At the 2021 Shanghai Auto Show, the new energy sector was heavily bombarded with new cars, and all car companies hoped to get a share of this new cake waiting to be released. As a SAIC Motor Group fighting in Shanghai, it will naturally seize this good opportunity and resolutely leave the C seat of the auto show to Zhiji Automobile.
"Wisdom self", taken from the "Zhou Yi Zhi Zhi Shang" - "Knowing all things, and the Way to help the world", is intended to use wisdom to complete all things, diligent exploration, define, create, and realize the intelligent travel driven by the times and required by users. The English brand name "IM" means Intelligence in Motion, focusing on the in-depth intelligence of the whole vehicle co-created and mutually achieved by artificial intelligence and human intelligence.
With a beautiful meaning, nearly a year later, on March 29, Zhiji Automobile officially released zhiji L7 Dynamic. Compared with Weilai and Xiaopeng, Zhiji Automobile seems to be like a "peak at the beginning". Zhiji Automobile, jointly built by the three giants of SAIC, Alibaba and Zhangjiang Hi-Tech, set the price at a relatively high price of 368,880-40.88 million at the beginning, and the Zhiji L7 Pro version, which was previously announced at the Shanghai Auto Show, is the highest configuration model in the series.
"Who is the L7 with such a high price?" It seems to be a problem, but in fact, for most people who understand cars, the answer jumps on the paper - Weilai ET7. But if you think about it carefully, the price of the low-end version of the 75-degree battery of the NIO ET7 has reached 448,000, and the price of the battery version equivalent to the XE L7 has reached 506,000, and the price difference is so large that THEO and the Zhiji can really be regarded as competitors?
Not only in terms of price, in terms of positioning, Zhiji L7 and Weilai ET7 cannot be regarded as strict competitor relationships. The Zhiji L7 features a low center of gravity, 50-to-50 design in front and rear, focusing on handling. Coupled with the rear-drive-based four-wheel drive system, the tires are also designed with a narrow front and wide rear, which greatly increases the handling and flexibility of the Zhiji L7.
Weilai, which has always focused on luxury and service, continues the old tradition of the brand on ET7, and the four-wheel drive system that is biased forward, coupled with the Weilai space covering 1201 cities, also greatly increases the comfort of WEILAI ET7.
The main control, yearning for the young and energetic wisdom L7; the main comfort, yearning for comfort and comfort of the Weilai ET7, should not be a competitor. Perhaps, Zhiji L7 is taking a path that is free from homogenization and belongs to itself.
In terms of appearance, the Zhiji L7 positioned itself on the mainstream medium and large luxury cars with a length of 5098mm and a wheelbase of 3100mm. Looking from the side, the straight waist line goes all the way to the rear of the car, and then with the oversized rim, the body looks more streamlined from the side.
Zhiji L7 is 5098mm long, which is exactly the same as the NIO ET7, and the wheelbase is 40mm more, with ultra-low wind resistance to shape a smooth curve and a low lying combat posture based on pure electric architecture, so that the appearance of Zhiji, indeed has a young and energetic, bohemian coupe appearance.
Coming to the front part of the face, the unique light group shape is eye-catching, and this pair of sharp eyes also adds a sharpness to the already handsome body. According to reports, the light group is also equipped with a set of intelligent DLP daytime running lights and a 2.6 million pixel projector intelligent lighting system, which can project navigation, vehicle condition information and so on to the road surface. However, the appearance of this front face always reminds me of the classic front face shape of Lexus, revealing a bit of similarity.
In the rear part of the car, Zhiji L7 highlights the sense of movement of the whole vehicle with a sneakback shape, and the taillights are also the most popular horizontal taillights for new energy vehicles in recent years, coupled with a large enough rear windshield to remove the redundant design, which immediately creates a minimalist sense of science and technology.
It is also thanks to the above shape that Zhiji has reduced the drag coefficient to 0.21Cd (the drag coefficient of the car is generally between 0.27-0.32), which is already quite low.
However, in recent years, various car companies have begun to use low drag coefficient to promote the appearance advantages of their own cars, in fact, the wind resistance coefficient is not as low as possible, but also closely related to the aerodynamic structure of the body, we can also popularize science.
Although Zhiji L7 also uses the ultra-low wind resistance of 0.21Cd to take advantage of publicity, consumers are more concerned about not only a good skin bag, but also its inherent performance.
In the interior, Zhiji L7 still takes the minimalist route, the two sets of large screens in the central control area are the core elements, the air conditioner air outlet adopts a hidden design, and the physical buttons are completely eliminated, and then matched with a pure white color interior, which perfectly interprets the minimalist style. However, after the cancellation of the physical button, consumers will have higher requirements for the fluency of the screen hardware and the visual experience, because they have not personally tested the drive and are not good to evaluate.
In terms of power, the main control of the Zhiji L7 provides two driving forms of rear drive and four-wheel drive, the four-wheel drive model can reach the maximum output of 400kW, the peak torque is 700N·m, and the acceleration time of 100 kilometers has reached 3.9s In terms of endurance, the Zhiji L7 is equipped with a standard 93kWh battery, which can reach a maximum cruising range of 615km.
It is said that the highest 118kWh battery version can increase the endurance to 1000km. In addition, the Zhiji L7 uses a lightweight all-aluminum chassis and a rear multi-link independent suspension to achieve a total of 12 degrees of steering in both directions, once again fully handling.
In terms of intelligent driving, zhiji L7 has super perception ability with 12 5-megapixel cameras, 5 millimeter wave radars, and 12 customized ultrasonic radars. In complex road conditions, thanks to military-grade ultra-high-precision inertial navigation technology, high-precision maps and V2X vehicle-side technology, zhiji L7 is enough to cope,
On April 17, Zhiji Automobile announced that the "New World Driving Control Flagship" Zhiji L7 successfully won the Guinness World RecordTM honor of the longest drift distance of electric vehicles from the Porsche Taycan with a continuous drift of 43.646 kilometers, setting a milestone for a new era for "rapidly changing electrification technology to completely subvert the rules of the traditional luxury car game and redefine the standard of automobile performance".
In addition, Zhiji Auto officially released a track brushing video, achieving a good time of 1 minute 12.94 on the Pegasus Track, which also exceeded the Model 3 P's 1 minute 13 seconds 53. Judging from the data, the Zhiji L7 is indeed very good in terms of performance and control, and it can even be said that it has achieved the ultimate.
In addition to achievements, Zhiji also began to march in the direction of "trend". Zhiji Automobile has announced plans to combine NFTs to create a meta-cosmic space of real cars and virtual cars, "Secret Space-time", so that real-world cars and virtual space cars can be connected. However, how can Zhiji Automobile achieve "car + blockchain"?
It is reported that Zhiji Automobile intends to allow users to upgrade equipment and evolve vehicles through two major ways: "lifa mining" and "grow-in mining". In August last year, Zhiji Auto "Rough Stone Valley" was launched on the "IM Zhiji" APP, and users can mine "rough" through the two methods mentioned above, redeem rewards, and realize the "blockchain" model in the automotive industry.
However, as time passes day by day, as far as the current situation is concerned, the Zhiji L7 does have some problems that should not have occurred. Although there are bright results and fancy concepts, but the delivery of zhiji L7 is not satisfactory, since the Shanghai Auto Show opened the angel wheel pre-sale last year, set a record of 20,000 units received in 4 days after the release, but also enough to see the user's trust in large enterprises.
But a year later, the most recent first beta version was only delivered 200 units, which is undoubtedly a trust blow with a critical hit for users. In this regard, Zhiji officially explained: "Since the angel round pre-sale in April last year, Zhiji has continuously adjusted and optimized products in user communication and feedback, and has achieved more than 30 product optimization and improvements. ”
Seeing is believing, hearing is false. I think that only by stacking the delivery volume and allowing users to truly test drive and experience it can zhiji make users pay for zhiji.
Written by Wang Xinyu Wu Yinpei
Editor-in-Chief Sun Chen
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