At present, the B-class car market in the consumption upgrade, the rise of young consumers in the environment, obviously show the development trend of personalization, sports, and youth, which determines that the current B-class car market is completely different from more than a decade ago.
The current B-class car must be close to young consumers in all directions on the basis of giving full play to its inherent advantages, so as to compete with the entry-level luxury brand sedan in dislocation.
In fact, this trend was already beginning to emerge a decade ago. In 2010, Kia officially released the first generation of Kia K5. This new B-class sedan, which ushered in many breakthroughs in styling, was quite popular with young consumers and became a phenomenon-level hot product in the B-class car market at that time.
It is from the first generation of models that the Kia K5 has firmly locked in the development model based on the needs of young people, taking the lead in setting an example at all levels.
Now, the Kia K5, which pioneered the positioning of a young mid-level car, has developed to the third generation of models, and then played a new height of youthful expression.
Unlike the design of the Kia K5, which is fully youthful, the Toyota Camry, as a veteran B-class car, has embarked on another path.
Toyota's designers use a more traditional image to change the details, so that the Camry shows a younger side.
So, Kia K5 and Toyota Camry, in the matter of rejuvenation, who has greater potential?
The Kia K5 is positioned more youthfully overall
As mentioned earlier, since the launch of the first generation of models in 2010, the overall style of Kia K5 has been clearly locked in the young market, and in the process of more than ten years of development, it has gradually determined the positioning of fashion items based on young consumers.
When it came to the third generation, the shape of the Kia K5 had basically completely broken the definition of the traditional sedan, and under the design concept of approaching the sports car, it built a standard four-door coupe sporty B-class car positioning.
This positioning is indeed more radical than the Toyota Camry.
Since the domestic production of the sixth generation of models, Toyota Camry strives to achieve the effect of eating all ages through a decent image.
Although the latest generation of products emphasizes youthfulness and sportsmanship in details, the overall appearance of the traditional B-class car is still stable.
There is no doubt that in the matter of rejuvenation, the Kia K5 has more potential. The youthful positioning of the Kia K5 is further reflected in the three dimensions of power, intelligence and safety, and the Gap between it and the Toyota Camry has opened up.
Power: Smartstream power system powered by state-of-the-art combustion engine technology
Although most of our attention to power now focuses on new energy, it is undeniable that the development of internal combustion engine technology has also reached its peak at this stage. For example, the Smartstream power system equipped with the new generation kia K5 is a typical representative of the new generation of internal combustion engines, covering the power layout from small displacement to medium and large displacement.
The Kia K51.5T model is equipped with a Smartstream powertrain with low-pressure exhaust gas recirculation technology, which increases the injection pressure of the direct fuel injection system to 350 bar. Its core technology is the application of Kia's original fourth-generation CVVD power technology.
Technically, this set of CVVD technology focuses on the variable adjustment of the valve, and realizes the economic and dynamic requirements under different operating conditions by adjusting the opening time of the valve. The effective compression ratio of the cylinder can be freely adjusted between 4:1 and 10.5:1, changing the previous situation where efficiency and power could not be balanced.
From the perspective of practical use, the fourth generation of CVVD technology can reasonably control the time when the valve continues to open under the working conditions of fixed speed driving, acceleration and other working conditions, and the time control through the valve opening also allows the engine to switch freely in the three cycles of the Alto cycle, the Atkinson cycle and the Miller cycle, thus avoiding the shortcomings in each cycle and achieving a balance between power and fuel consumption.
The Camry is one of the few B-class cars on the market that is still equipped with naturally aspirated power, and its 2.0-liter naturally aspirated engine can also be switched between Atkinson and Alto cycles through the VVT-iW intelligent wide-angle variable valve timing system.
However, due to the nature of the Atkinson cycle, the low torque performance of the engine is not satisfactory.
This gap can also be seen from the data, the 2.0L Camry can only output a maximum torque of 210 Nm at 4400-5200 rpm. The 1.5T model of the Kia K5 can output a maximum torque of 252 Nm in the platform speed range of 1500-4000 rpm under the dual action of turbocharging and CVVD technology, which is not only more torque, but also lasts for a longer period of time.
Smart: Kia K5 smart interconnection is more convenient
Youthfulness and the use of intelligent equipment are closely related. In the intelligent human-computer interaction equipment, Kia K5 also presents the inherent advantages of youthful positioning.
Its Baidu intelligent interconnection 3.0 system realizes the UVO car-home interconnection technology that is rare in the same level of models, through this technology, the owner can interconnect with the smart home during the driving process, provide remote control functions, and integrate the vehicle intelligence into the scene of life.
In addition, the Baidu Intelligent Interconnection 3.0 system equipped with Kia K5 can also achieve voice interaction more accurately, and realize the language control and mobile Internet functions of the vehicle function through voice. And with remote control of the vehicle, mobile phone Bluetooth key and other intelligent functions.
Camry is equipped with Toyota Yuexiang Toyota Zhixing interconnection system, and ordinary human-computer interaction system, this system can also achieve the ability of voice control, but only support fixed mode instructions, while the vehicle to the intelligent human-computer interaction system to open the interface permissions less, through the voice control function is slightly less.
This is no accident, on the level of intelligence, Toyota has always been a slow beat.
Security: ADAS security technology is added to create intelligent security configuration
The Kia K5 is equipped with L2+ ADAS intelligent driver assistance, which achieves a driving assistance accuracy of 40% higher than that of the same class through high-level, multi-dimensional detection devices and high-speed computing chips. The full set of systems consists of active safety assistance systems such as navigation adaptive cruise, lane following assistance system, highway driver assistance system, bilateral side rear image, forward vehicle departure prompt, passenger safety getting off the car auxiliary, rear cross collision assistance, etc., to achieve full scenario at the active safety level, and has the ability to take over the vehicle under certain conditions.
During the driving process, the driver presses the NSCC button, you can open the adaptive navigation function with one button, integrate the adaptive cruise and navigation system, and automatically set the safest and most comfortable speed when encountering the curve in the navigation.
After entering the tunnel, the system can also automatically switch the internal and external circulation of the air conditioner based on the navigation data. When passengers get off the bus, the system will also actively monitor the incoming cars behind them, and lock the doors in case of danger to prevent a collision accident when suddenly getting off the car.
It can be said that the active safety equipment of kia K5 is really all-encompassing.
The active safety configuration equipped with toyota Camry is mainly based on basic configurations, including adaptive cruise, automatic emergency braking, etc., but compared with kia K5, there are fewer detailed safety configurations such as intersection recognition, vehicle departure prompts in front, highway driver assistance, lane following assistance, and navigation adaptive cruise.
Write at the end:
At this point, it is easy to conclude that from a youthful point of view, the Kia K5 is a better choice. More sporty shape and more complete configuration.
Especially in the three important dimensions of power, intelligence and safety, the Kia K5 has more potential and can better meet the diversified car needs of young consumers.
There is no doubt that in the 200,000 yuan class B-class car, the Kia K5 is obviously a more recommended potential player.