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Xinxing Weifeng
(Guangdong Good Rice Characteristic Brand, Director Unit of China Quality Agricultural Products Association)
The company will comprehensively promote the construction of modern characteristic agricultural industry chain through the development strategy of "extending the industrial chain, building the innovation chain, improving the organization chain, optimizing the capital chain, strengthening the safety chain, improving the service chain, and promoting the integrated development of the 'three industries'", closely focusing on the rural revitalization strategy, developing the "one village, one product, one town, one industry" industry to enrich the people and rejuvenate the village, accelerate the innovation of agricultural development mode, and gradually build a modern characteristic agricultural industry chain integrating production, processing, storage and transportation, sales, scientific research, service, tourism and culture.
Xinxing County Weifeng Agricultural Technology Co., Ltd
Founded in January 2016, Xinxing Weifeng is mainly engaged in agricultural planting, processing, sales, technology research and development, services and other businesses, and its current main business is the construction of purple rice industry chain. Before the establishment of Xinxing Weifeng, it has been focusing on the research of purple rice planting and processing technology for many years, and has accumulated a lot of valuable work foundation and technical achievements. In 2015, it began to work with the cooperative alliance "Xinxing County Wugufeng Agricultural Products Professional Cooperative" to promote the quantitative planting of purple rice, and expanded the scale of development year by year.
In 2018, the planting area of rice (purple rice) reached more than 2,500 mu, and it is expected to produce more than 650 tons of rice products. Xinxing Weifeng has three major planting bases of rice, vegetables and fruits, with a total area of more than 500 acres, and has driven more than 360 farmers annually, increased by more than 4.5 million yuan, radiated more than 1,000 farmers, and cooperated with more than 3,200 acres of planting area.
Relying on the technical strength of Beijing Xinhefeng Company and the Food College of Huanong University, the upstream of Xinxing Weifeng implements the business model of "company + base + cooperative + farmer" and implements the strategy of "standardization of production, processing and sales" through strategic cooperation with professional organizations, market-oriented, interest-oriented, Xinxing Weifeng as the leader, base as the basis, cooperatives as the support, and farmers as the basis.
At present, Xinxing Weifeng has more than 300 square meters of office space (including experience stores), more than 100 acres of modern agricultural comprehensive park and more than 500 square meters of intensive processing plant, and contracts to operate a winery of more than 20 acres. Xinxing Weifeng adheres to the direction of intensive processing of agricultural products, and has successively developed and launched more than 10 kinds of processed products with purple rice as raw materials, such as purple rice brown rice, fragrant rice (coarse rice), purple rice noodles, fried rice cakes, cookies, wine, substitute tea, moon cakes, sweets, etc., as well as purple yam, sweet potato and other purple series agricultural products.
Xinxing Weifeng has more than 50 employees, including 25 technical personnel. It has built a complete set of modern enterprise management mechanisms and improved a series of modern enterprise management systems, forming a cultural atmosphere of unity, cohesion and positivity.
The development philosophy of Xinxing Weifeng is: sincerity, pragmatism, sharing and nature. The development orientation of Xinxing Weifeng is: based on Xinxing local, determined to develop modern agriculture, characteristic agriculture and health industry, expand and strengthen the purple rice industry, continuously extend the purple rice industry chain, and support the construction of e-commerce platforms, logistics and distribution, physical chain sales, farming culture experience, agricultural product preservation cold storage and agricultural technology services. The development goal of Xinxing Weifeng is to gradually build a characteristic agricultural industry chain integrating production, processing, storage and transportation, sales, scientific research, service, tourism and culture.
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"Xinxing Weifeng Purple Rice Yuba"
Yuba is really an amazing food. It looks inconspicuous, but it can be combined with any ingredient to make a unique flavor, which makes people want to stop.
Especially compared with other soy products, yuba is richer in protein and vitamin E, and the glutamate content is 2-5 times that of other legumes or animal foods.
Monosodium glutamate plays a very important role in brain activity, so yuba has a good brain strengthening effect.
Sweet bean flavor, fragrant rice gas
It is made with high-quality soybeans, Weifeng purple rice and mountain spring water
As a folk tonic, purple rice is known as "blood tonic rice" and "longevity rice", and its nutritional value and medicinal value are relatively high.
[Xinxing Weifeng] uses the "Xinxing Weifeng Purple Rice" grown in its own base, retaining its nutritious parts such as germ and seed coat, which ensures the superior quality of the original ingredients from the source.
In addition to Weifeng purple rice, the choice of soybeans is also very knowledgeable.
The oil of the skin of the bean curd is made of soybean oil, and the soybeans in the bean curd have a high oil content, so the skin of the bean curd will be shiny and moist, and the texture will be uniform and fine.
Therefore, [Xinxing Weifeng] only selects high-quality authentic farmer soybeans with bright color and uniform size as raw materials, which are natural and pollution-free, and have a strong natural bean aroma.
The purple rice yuba made from this can smell the faint aroma of soybeans when you open the bag, and the skin of the yuba is naturally shiny and shiny, and the wrinkles are rich.
Touching the tofu skin, your fingers can feel a thin layer of fresh soybean fat.
Moreover, the texture of freshly dried purple rice yuba will be relatively dry and brittle, and it can be easily broken by hand, and the sound can be heard at the same time as it is broken.
And this proves the superior quality of "Xinxing Weifeng Purple Rice Yuba"!
The water quality determines the aroma of the finished product of purple rice yuba.
In terms of water, [Xinxing Weifeng] is made with local pure mountain spring water, which gives the purple rice yuba a unique delicate taste.
The cooked purple rice yuba not only interweaves the rich bean aroma and purple rice aroma, but also gives the yuba a tough and fragrant taste due to its chewy characteristics of "Weifeng purple rice".
The tendons are doubled, the bite is refreshing and tender, slightly chewy, and the aftertaste has a bit of sweetness of mountain springs.
Original, additive-free, healthy bamboo
Adhering to the original craftsmanship of folk making yuba for more than 1,000 years
The manufacturer that has reached a cooperation with [Xinxing Weifeng] this time is a Xinxing County Bailutai Yuba Factory that adheres to the original craftsmanship of folk production of yuba for more than 1,000 years.
The Zendu yuba produced by them has reached international food standards and passed SC certification, and the company also has a comprehensive quality management system.
In the process of making yuba, the masters have always followed the traditional ancient method of hand-making without using any additives.
"One washing beans, two soaking beans, three dozen pulps, four slag separation, five twisting slurry, six boiling pulp, seven shovel edges, eight films, nine hanging stoves, ten drying", although it is time-consuming and labor-intensive, but one step is indispensable.
[Xinxing Weifeng] firmly believes that only this indispensable "stubbornness" can create the most original purple rice yuba.
In this whole process, the most test of the master's skill and patience is the boiling pulp and peeling.
The boiled soybean milk is heated at a constant temperature in a special container, and water vapor is used to form an oily film on the surface of the soymilk.
At this time, the masters will use slender branches, pick them in the middle of the slurry, quickly lift them, and hang them on the bamboo poles, all in one go. As a result, a slight abundance of purple rice yuba was formed.
This step seems simple, but in fact, the temperature of boiling soybean milk is very high, and the moment it is provoked, it pays attention to "fast" and "accurate", and it must be completed by experienced masters, which is also not possible in modern industrial mass production.
After the hanging bean film is initially dried, the masters will transfer it to a professional glass drying field for mosquito and insect prevention to fully dry.
The one-pole purple rice yuba embodies the double essence of "Weifeng purple rice + soybean", and also embodies the ingenuity of the masters.
If you like to eat yuba, you can completely fall in love with it, don't hesitate.
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Xiaohe Chain is a source supply chain company with agriculture and animal husbandry food as a vertical category, relying on the leading position of agriculture and animal husbandry food consulting in Guangzhou, and the source supply chain company of agriculture and animal husbandry food industry.
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Live streaming is also a wholesale price
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