In recent years, the incidence of allergies has become increasingly high, and this problem has been listed by the World Health Organization as one of the "three major diseases to be prevented in the 21st century", and allergic diseases are affecting the lives of more than one billion people worldwide1. According to a survey of allergy epidemiology by the China Maternal and Child Health Center, it was found that 40.9% of the children were self-reported by their parents with allergy symptoms, and 12.3% of the children aged 0-2 years were diagnosed with allergic diseases. Allergies have gradually become one of the problems widely concerned and valued by all sectors of society.
Spring is coming, and while everything is recovering, bacteria and viruses have become extremely active, and delicate babies are prone to allergic reactions. In order to help parents better cope with their babies' sensitive situations, on April 8, Nestlé, Zhihu and Cui Yutao Parenting Center jointly launched the "Scientific Early Defense, Peace of Mind Sensitive Season" online press conference in Beijing Wenqing to talk about children's sensitive topics and discuss the scientific knowledge of anti-allergy.
Allergies should not be underestimated, establish scientific cognition
As an authoritative Q&A platform in China, Zhihu has gathered a large number of young people and professionals, and users under the age of 35 account for 78.7%. The field of mother and baby is one of the representative areas of Zhihu, while paying attention to Bao Mom, Zhihu also found that many mothers exchange parenting problems on the platform and seek to avoid the magic of baby allergies.
Baby allergies are a complex problem, and different allergens can cause different allergic reactions. Common infant and young child allergic problems include: food allergies, pollen allergies, atopic dermatitis, allergic rhinitis, allergic asthma and other types. However, at present, there are still many parents who do not have a clear understanding of the symptoms of baby allergies, and even baby allergies will cause family conflicts.
After understanding this situation, Zhihu interviewed and communicated with 2581 parents, and together with a number of well-known experts and excellent respondents, launched a number of hole reports with answers to sensitive questions, hoping to give more reference and reference to mothers.
Ms. Zeng Yang, President of Zhihu Research Institute and Executive Editor-in-Chief of Zhihu, said, "The Shudong report is a very important brand IP of Zhihu, which has always received attention from all walks of life and is a bellwether in the content field. This sensitive question-answer research report not only cuts to the focus of parents' attention, but also condenses the wisdom of industry experts and excellent respondents, providing professional, constructive and authoritative advice for babies and parents who are suffering from allergies."
Prevention is urgent, and parents should act early
Allergic diseases are incurable, and after an allergic condition occurs during infancy, the risk of other allergic diseases in adulthood increases, even with the baby's life. Therefore, it is necessary to intervene in the early stage of life and prevent it in advance.
In order to help parents establish a scientific anti-sensitivity concept, Cui Yutao Parenting Center launched the "2022 Infant Anti-Allergy Cognitive Survey" at this conference. The report is cui yutao parenting center through the investigation and analysis of 2073 bao moms, sorted out the major causes of baby allergies, the baby's daily allergy performance, which babies are more likely to be allergic and other scientific knowledge, and joined hands with a number of experts to launch min bao daily care tips for parents.
Mr. Cui Yutao, head of Cui Yutao Parenting Center and a well-known parenting expert, said: "Food allergies are usually the first step in the allergy process, and macromolecular milk protein allergy is the most easily ignored part of parents' daily feeding. Clinical studies have shown that partially hydrolyzed formulas can reduce the risk of allergies in babies."
Nestlé has been committed to developing science-based products and services, integrating resources from the global scientific research field, combined with the current situation of Maternal and Infant demand in China, and is committed to providing more scientific overall nutritional solutions for babies who cannot be breastfed in China. In order to better serve Chinese mothers and babies, Nestlé's leading scientific research team continues to develop, continue to pay attention to and understand the nutritional needs of Chinese mothers and babies, and develop nutritional solutions for Chinese mothers and babies to care for the healthy growth of Chinese babies.
At the scene of this press conference, Nestlé and Professor Cui Yutao and Ms. Zeng Yang, President of Zhihu Research Institute and Executive Editor-in-Chief of Zhihu, jointly appealed to parents: we should pay attention to the problem of baby allergies in time, correct understanding, scientific defense, and careful care.
Ms. Yang Xuxiang, Vice President of Chinese mainland, Nestlé Infant Nutrition Business Unit, said, "While vigorously supporting and promoting breastfeeding, it is also our responsibility to provide scientific nutrition education support and professional anti-allergy knowledge to tens of millions of mothers. Nestlé hopes to cooperate with all sectors of society to launch the 'Scientific Early Defense, Peace of Mind Sensitive Season' campaign to help parents establish scientific feeding concepts and anti-allergy awareness during the allergy season." ”
"Creating shared value" for the society is nestlé adhere to the practice of the business philosophy, over the years, Nestlé continues to practice anti-allergy education work, joint professional institutions and experts, for parents to establish a scientific concept of anti-allergy, so that the correct knowledge and professional products benefit more infants and young children.
Ms Yang said: "Nestlé's mission has always been to improve the quality of life of consumers and contribute to a healthier future. Our goal is to fully explore the power of food and improve the quality of life of each individual, both now and in the future. Today, Nestlé continues to work with all sectors of society to introduce international advanced nutrition science concepts, promote the landing of high-quality products in China, bring good nutrition and good life to more Chinese families, and raise a healthier Chinese next generation together. ”
Reference sources:
1. Global atlas of allergy, EAACI, 2014