When we are ready to sing "Good Day" to congratulate the happiness and auspiciousness of the New Year, many foreign luxury goods have also taken this bus, and have launched the "Chinese Zodiac Limited Model", in addition to makeup, luxury goods love New Year special edition products, many car companies. Luxury brands, in particular, are loyal fans of the new edition of models. This time we will take stock of those fun New Year special edition models for you, let's come to "Kangkang"!
The Ferrari 458 series is one of Ferrari's best-selling car series. In 2012, Ferrari launched a Chinese commemorative version of the Ferrari 458 Italia China Dragon Age Edition, especially to commemorate the 20th anniversary of the Ferrari brand's official entry into the Chinese mainland market. This model incorporates the "dragon totem" pattern with Chinese characteristics and is limited to 20 units.
Ferrari 458 Italia Chinese Dragon Age Edition, using gold as the rim color, just like the 4 dragon claws of the flying dragon, with red brake device and super heat dissipation performance of the ceramic brake pads, moving like a flying dragon, quiet like a rabbit.
In terms of interior, the Ferrari 458 Italia China Dragon Age Edition highlights the difference with the non-limited edition, the stitching of the whole vehicle, with the temperament of the Year of the Dragon, all using gold silk thread. Unlike other car series, the natural stitching is different. The car's seats are Ferrari-specific track seats.
Some people say that the most important thing about buying a Ferrari is the ferrari shape and engine. The Ferrari 458 Italia features a 4.5L V8 engine, which, combined with Ferrari's proudly wind-resistant, has accelerated in just 3.4 seconds from 100 km/h.
In 2012, Nissan's flagship GT-R supercar was built by Bulgarian VIRNER, a modification factory focusing on luxury interiors, to create a GT-R China Dragon Special Edition model tailored for China's richest people. The cosmetic changes are not obvious, and the Nissan GT-R China Dragon Special Edition model is painted only in matte aluminum on the basis of the prototype.
The special edition focuses on the design of the interior, which is mainly black, while the steering wheel, seats, gear levers and door trim are wrapped in Alcantara deerskin, carbon leather and other materials, and decorated with red stitching. In addition, a package of red chrome trim panels has been added to the air conditioner outlet. Overall, the combination of black and red colors gives the special edition model a more sporty and stylish character.
In terms of power, although VILNER has not made any changes to the powertrain of the GT-R, the performance of this 3.8T V6 engine (maximum power output of 540 horsepower) is enough to meet the needs of those who are pursuing extreme speed, and with the 6-speed dual-clutch transmission, the car's zero hundred acceleration takes only 3.63 seconds and the maximum driving speed can reach 315 km / h.
In addition to the year of the dragon loved by car companies, in fact, they did not let go of other Chinese zodiac signs, such as 2019, in order to celebrate the Year of the Pig of the Chinese Zodiac, Rolls-Royce launched the Year of the Pig version of the Rolls-Royce Haute Couture model. Although pigs generally have nothing to do with luxury, the Rolls-Royce team creates a sense of luxury on this concept.
Among them, the high-end custom version of Guste, Phantom and Shadow adopts the most representative gold, Mugello red and diamond black three body colors of the Chinese New Year, which makes the original noble and elegant Rolls-Royce have a little more festive taste, which is very suitable for the atmosphere of the Chinese New Year.
Of course, as a premium customized version of the model, its sincerity is of course not only the change of body color, it also adds a lot of Chinese elements, such as the lunar year of the pig nameplate at the welcome pedal, the hand-sewn Pig zodiac paper-cut embroidery at the seat headrest and the Year of the Pig paper-cut pattern under the A pillar, etc., showing the identity of the special edition, the excellent control of custom details is also breathtaking.
The special edition Cullinan limited to three units will serve customers at Culture Orient's hotels in Boston, Miami and Washington, D.C. Among them, red Cullinan belongs to Mandarin Oriental hotel in Boston, and hotel customers can get a special experience in this world's most luxurious and unique SUV.
In addition to the above ultra-luxury brands, in fact, there is a brand that can be said to be fond of the Chinese New Year, it is Smart, probably because of the small body, so Smart especially likes to associate it with a variety of small animals, China's 12 Zodiac is its exclusive favorite.
In 2010, Mercedes-Benz had launched a tiger stripe limited edition Smart, limited to 201 vehicles, when the king of the beast's livery and petite Smart combined, it was really funny, can't help but want to "plate" it.
In 2012, in the Chinese Lunar Year of the Dragon, Mercedes-Benz Smart launched the Dragon Age model, the body is composed of red and gold, the front triangle window has the word "Dragon Edition", the side of the body has the traditional Chinese character "Dragon" logo, and the rim is also gold. Red body, golden dragon dance, the visual effect is extremely eye-catching.
In addition, Smart has also silently launched new anniversary edition models such as the Year of the Snake and the Year of the Rabbit. But the exaggerated body coating has disappeared, has become no "personality", there is no slot point, I hope it can not be affected by the outside world, continue to be itself.
Write at the end:
In our opinion, the New Year version launched by most car companies is a marketing method of changing soup without changing medicine, of course, there is no shortage of New Year sincere works like Ferrari 458 Italia China Dragon Age Edition. Although the launch of various New Year models is a marketing method for automobile manufacturers, the price reduction or increment behind the marketing is also a Spring Festival greeting to consumers. Here, we wish all the readers of the car network a happy new year and achieve their wishes.