Xiaobian found an interesting thing in the circle of friends, and the sales of various brands said that the good price was coming quickly, and they could see their desire for performance. However, BYD's sales consultants are more in sharing the good news of sales, and it seems that sales are not under pressure to help customers pick up the car as soon as possible.
For example, BYD's sales in March reached 104,300 units, and the Han family contributed 12,400 units, of which Han EV sales were 10,200 units. In terms of market performance, the competitiveness of domestic brand models has declined after the price of more than 150,000 yuan, then the positioning of medium and large pure electric cars and the price of more than 200,000 yuan is naturally the most difficult track, but Han EV can maintain the monthly sales of more than 10,000 results, Xiaobian hopes to understand the reasons for its hot sales from this test drive.
The tonality of medium and large sedans
Xiaobian is assigned to the HanEV Genesis Edition of the single-motor front-drive version of the model, the official 100 km acceleration performance of 7.9 seconds, such data is not outstanding for a tram, but the actual experience of the Han EV Genesis Edition of the rapid power response and the secondary acceleration performance of the mid-high-speed section is impressive.
The HanEV Genesis Edition started softly and did not rush to show the power of the brain, which is in line with the stability of a medium and large sedan. With the deepening of the electric door pedal, the linear power output makes the whole car extremely easy to control, while the kinetic energy recovery in the standard mode is relatively gentle, the vehicle deceleration is uniform and natural after releasing the electric door pedal, there is no sudden drag feeling, even if the electric door pedal is suddenly released, it will not make the passenger's body have a forward-leaning discomfort. This adjustment method is very friendly to friends who are new to electric vehicles, and consumers who drive fuel vehicles all year round can also get started with 0 thresholds.
The brake foot feeling is worth mentioning, the brake force released in the initial section of the brake pedal is relatively gentle, and it is still a priority setting to ensure the smooth driving of medium and large cars, and the brake pedal will be greatly improved after stepping on a certain depth, and the new hand needs to adapt.
The tranquility of the Han EV Genesis Edition maintains the consistent excellent performance of the Han family, thanks to the noise reduction means such as multi-layer soundproof glass of the Han model, even the Han DM-i model with the engine involved in the work has a good level, and the quietness of the Han EV Genesis Edition without the engine as the main noise source is naturally better. At the same time, the Han EV Genesis Edition suspension is an obvious comfort orientation, the vehicle filters the small bumps thoroughly, even when passing through the large volt road, the vehicle can be gently dissolved, coupled with the heavy feeling brought by the chassis, the driver and occupants can intuitively feel the body close to the ground.
Overall, the performance of the HanEV Genesis Edition suspension in terms of comfort is worthy of a high score, coupled with excellent tranquility, the sense of premium conveyed by the whole car has a great advantage in the same price range.
In addition, the voice control function of the HanEV Genesis Edition can also make the occupants feel the care, in addition to the traditional advantages of high recognition rate and multi-function permissions, the HanEV Genesis Edition has an independent pickup above each seat. For example, after the rear passenger on the right side wakes up the voice assistant with "Hello Xiaodi", the vehicle will say "The rear passenger on the right side please speak" to respond, which not only avoids the embarrassment of the rear passengers needing to shout at the throat, but also allows every passenger to have the experience of being taken care of.
Voice prompts are also used in driver assistance, and the Han EV Genesis Edition comes standard with adaptive cruise and lane keeping functions, which can be opened with one click by pressing the multi-function button on the left side of the steering wheel. Every time these two functions are activated, there will be "adaptive cruise function has been turned on", "lane keeping function has been turned on" prompt tone broadcast, such a setting can effectively avoid unintentional accidental touch, the function prompt sound is like the use of Chinese to indicate the function button, has become a feature of BYD models.
Bydir Han EV Genesis Edition and Han EV relationship
The bydir Han EV Genesis Edition, which was freshly unveiled on April 10, needs to be noted that the new car is a new series that joins the Han family and will be sold at the same time as the Han EV.
Compared with HanEV, the Han EV Genesis Edition not only increased the battery power from 506-605km to 610-715km of HanEV, but also increased the power of single-motor models from 163kw to 180kw (the total power of dual-motor models increased from 363kw to 380kw). At the same time, there are also major upgrades in the configuration, such as HUD head-up display, 12-speaker Tanner audio, electric trunk, heat pump air conditioning and other high-value configurations are the standard of the HanEV Genesis Edition.
From BYD's point of view, han EV genesis version is for consumers with higher requirements for battery life and configuration, and the addition of new cars allows the Han family to cover this market segment more comprehensively. It is foreseeable that in the circle of friends of BYD's sales consultants next month, the sales volume of the Han family will rise again.
Spicy car said
In addition to attracting consumers with its slender and atmospheric shape design, excellent second-row space performance and high-end interior materials, after in-depth experience, the Han EV Genesis Edition, as BYD's flagship sedan, has left a deep impression on the editor in terms of the sense of high-grade and comfortable performance conveyed in the dynamic performance, conveying BYD's understanding of Chinese luxury, and the excellence of product strength is one of the core guarantees of sales.
At the same time, although there are many excellent products in the price range of 200,000-300,000 yuan, han EV and Han EV genesis editions that are positioned as medium and large pure electric cars and focus on comfortable and luxurious have no direct competitors, which is also a major support for the Han family to obtain beautiful sales results.