In March, china's auto market, ice and fire double day.
Ice is the overall base, in March the wholesale sales of manufacturers 1.814 million vehicles, although the month-on-month increase of 23.6%, but the year-on-year decline of 1.6%, switched to retail, the number is even worse, 1.579 million units, down 10.5% year-on-year, but the new energy market did not decline with the environment.
Also in March, the wholesale sales of new energy passenger vehicles reached 455,000 units, up 122.4% year-on-year and 43.6% month-on-month, and the retail side was even more hot, reaching 445,000 units, up 137.6% year-on-year and 63.1% month-on-month. This also allows the wholesale penetration rate of new energy vehicle manufacturers to reach a high point of 25.1%, and the low-key Xilis is the best epitome of the hot new energy market.
According to the data released by the Association of Passenger Vehicles, in March, the first model of the high-end smart car brand AITO, the Qingjie M5, sold 3,045 units. Such figures do not seem to pose a threat to Tesla, Xiaopeng and Weilai, but it should be known that on December 23 last year in Shenzhen, the M5 was just released; delivery was only launched in early March this year. 98 days after the release of the model, 26 days after delivery, being able to have such results can be said to exceed expectations.
For all new entrants, sales growth means that consumers have recognized their car-making concepts and brands to a certain extent, which brings not only sales and profit growth to the brand, but most importantly, the affirmation of the future direction and the courage and belief to continue to do it. Relying on the technical strength, advanced intelligent manufacturing capabilities, strict quality control platform and innovative cross-border cooperation capabilities accumulated by Xilix in the field of pure electric drive range for many years, the "fledgling" Q&I M5 can be said to be the first step to enter the automotive market.
The technical advantage remains ahead of the tug-of-war
When it comes to new energy, "new car-making forces" are obviously synonymous with it, but new is no longer their label.
When Weilai and Xiaopeng are already enterprises that have been established for 8 years, ideal cars for 9 years, not to mention Tesla, which was established in 2003, the new forces of car manufacturing are no longer so "new".
From new to "not new", it is not only the enterprise that has changed, but also the entire automotive industry.
With the entry of Internet companies, the new energy automobile industry has entered a more competitive stage. The increasing number of "players" also means that the game is upgrading. For latecomers, in today's market, if you want to get more sales and market share, you must have more innovative and powerful product power. And the difficulty is also related to this, how to be stronger?
For the above questions, the M5 is full of confidence.
Although the M5 was only released in December last year, the technical support behind it, Xilis, has been deeply involved in electric drive range technology for many years, with more than 40% of the company's R&D personnel, and the core R&D members are from the world's top automobile companies, covering multiple technical fields such as vehicles, electric drives, and vehicle networking. Up to now, Xilis has independently mastered the core three-electric technology, with more than 1,000 new energy-related technology patents, is one of the few enterprises in China that master pure electric and range extender platforms at the same time, especially in the field of range extension to form an industry leader, its latest release of pure electric drive range extender platform (DE-i) is the result of the achievement of technical strength.
In simple terms, the Pure Electric Drive Range Extended Range Platform (DE-i) is a solution that enables global integration at the software and hardware levels.
The platform has undergone a comprehensive evolution in terms of integrated intelligent generator sets, gold drive combinations, battery PACK, intelligent control, etc., supporting the product endurance of 1000+ kilometers to start, bringing a more powerful and lower energy consumption driving experience. Not only that, it is also the first in the industry to create an intelligent range-extended control system for multi-scenario recognition, which can achieve global optimization, achieve OTA upgrades, continuously iteratively evolve, and establish a cloud big data network. In the development process of intelligent control strategy, the pure electric drive extended range platform (DE-i) fully considers the factors such as road conditions, altitude, temperature, load, vehicle condition, etc., and can automatically identify more than 860 kinds of scenarios, and achieve accurate matching through neural algorithms to create a high-quality car experience.
The M5 is derived from the pure electric drive range extender platform (DE-i), equipped with a 1.5T four-cylinder special range extender, with a maximum compression ratio of 15:1, 41% of the ultra-high thermal efficiency and a maximum power generation efficiency of 3.2kW·h/L, and the WLTC has a battery life of more than 1100km under full power and full oil. Not only that, the front axle of the M5 is equipped with an asynchronous AC motor, the rear axle is equipped with a permanent magnet synchronous motor, its four-wheel drive flagship version has a total power of 365kW, and the acceleration of 100 kilometers takes only 4.4 seconds, so that the endurance and acceleration performance have obvious advantages in the same level.
In addition, supplemented by an all-aluminum alloy chassis, for the AITU Boundary M5 to bring the whole vehicle lightweight effect, while high corrosion resistance, vibration deformation is small; the front double wishbones and rear trapezoidal multi-link independent suspension, so that the body in different driving conditions can maintain better driving stability, when cornering, the upper and lower two wishbones simultaneously absorb the lateral force of the tire, the turning roll is small; when the wheel moves up and down, the automatic change of the camber angle to adapt to the road surface, the tire grounding area is large, and the grip is good. Behind the excellent control is the chassis tuning of Cyrus engineers for 8 months, more than 260 suspension matching schemes, and the combination of handling and comfort is selected from hundreds of chassis component parameter combinations.
Breakthroughs in hardware are a strong foundation, and innovation in software is the foundation that makes it leading the industry.
Based on the Cyrus vehicle domain control architecture, the Q&I M5 is also equipped with a new HarmonyOS intelligent cockpit, providing users with an easy, convenient, and rich immersive driving experience. HarmonyOS intelligent cockpit breaks through the three pain points of "few applications, slow upgrades, and poor experience" of traditional car machines, and pre-installs a wealth of applications, including petal maps, Huawei music, Huawei video, Kugou, Himalaya, etc. Under the open Hongmeng ecology, more applications will continue to be brought in the future. At the same time, the HarmonyOS smart cockpit also supports cross-device connection, and users can easily control smart home devices through the AITO Q&A M5 car on-board preset "warm home" and "safe to leave home" scenarios, realize the full-scene interconnection of people-cars-home, and elevate the intelligence of cars to a new height.
However, this is far from enough.
The strength of intelligent manufacturing ensures the landing of technology
In order to ensure the high quality of the whole vehicle, M5 has also carried out a number of experiments and verifications far beyond the industry standard, accumulatively completed more than 6.3 million kilometers of reliability verification, the total mileage of tests ranked at the forefront of the industry, and more than 120 tests around product functions and performance, more than 1300 test cases, covering a wider and more comprehensive car use scenario, with tens of millions of rigorous tests, to ensure the excellent quality of products, to meet the user's various scenarios of the car.
At the same time, the Xilisi Liangjiang Smart Factory born of the M5 is built with Industry 4.0 standards, and through more than 1,000 robots working together, it has realized 100% automation of key processes and 24-hour full-time online inspection to ensure the output of high-quality products. In addition, Xilis has also created a boutique supply chain, bringing together a number of high-quality supplier resources in huawei, CATL, Bosch and other industries to strive for excellence in quality.
From endurance, acceleration, control, intelligent cockpit to strict quality control system, the M5 is armed to the teeth from face to inside, so it is not surprising that it can become the fifth model in the list of more than 200,000 high-end SUVs.
Every order, every delivery of a car, not only recognizes the M5 model, but also the new energy technology innovation behind it. In this new energy era where marketing is weaker than technology, the M5 has come to the fore.
"The Gospel of Matthew, written before 2000, has become a true portrayal of China's new energy market and the M5 of the world in 2022.
History is still being created, everything is unknown, the first step to success is the beginning of all greatness, and for the M5, this is just the beginning.