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Sold 4 million vehicles in more than 10 years! More than 80,000 fuel-efficient and comfortable new cars sold well to outrageous

Since I was a child, I have felt that the teacher's attitude towards the students with good grades and the students with poor grades in the class is different.

There was a video on the Internet before, a salesman deliberately bumped into the manager when he was walking, the manager wanted to reprimand her, and after learning that it was a pin crown, he also took the initiative to go forward and ask for warmth.

Although it is only a paragraph, it also shows the importance of "thigh".

In the automotive industry, there are always one or two models that support the sales of the entire brand.

Sold 4 million vehicles in more than 10 years! More than 80,000 fuel-efficient and comfortable new cars sold well to outrageous

If the automotive market is a battlefield, then those individual models that feed the brand can be called "lone heroes", especially those that "turn the tide and help the building to fall".

Xuanyi

Last year, Xuanyi ranked first in the domestic passenger car sales list with sales of more than 500,000 vehicles, and distanced itself from the second place Langyi by nearly 80,000.

Sold 4 million vehicles in more than 10 years! More than 80,000 fuel-efficient and comfortable new cars sold well to outrageous

The cumulative annual terminal sales of the Japanese product brand last year were 1047037 vehicles, and half of this achievement was contributed by Xuanyi. It has been at the top of the sales list for many years, and it may have been doomed to be extraordinary from birth.

In 2006, the first generation of Xuanyi was officially launched in China. At that time, no one thought that as a family car, the infinite connotation of the body was extended.

Sold 4 million vehicles in more than 10 years! More than 80,000 fuel-efficient and comfortable new cars sold well to outrageous

A family car is a word that is difficult to summarize simply, and it is born around the family to meet the needs of the family as the ultimate goal.

Nowadays, Xuanyi's cumulative sales in China have exceeded 4 million vehicles, and more often, we have begun to use Xuanyi to refer to the concept of family cars, and use a specific model to accurately describe our current and even imagination of future family life.

Sold 4 million vehicles in more than 10 years! More than 80,000 fuel-efficient and comfortable new cars sold well to outrageous

A seat as comfortable as a sofa is a guarantee for how many people will not be defeated by exhaustion. After the discount, the price of the naked car is more than 80,000 (classic), which also makes it enter the homes of thousands of ordinary people.

From design materials to intelligent technology configuration, from space to adjustment, Xuanyi has witnessed the growth of one family after another and achieved self-evolution.

Sold 4 million vehicles in more than 10 years! More than 80,000 fuel-efficient and comfortable new cars sold well to outrageous

This self-growth echoes the continuous pursuit of a better life by every Chinese family, and also drives Xuanyi to continue to evolve to meet the needs of families in different eras.

Regarding the discussion you are looking for about Xuanyi on the Internet, there is a high-frequency word that must be family. Chinese's concept of family is very strong, and Xuanyi always symbolizes the yearning for a better family life.

If Xuan Yi is written as a movie, the process must be about companionship, and the ending must be warm.

Mazda 3 Axela

There are always people who joke that Mazda put all its energy on the rotor engine in the golden age of others cannibalizing the market, which I think is not comprehensive.

Sold 4 million vehicles in more than 10 years! More than 80,000 fuel-efficient and comfortable new cars sold well to outrageous

I fully realized that buying a Mazda requires faith, and it is somewhat vulgar to talk about everything that has nothing to do with driving in front of horse fans. And this belief, on Mazda 3 Axela (hereinafter referred to as Onksela), is the easiest to come by, not only because of the price (115,900-18.99 million yuan).

So you will find that although Mazda's sales in China are not optimistic, the performance of Mazda 3 is particularly prominent. In 2021, the full-year sales of the Unxella were 90,667 units, accounting for half of the entire brand's sales, and more than 3 times that of the second-place CX-5 and more than 5 times that of the third-place CX-30.

From the moment he entered China, Axela has been firmly on the road of living to please motorists.

Sold 4 million vehicles in more than 10 years! More than 80,000 fuel-efficient and comfortable new cars sold well to outrageous

Soul design is its soul, crystal soul movement red to no, but because the process is more complicated to spend a little money, at the same time after the rubbing of the manual paint will always be a little color difference.

It has a good steering feel, GVC can control the engine to reduce torque, improve grip, but also control the increase in torque to transfer the load to the rear wheels, improve vehicle stability.

Sold 4 million vehicles in more than 10 years! More than 80,000 fuel-efficient and comfortable new cars sold well to outrageous

There is a saying that the proportion of female car owners in Unxella is as high as 40%, after all, his appearance is high and good, and the goddess likes it.

Civic is too arrogant, Corolla is too boring, Longyi is too compromised, and only Axela is low-key herself.

The century-old shop Mazda is not short of fans, there is no shortage of fans, and what Axela has to do is not to please everyone, but to strive to serve a small group of fans, which belongs to those who understand naturally understand.

Sold 4 million vehicles in more than 10 years! More than 80,000 fuel-efficient and comfortable new cars sold well to outrageous

If it comes to the passion for sports and the pursuit of driving, I think that no civilian brand in China can compete with Mazda, which is why Onxella is still loved by so many young people.

Haval H6

China's SUV sales ranking is really a bit "boring" to say, because you take the list year after year to flip forward, basically every year the champion is Haval H6. With its stable performance, the industry has given it the name of "God Car".

Sold 4 million vehicles in more than 10 years! More than 80,000 fuel-efficient and comfortable new cars sold well to outrageous

How godly is there? Haval brand sales in 2021 is 770008 vehicles, of which Haval H6 sales exceeded 370,000 vehicles, close to half of the Haval brand sales performance, accounting for 1/3 of The Great Wall's annual sales.

It's better to come sooner than not. In 2011, the original Haval H6, as the only compact SUV in the 150,000 price range, quickly became the market's favorite after its launch with its reliable and durable characteristics.

Sold 4 million vehicles in more than 10 years! More than 80,000 fuel-efficient and comfortable new cars sold well to outrageous

Before 2010, urban SUVs were a novelty, representing freer ways to use cars and a more generous budget for buying cars. It was when Haval brought a quality SUV to the 100,000 yuan price point that the SUV really developed into the mainstream choice of nearly half of today's consumers.

Just because the first person to eat a crab doesn't mean it can eat it all the time. Of course, what haval H6 has to do is to keep pace with the times and continuously improve its own product capabilities.

Sold 4 million vehicles in more than 10 years! More than 80,000 fuel-efficient and comfortable new cars sold well to outrageous

With the continuous improvement of Great Wall Motors in technology, the workmanship details, quality and reputation of Haval H6 are also rising, which further drives sales up, so The Haval H6 has embarked on a path that can become a textbook.

After years of baptism, the Haval H6 still continues the original consumer definition of "reliable and durable", on this basis, it is safer and more technological. That's why the Haval H6 is still a blockbuster model.

In this world, what is most needed is to be careful, so to make movies, and the same is true for polishing an SUV.

Ideal ONE

In late December 2021, Ideal Auto officially released a sales icon with the watch header "24 Months Challenge Medium and Large SUV Sales Champion".

Sold 4 million vehicles in more than 10 years! More than 80,000 fuel-efficient and comfortable new cars sold well to outrageous

In addition to showing the ideal ONE's rising posture, it also found the sales of the public. The meaning is obvious, in November 2021, all the medium and large SUV sales of North and South Volkswagen combined, are not as good as the ideal ONE.

This gave Volkswagen (China) CEO Feng Sihan a slap in the face. At the time, he said that "extender electric is the worst solution".

Sold 4 million vehicles in more than 10 years! More than 80,000 fuel-efficient and comfortable new cars sold well to outrageous

From the data point of view, the delivery performance of the ideal ONE this year is much greater than last year, and since November last year, the monthly sales have remained at more than 10,000 vehicles. From the original controversy to the top of the sales list of medium and large SUVs today, why the ideal ONE has repeatedly set records.

Compared with other new power brands, the ideal is not the usual way - an electric car without mileage anxiety.

In the face of the situation that competitor brands are pure electric vehicles, if the ideal ONE also develops pure electric vehicles, it is very difficult to continue to grow in the market. Creating differentiation is fundamental to the market.

Sold 4 million vehicles in more than 10 years! More than 80,000 fuel-efficient and comfortable new cars sold well to outrageous

With the current consumer concerns about the endurance of pure electric vehicles and the demand for green cards, the solution of extended range electric vehicles has become unique. Coupled with a comfortable 6-seat SUV, the entry is the top of the property, to meet the multi-faceted needs of family cars.

At first, the ideal ONE was not optimistic about consumers, because in the inherent impression of consumers, electric vehicles only have pure electricity and plug-in mixing, and suddenly a range extender what is there? It takes time for this thing to be accepted by the public.

In the fourth quarter of last year, the ideal ONE delivered more than 35,000 units. At this point the year before, the delivery scale of the ideal ONE was less than half. Sales have doubled in one year, and the model guide price has risen by 10,000, which can be described as a combination of volume and price.

Sold 4 million vehicles in more than 10 years! More than 80,000 fuel-efficient and comfortable new cars sold well to outrageous

As of the third quarter of last year, the gross profit margin of Ideal Bicycle has reached 21%, and strong profitability coupled with restrained expenses has made Ideal's cash reserve on the book more than 48.8 billion.

Looking back three years ago, there were only 900 million left on the ideal book, which had to rely on the relief of this jianghu people,and today's ideal wallet is much richer than we imagined.

summary

A model that sells well is actually very good at the time and place. Like an old brand, it may not be much better than other brands in terms of products, but people started early, and they have a reputation, and many people will look for it.

However, the rising stars are not without opportunities, like the ideal ONE, with a strong product force or conquered a large wave of consumers.

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