Recently, the Association released the sales data for February 2022, of which FAW Toyota Corolla sales continued to be sluggish in February, with only 15,363 vehicles, compared with 2021 20,000-30,000 monthly sales, there has been a significant decline.
Looking at the global market, the Corolla is definitely a "god-like" model, which is loved by consumers in many countries and regions. In China, it has also enjoyed a good reputation by virtue of its durable leather, and the retention rate of the second-hand market remains high, which shows the position of Corolla in the hearts of domestic consumers.
But as the Toyota Corolla gradually quantifies the smaller row, its prospects are overshadowed, and the introduction of a 1.2T small displacement turbo engine is even if it is, the key is that the main model of the Corolla is equipped with a 1.5L three-cylinder naturally aspirated engine, not only the maximum horsepower is only a pitiful 121ps peak torque of 148N·m, but even matches the CVT transmission.
The power of the pull down, coupled with the pull down of the gearbox, the key is whether the engine is still three cylinders. At once, the impression of corolla's durability over the years of operation is worn away, and regardless of whether the 1.5L three-cylinder naturally aspirated engine is stable, at least in the eyes of the vast majority of consumers, the three-cylinder engine is always less stable than the four-cylinder engine due to "natural defects", and the follow-up whether it is the failure rate, or the maintenance cost, as well as the second-hand retention rate, will be greatly reduced.
What's even more outrageous is that FAW Toyota seems to think that corolla's product strength is good enough, even if the engine is reduced, the price is still firm. The 1.5L three-cylinder version is priced at 109,800 yuan, and the GR SPORT sport version with the GR sport appearance kit is priced at 136,800 yuan, I really don't understand how this 1.5L three-cylinder naturally aspirated engine brings a sense of sport? Is it difficult to see this official exercise kit and "intracranial orgasm"?
As for the 1.2T version, although the engine book data has improved slightly, the problem is that it is always a small displacement turbocharged engine, and the acceleration performance in the middle and rear sections is really pulled down, especially the power reserve in the rear section, which is simply maddening.
We may wish to compare the product strength of competitors, Volkswagen Langyi, whether it is body size, or the overall texture, as well as the powertrain, are more than the Toyota Corolla; Honda Civic even if it comes up with a low-power version of 1.5T, it can also suppress the Toyota Corolla in all directions; Nissan Xuanyi Although the product force is flat, but the people are good and the discount is huge, especially the classic version is cheaper than the Corolla tens of thousands of yuan, if it is the pursuit of cost performance, it will definitely prefer to choose Nissan Xuanyi; Changan UNI-V, whether it is styling, interior, Product strength, configuration, all aspects are more worth starting than toyota corolla; even Trumpchi shadow leopard can hang Toyota corolla in all directions...
On the whole, FAW Toyota Corolla sales continue to be sluggish, on the one hand, it is true that the product strength is not excellent enough, and even does not rise but falls, in order to make high profits, it is really despicable to cut corners repeatedly. On the other hand, competitors are constantly upgrading and adding weight, and Corolla has even been left behind by "leather durability".
Finally, FAW Toyota's honey juice confidence, think that Corolla's product strength can still sell for a good price, I want to say that the era of Corolla lying to make money has long disappeared, if you want to return to the peak, or first enhance the product strength, sincerely treat potential users who still love the FAW Toyota brand. Or crazy price cuts, Corolla's main model discount of more than 50,000, cheaper than domestic cars, maybe there is a miracle effect, you say?
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