Pre-sale 50 days orders exceeded 20,000 bydio dollar PLUS listed on the sea

From Xiaopeng G3 to Volkswagen ID.3 to GAC AION Y... The war of new energy has burned to the A-class pure electric SUV market, and many forces are constantly fighting, and the internal volume is inevitable. On February 19, BYD Yuan PLUS was launched, which is regarded as the king of the market segment, and has received more than 20,000 orders in 50 days since the new year's day in domestic pre-sale.

As the second model of the new e-platform 3.0 after Dolphin, the Yuan PLUS is also BYD's first global passenger car to "strategically go to sea". It is reported that the meta PLUS has opened pre-sale in the Australian market at the same time, named "ATTO 3".

Class A pure electric SUV "ceiling"

BYD's Dynasty series electric vehicles have become BYD's new business card with blade batteries, super hybrid DM-i systems and highly recognizable exterior designs. The metaPLUS, which was born based on the e-platform 3.0, has once again raised the energy density of the power battery to a new height. It is equipped with an eight-in-one electric powertrain, the overall efficiency of the system is as high as 89%, the volume is reduced by 20% under the same power, the weight is reduced by 15%, the peak power is 150kW, and the peak torque is 310N·m, making the yuan PLUS accelerate in 100 kilometers in only 7.3 seconds.

Yuan PLUS adopts the Dragon Face 3.0 family design language, under the Longyan family design, the body length, width and height size reach 4455 * 1875 * 1615mm, and the wheelbase reaches 2720mm. In terms of cruising range, the yuan PLUS has two battery pack versions of 50.1kWh and 60.48kWh, and the maximum cruising mileage under CLTC comprehensive working conditions is 430km and 510km, respectively, reaching the mainstream endurance standard.

The official guidance price of yuan PLUS is 131,800 yuan to 159,800 yuan, and from the perspective of this price range, the competitors of yuan PLUS will be GAC AION Y, Xiaopeng G3i's independent pure electric model, and even volkswagen ID.3's joint venture pure electric model. Compared with the mushrooming of many A-class pure electric SUVs, the technical advantages contained in the metaPLUS are obvious, and it also indirectly raises the "ceiling" of the A-class pure electric SUVs. The most eye-catching is the 100 km power consumption level of the yuan PLUS 12.1kW·h and the maximum speed of 128 kW fast charging, which can last 100 km after charging for 10 minutes, making it possible to "charge once to meet the weekly commute". "MetaPLUS will definitely further enhance the sales growth of the meta series, because the market base of the meta series itself is very good." After the launch of the new Yuan Pro in July last year, the sales volume of Yuan New Energy increased by more than 3,000 vehicles compared with June, and by December last year, it increased to 8,577 vehicles, and the momentum was very good. On the other hand, after the MetaPLUS has reached the market for compact pure electric SUVs, it can also help the Meta Series attract more consumers interested in this level, and we expect that the subsequent monthly sales of this model will be at least 5,000 to 7,000 units. "There are automotive media people who think.

With the increase of models, BYD attaches more and more importance to production capacity. This year, BYD has added several new vehicle production bases, such as changzhou base and Fuzhou base will soon be put into production, and the production capacity of Xi'an base is also greatly improved, and the maximum daily production capacity can reach 2500 vehicles. It is conservatively estimated that BYD's monthly production capacity is expected to reach 150,000 vehicles per month at the end of the first half of the year, which means that BYD's delivery capacity will be greatly improved. This year, BYD will also launch new cars such as Han DM-i and Seals, and will have high-end brands.

Hit the target of 1.2 million units sold annually

BYD will sell more than 730,000 vehicles in 2021, an increase of 75.4% year-on-year. According to the 2021 global new energy brand sales data released by the CleanTechnica website, the sales volume of the global new energy model TOP20 brand in 2021 was 4.7634 million units, accounting for 73.3% of global sales. Among them, there are 8 Chinese brands, 4 Ashkenazi brands, 3 European brands, 2 American brands, 2 Korean brands, and 1 Japanese brand. Tesla ranked first with 936,000 units, ANDD ranked second with 593,700 units, an increase of more than 220% year-on-year, and the global market share also reached 9.1%, ranking first among Chinese brands.

In 2022, BYD will target sales of 1.2 million vehicles, an increase of 60.8% over 2021. Annual sales of 1.2 million units mean that BYD needs to sell an average of 100,000 vehicles per month. Although BYD's monthly sales in 2021 have reached a record high continuously, they have never been able to break through the 100,000-vehicle mark. According to the latest data in January, BYD's sales volume has reached 95,000 units in the month, up 125% year-on-year. Among them, the sales volume of new energy vehicles was 93,000 units, and the sales of pure electric and plug-in hybrid models exceeded 46,000 units, an increase of 220.72% and 760.58% respectively. The industry predicts that BYD is likely to break through the monthly sales mark of 100,000 vehicles in March.

BYD has always occupied the right to speak in the upstream and downstream industrial chains, and it can achieve self-sufficiency in supporting components such as semiconductors and power batteries, which is also an important reason for its strong sales trend. On February 11, BYD's lithium iron phosphate blade battery and parts project with a total investment of 13.04 billion yuan settled in Xiangyang City, which mainly includes power battery production lines and parts, zero carbon parks and auto parts, and will also establish a battery research institute. At present, in addition to the Xiangyang battery factory, BYD has established production bases in many cities, such as Xining, Huizhou, Shenzhen, Chongqing, Xi'an, Changsha, Guiyang, Bengbu, Jinan, Fuzhou, Shaoxing, etc., with a total production capacity of nearly 400GWh. Previously, the media broke the news that BYD will provide Tesla with blade batteries. However, neither side responded to this rumor. But one thing is certain, BYD will gradually provide battery technology and products to the outside world. He Long, vice president of BYD and chairman of Fordy Battery, once revealed that all the car brands that can be imagined are discussing cooperation solutions based on blade battery technology with BYD.

Responsible Editor: Li Yan'an Editor-in-Chief: Yu Jianping