Looking back at 2021, chip shortage and epidemic have become common problems faced by major car companies, but under this influence, the ranking of automobile sales has not changed much, and it is still FAW-Volkswagen that leads the sales list, with a total of 1.858 million vehicles sold in 2021, of which the Volkswagen brand accounts for more than half of the sales, reaching 989,000 vehicles. Sales of nearly one million can be seen in consumer recognition of the Volkswagen brand.
2022 has entered March, spent the Spring Festival, watched the Winter Olympics, the weather has warmed up and everything is back on track, and the wallet is also restless. However, if you have a car purchase plan in the near future, you may wish to hold the coin and wait and see, because a large wave of new cars is coming to you.
Starting in April, FAW-Volkswagen will have a number of new models launched one after another, including the unveiling and listing of new models, as well as mid-term modifications of popular models. From compact to medium to large, with sedans and SUVs, covering fuel and pure electricity, a total of 6 models. The following MoMo will be detailed, if you want to buy a car, please look forward.
1. New Bora
Expected time to market: May 2022
Highlights: Comprehensive innovation of the national car
It is not too much to compare FAW-Volkswagen Bora to a national car, with sales of nearly 600,000 vehicles in the past two years, which shows its popularity. Bora will usher in a mid-term restructuring this year, from the appearance, interior, power, intelligence, safety and other aspects of the comprehensive upgrade.
Appearance: Chrome and bright black details are added to the net and lamps, increasing the sense of high quality and sportiness, which is more in line with the preferences of young people.
Space: The body will be 18mm longer and the length will reach 4,681mm, leading the class.
Color: The body color of "Baikal Blue" has been added, and the color style is biased towards bright and clear.
Interior: Add chrome decoration, soft bags with stitching, microfiber steering wheel and other details to enhance the sense of quality.
Technology: Add 10-inch FPK color LCD instrument + 12-inch suspension central control large screen, intelligent dual-screen interaction, sense of technology pull full.
Power: The 1.2T four-cylinder engine codenamed EA211 replaces the original 1.5L naturally aspirated engine, and the maximum power/torque of the 116PS/200N·m is much larger than the 1.5L 113PS/145N·m, with lower fuel consumption, and this power is also more powerful than the Japanese brand engines of the same class.
Safety: The body strength is strengthened, the driving assistance function is more comprehensive, and the airbag coverage in more directions is more.
Price: There were surprises.
2. New Sagitar
What to watch: A+ benchmarks are renewed
The name Sagittarius was first known in 2006, which opened the era of A+ Class sedans, as a global model, Sagitar has always been the benchmark in the industry. In two months, Sagitar's mid-term revamped model will be available.
Appearance: The new "vast interstellar" appearance design is definitely the biggest feature that distinguishes the old model, avant-garde and dynamic, and full of style.
Space: The body length is 38mm longer and the length is increased to 4,791mm, the longest in its class.
Interior: A new semi-suspended interior design language, interior personalized design, three styles to choose from.
Technology: For the first time, it is equipped with a 12-inch large central control screen, built-in Ali's Zebra networking system, and really put down the mobile phone.
Power: For the first time in China, it is equipped with the EA211 1.5T EVO2 engine, replacing the 1.4T engine, and the performance and fuel consumption are even better.
Safety: Intelligent driver assistance systems that achieve Level 2 level Travel Assist.
3. The new Magotan
Expected time to market: End of 2022
Highlights: Business flagship Technology leap
If the A+ benchmark looks at Sagitar, then the B-level benchmark is Magotan, this is also a medium-term revamp, sports and technology sense will be significantly improved, attracting more young users.
Appearance: R-Line upper body, using European version of the sports bumper, side skirt; bilateral single exhaust to four out of the exhaust; upgraded raindrop type front grille.
Safety: AEB City Emergency Braking and ACC Adaptive Cruise System are standard throughout the series, and the Luxury Edition model is equipped with Travel Assist Driver Assistance System to achieve L2+ level driving assistance.
4. New Tanyue
Expected appearance time: 2022 Beijing Auto Show
Highlights: The best-selling mid-size SUV is strongly upgraded
As the best-selling SUV in the market segment, Tanyue has sold more than 450,000 units since its launch in more than three years. It is reported that the mid-term redesign will be unveiled at the Beijing Auto Show at the end of April, and the upgrade focuses on the appearance, interior and power, and FAW-Volkswagen's goal is to reshape the new standard of mid-size SUVs.
Appearance: It is reported that the latest generation of volkswagen design language will be adopted, and the style tends to be a sense of technology and power.
Interior: A new semi-suspended interior design language, which can be referred to the Next Door Tiguan L.
5. New mainstream B-class SUV
Highlights: Medium and large flagship SUV eye-catching debut
In the four years since FAW-Volkswagen started the SUV era, it has launched the exploration, song exploration, exploration of Yue, and lanjing, covering four levels: small, compact, medium and large. It is reported that this new SUV is positioned as medium and large, and its appearance will fill the gap in the large and medium-sized SUVs of FAW-Volkswagen and achieve full coverage of SUV models.
At present, there is not much information released by the official, but it is not difficult to guess from the positioning of the "flagship SUV" that the luxury and power of this new SUV will be top-notch. The exterior is bound to be very recognizable, and the interior design is expected to be biased towards the technology wind.
It is reported that this medium and large SUV will use a large 5-seat setting, focusing on space. The launch of this car, in addition to illustrating the market insight of FAW-Volkswagen, also shows the pragmatic attitude of FAW-Volkswagen. Objectively speaking, the third row of 6/7 seat SUV less than 5 meters is in a state of being ready or unable to sit, but most manufacturers have made medium and large SUV into a 6/7 seat model for gimmicks, not only the third row can not sit people, the space of the second row is also compressed, the gain is not worth the loss. Nowadays, the market does not need more pseudo-7 SUVs, and the large 5-seat SUV is the real need.
summary:
In the face of chip shortage, the test is the ability of car companies to deal with the crisis, whose supply chain system is more mature, who has a higher popularity, who can guarantee sales. Sales represent the right to speak in the industry, and with the right to control the supply chain, all of this is complementary. Faw-Volkswagen, as the industry leader, will take the variable 2022 as its year of opportunity after achieving high sales in 2021, bringing six better models to consumers who love German Volkswagen.