Financial Associated Press (Shanghai, editor Zhou Xinyang) news, the well-known consulting agency Roland Berger and Youhe Technology released the "2021 Electric Vehicle Retention Rate Ranking and Market Insights", which studies the retention rate of pure electric vehicles in the domestic market.
Although consumers buy cars mainly for use, not investment, the level of retention rate may bring a new perspective to the outside world to observe the competitiveness of the electric vehicle industry and car companies.
Research shows that domestic brand pure trams are stronger than joint venture brands in terms of retention rate, but Tesla rides the dust, while ranking first in the retention rate of pure electric cars and SUVs, Model 3 and Model Y after a year of retention rate of 72.84% and 78.67%, respectively, which matches its current status as a leader in electric vehicle sales.
The one-year retention rate cited in the study is based on the one-year-old purchase price of used cars and the price after official subsidies.
Among domestic brands, Xiaopeng P7 and BYD Han ranked second and third in the retention rate of electric cars, and the retention rate after one year was 72.11% and 71.86%, respectively, that is, after one year, its car price could remain above 30%.
The electric SUV car, Weiche's two models EC6 and ES6 are among the top three, with retention rates of 74.57% and 73.6% respectively. In addition, Tesla's Model X retention rate is also above 70%, reaching 70.94%.
Among the Hong Kong listed companies, in addition to Xiaopeng Automobile-W (09868.HK) and BYD (01211.HK), some models of Great Wall Motor (02333.HK) and Guangzhou Automobile Group (02238.HK) are also ranked in the top 10 in terms of retention rate.
For specific data, you can refer to the following list:
Electric vehicle penetration rate of more than 30% in 2025
Looking ahead, the report said that high-quality and high-speed development will be the main tone for the development of China's new energy vehicle market.
As the diversified innovation and development of the supply side further leverage endogenous demand, the sales volume and penetration rate of the new energy passenger car market will continue to grow steadily. It is estimated that in 2025, the sales penetration rate of new energy passenger cars will exceed 30%, and in 2021, it will be 15.5%, and new energy vehicles will accelerate the replacement of fuel vehicles in this context.