For the sales of new energy models, it is already visible to the naked eye that is rising significantly, and the penetration rate in the entire market is also increasing. In the past, the 1st of every month was a new force sales show, and Wei Xiaoli would announce last month's sales on time, but he did not expect to see them on April Fool's Day. On April 1, a number of mainstream new energy brands such as Extreme Krypton, Nezha and Zero Run released March sales, of which zero-run cars broke through the 10,000 unit mark for the first time, an increase of 193% month-on-month.
First of all, in terms of zero-running, according to official data, zero-running cars delivered a total of 10,059 units in March, an increase of 193% month-on-month, a year-on-year growth rate of more than 200% for 12 consecutive months, and the cumulative delivery volume in the first quarter of 2022 was 21,579 units, an increase of 410% year-on-year.
At present, there are three models of zero-run cars on sale, S01, T03 and C11, but more of them rely on T03 and C11 models to support sales. However, not long ago, zero-run T03 and C11 respectively announced price increases, of which T03 rose by 5,000 to 7,000 yuan, and the price range was adjusted from 68,900 to 84,900 yuan to 73,900-89,900 yuan; while C11 was raised by 20,000 to 30,000 yuan, and the price was 179,800-22.98 million yuan.
In addition, zero-run will soon launch the first pure electric medium and large sedan zero-run C01 based on the C platform, it is reported that the new car has a length of more than 5m, as well as 700km endurance and 3 seconds of 100-kilometer acceleration, planned to be officially released in the second quarter.
In terms of Nezha Automobile, official data shows that the delivery volume in March was 12,026 units, an increase of 270% year-on-year; at the same time, the cumulative delivery of 30,152 units in the first quarter, an increase of 305% year-on-year. I have to say that the increase in Nezha Automobile is still quite large, which proves that the recognition of model products in the market is constantly improving, which is also Nezha's achievement of achieving a single month delivery of more than 10,000 yuan for 4 consecutive months.
At present, Nezha Automobile has three models of Nezha U, V and N01 for sale, of which the former is a compact SUV and the latter two are small SUVs. In March, Nezha raised the price of Nezha V and Nezha V Pro by 3,000 yuan; Nezha U made an adjustment of 3,000 to 5,000 yuan; N01 was not affected by the price increase. In addition, according to Nezha's official plan, it plans to enter the European market in 2022, expand sales channels to 250 cities, increase the number of directly operated stores to 100, and continue to promote the construction of Nezha power-up services.
Finally, looking at the extreme krypton, it is reported that due to the impact of the epidemic and chip supply, extreme krypton 001 delivered 1795 units in March, and as of March 31, 2022, the cumulative delivery volume of extreme kr 001 was 14248 units. In February, Extreme Kr said that due to a variety of factors, only 2916 units were delivered. At present, the Extreme Krypton brand still has only one model of the Extreme Kr 001 on sale, but it has not been adjusted in the near future like other brands.
It is worth mentioning that on March 23, Extreme Kr Auto began to push the official version of ZEEKR OS 2.0, which involves 33 ECU units, adds 5 new functions, and optimizes 59 functions for the user feedback of ZEEKR OS 1.1.1, and will update the version several times this year. In addition, according to the official, with the arrival of a new batch of core components at the end of March, it is expected that production and delivery will be significantly improved in April.
Extended to the first, the epidemic in March rebounded in many places, automobile production, sales, consumption and travel have been greatly affected, and the overall market is still in a slump zone. On March 31, the China Automobile Dealers Association released the latest issue of the "China Auto Dealers Inventory Early Warning Index Survey", which shows that the inventory warning index of Chinese auto dealers in March 2022 was 63.6%, up 8.1% year-on-year and 7.5% month-on-month, which is also the highest inventory warning index in recent months.
The editor said: It can be seen that although March has been affected a lot in various places, there are still many increases in new energy models, and it can be seen that it is still rising. However, with the price of each brand rising, coupled with the long time of delivery of some brands, there will still be some hesitation for consumers, and April is the traditional car buying off-season, will it really show an upward trend in sales as the brand expects?