On January 10, the automobile dealers of the All-China Federation of Industry and Commerce jointly released the "2021 China Automobile Preservation Report" with the car e-estimation. A car's retention rate is affected by factors such as product reliability, maintenance costs, market ownership, and new car promotions. It can be understood that the higher the retention rate, the more worth buying a used car is.
In the list of new energy vehicle retention rate, Wuling Hongguang MINI EV ranked first with 89.78%, and Xiaopeng P785.67% ranked second, becoming another dark horse for domestic new energy vehicles. Tesla Model 3, which is popular in the world, although affected by the shortage of supply, the price of overseas second-hand cars has soared, but in China it is still inferior to Xiaopeng P7 and Wuling Hongguang MINI EV, with a retention rate of only 84.67%.
It is not difficult to see that since Wuling launched the Hongguang MINI EV, with its ultra-cost-effective price and related policy subsidies, it has achieved great success, and its sales have been champions for several consecutive months. Xiao Lei believes that the retention rate of Wuling Hongguang MINI EV is close to 90%, on the one hand, the price is very low, and the profit margin of manufacturers may not be large. On the other hand, it is also related to the high popularity and market share of MINI EV.
It is worth mentioning that Wuling's fame is also very large, and the well-known racing game "Forza Motorsport: Horizon 5" also confirms the inclusion of Wuling Hongguang S, and overseas netizens can also experience the fun of a "god car".
As for the Tesla Model 3, it should logically rank first or second, possibly due to the relatively large number of public opinion events about Tesla in recent times, resulting in a decline in consumer trust in the brand, and it is also caught up by the same level of products such as Xiaopeng P7 and BYD Han EV.
Porsche Taycan should be the most expensive electric vehicle in the top ten, the car has been highly sought after since its listing, and with porsche brand influence, Taycan's retention rate is also very high, but because it is more expensive to buy, the amount of ownership in the country is not very much, and there are also certain safety risks in batteries and charging piles.
The top ten models with the retention rate, 7 from the domestic independent brand, indicating that the product strength of domestic automobiles has been very different from the past, the domestic brand riding on the east wind of new energy, to achieve the joint venture brand curve overtaking, in the second-hand market also won a considerable degree of recognition.
In Xiao Lei's view, as more and more companies join the ranks of car manufacturing, the competition for new energy vehicles in the future is bound to be more intense, and it is expected that more brands will squeeze into the retention rate ranking.