When the whole series of X-Trail was replaced by a three-cylinder engine, Dongfeng Nissan was actually lucky, and the three-cylinder engine could be an exception in the Chinese market, but the truth was always more cruel than you thought, not only did sales plummet, even if the launch of X-Jun Glory, it seems to have been useless.
A few days ago, Dongfeng Nissan announced its latest sales in March, including passenger models of Dongfeng Nissan, Dongfeng Venucia and Dongfeng Infiniti, with a total of 67,910 new cars sold, and the sales of the entire Nissan China fell by 32.6% compared with the same period last year. According to the official explanation, the reason for the decline in sales was blamed on the new crown epidemic and the tight supply of spare parts.
However, it should be noted that Dongfeng Nissan only announced the sales data of three models, of which Xuanyi was the mainstay, and 30,240 new cars were sold in March, while the sales of Tianlai and Qashqai were 11,679 and 15,234 respectively.
Qijun used a three-cylinder engine to replace, and finally paid the price of sales, even Qijun Glory has nothing to do, for this, Dongfeng Nissan is in the eyes, pain in the heart. But what I didn't expect was that Lou Lan was actually used to "exchange price for quantity".
A few days ago, according to our latest understanding, the poster of the 2022 Dongfeng Nissan Loulan listing was exposed, a total of three models, the price range was 17.98-19.68 million yuan, compared with the starting price of the 2021 model fell by 59,000 yuan, and even with the price range of X-Jun has a certain overlap, is Nissan to use Loulan to save the market of Qijun?
Frankly speaking, for Nissan Loulan, if it is not an update and modification, I am almost oblivious, and the "new car listing" exposed this time is actually done by some dealers, which is the price obtained after directly subtracting the terminal discount, and the quota of the store is very rare, which can be understood as the "inventory clearance version".
Written in the end: Although Nissan Qijun looks online, but it is really cool, and Loulan has such a tempting but preferential strength, if it is not a quota restriction, it is really possible to sell, then Dongfeng Nissan will still worry about sales?