For the 7 Series, time and everything is a small scene. On April 20, the new BMW 7 Series/i7 was launched. For a time, Weibo, circle of friends, etc. are full of its information, and the comments of netizens are also mixed, and it can be seen that this time BMW has spent a lot of effort to make a big move.
I believe that even if everyone has already made a preliminary judgment on the new 7 series through the preview map, when I really see the real car, I can still read a shock and surprise from the eyes of the people around me.
It has been 7 years since the release of the last generation of BMW 7 Series, as the saying goes, 7 years to grind a "ship", aside from the first impression left by everyone in these days, let's re-examine this flagship sedan from Bavaria and integrate all the latest technology of BMW.
Mixed looks
The new look is bound to be the biggest point of controversy for the new 7 Series/i7, with its large glowing nostrils and split headlight sets, and you would never have imagined that BMW would combine these two elements on its flagship model.
The oversized "double kidney-shaped" grille has undoubtedly become the focus of attention of netizens - even the shocking E66 did not dare to be so bold. This oversized intake grille is certainly not "imaginary", in addition to the basic intake needs, it also contains cameras, millimeter wave radar, sensors and other auxiliary driver perception components. BMW's explanation for the design of split headlights is that the functionality of the headlamps leads to restrictions on the designer's creativity, but the daytime running lights are different, they have less restrictions on the shape, by placing more styling elements on the top and putting the functional headlamps below, which is conducive to helping BMW establish a more distinctive brand image.
Although it may seem uncomfortable, the headlamps made up of 8 Swarovski crystals speak for themselves. It is reported that the designers of the new 7 Series/i7 and the designers of Rolls-Royce Ghost are sitting in the same office. Therefore, in the front part of the face, there is a lot of Rolls-Royce flavor in the use of thickness and straight lines. This feeling also exists in the side of the body, and unlike the current popular rounded design style, the toughness of the new 7 Series/i7 brings a different aura.
In terms of body size, the new 7 Series/i7 has a length, width and height of 5391/1950/1544 mm and a wheelbase of 3215 mm, respectively. The new car will no longer have a standard axle, long axle, since the development of this version. What is the concept of a body length of nearly 5 meters 4, not only has surpassed the two old rivals of Mercedes-Benz S-Class and Audi A8, but also only 155 mm shorter than Gust. Further, the 4 doors are equipped with electric opening and closing and electric suction, which is not available today's opponents, and is more like a configuration that is placed up and down from Rolls-Royce.
Unexpectedly, BMW officials even launched a double-color version, which seems to be directed at the Mercedes-Benz S-Class. What you only have on the Maybach, I can give you on the original 7 Series/i7. However, over the years, the double color puzzle has been played badly, and the effect on the audience will not be as good as imagined.
In addition, the new car also has a lot of very ceremonial small details on the lights. For example, when the user approaches the car, the BMW ring flare grille, the BMW crystal daytime running lights and the ink rhythm welcome light blanket and the light and shadow elements in the car are lit up in turn. Bring out this sense of luxury in welcoming VIPs.
A leap of luxury
Entering the car, the new BMW 7 Series with dual screen central control can be described as a qualitative leap in luxury and technology. Although the Mercedes-Benz next door has used a screen design in the previous generation of S-class, this does not prevent BMW from being able to achieve the level of the interior to meet the level of this era, and the digital technology luxury seems to be more satisfied with the description of this interior style.
All the materials used in the interior are extremely superior, the texture of the leather and wood panels is delicate, the screen resolution and fluency are top-notch, the sound cover made of metal, the crystal transparent knob and the bright lacquer details can withstand repeated scrutiny, and the metal and wood that were previously integrated with the air conditioner outlet have now become fine cutting, Bling-Bling shiny crystal materials, and even integrated with mood lights.
In addition, the newly designed panoramic orbit canopy creates a more spacious, modern and comfortable interior space. Users can also choose different theme modes through the new BMW iDrive and BMW OS 8.0 according to their personal preferences, and control the color of the LED light on the sky screen. The new car is also equipped with automatic opening and closing doors that users can open through buttons, voice, My BMW APP, center screen and key. This is also very similar to the Rolls-Royce experience, and even under voice control, it is stronger than the Rolls-Royce experience.
Although it has a very Rolls-Royce feeling, it is quite good, but there are also some unpleasant things for the pure Bimmer, the classic crystal chicken leg stop bar is gone, replaced by a small piece of crystal lever shift mechanism, volkswagen, Porsche directly call the insider. The shape of the steering wheel has also changed, with a three-frame design on the M-kit or fuel version, a two-frame design on the Deluxe Suite or a pure electric version. The sense of luxury is indeed more than one level higher than that of the previous generation.
The back row is the top priority of the new 7 Series and the new i7. The "convertible" rear seats can be moved forward with the front row to bring a "first class sitting position" for the rear boss, and there is a 5.5-inch touch screen on the door to adjust air conditioning, music and other functions. Whether it's the new 7 Series or the i7, you can choose from the 31-inch theater screen in the second row, which is the happy screen of the boss in the back row.
Write at the end
We are always confined to our inherent mindset, beautiful and naïve to think that everything should be improved in the direction we envision, just like the appearance of BMW should be as it should be, rather than drastic changes.
More than 20 years ago, in 2001, the fourth generation of the 7 Series (E65-E68) used an unprecedented exaggerated "flame surface" to bring the car to a new century of graceful and three-dimensional curved surfaces with the power of a car. Then, he was scolded by the ignorant onlookers. How serious is the situation? Bimmer collected nearly 10,000 objections and demanded the dismissal of then BMW design director Chris Bangor, which can be called a modern version of the "Book of Ten Thousand Blood".
Of course, we already know the story behind: not only did the fourth-generation 7 Series become the sales champion of the D-class luxury car that year, but its "flame surface" design style profoundly affected the design trend of the automotive circle and is still "paid tribute" to this day. Bimmers don't have to worry, fate is always more accurate than ours.
Figure | network
Wen |doudou
Edit | Beanie
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