice", May will definitely usher in a big rebound, but some car companies will rebound, some car companies lie down but it is difficult to get up, what do you think about this? Welcome to leave a message in the comment area to discuss!