Neither the protracted COVID-19 pandemic nor the chip shortage in the automotive industry has stopped porsche, the king of a generation of sports cars.
In the past year, Porsche delivered a record 301,915 vehicles, an all-time high compared to 2020 sales growth of 11% and a record high!
From the perspective of global markets, China has become Porsche's largest single market, with 95,671 cars sold throughout the year.
The U.S. market increased by 22 percentage points year-on-year to 70,025 units, second only to the Chinese market in terms of volume.
Of course, it is impossible not to mention Porsche's hometown , Germany.
In Germany, Porsche sales increased by 9% year-on-year to 28,565 units. Although sales in germany are far from comparable to those in China and the United States, this figure accounts for a very large proportion of Porsche's total sales of 86,160 vehicles in Europe.
It is worth noting that 40% of Porsche's sales in Europe are new energy models. This shows that Porsche's new energy transformation is very rapid and effective. But this alone makes Porsche's opponents unattainable.
Nothing seems to be able to stop Porsche from attacking the city.
As one of Porsche's highest-grossing models, the Macan is once again the champion of Porsche's product line, delivering a total of 88,362 units in 2021, followed by the Cayenne, which delivered a total of 83,071 in the past 12 months.
If the Macan and Cayenne represent Porsche's position in the era of fuel vehicles, then the hot sales of the Taycan allow us to see the strong vitality of Porsche in the era of new energy.
In 2021, the sales of this pure electric large coupe have surpassed the 911 series of sports cars and delivered 41296 units, which has doubled compared with 2020.
Of course, the Porsche 911 is not idle,
In 2021, the Porsche 911 reached a new peak, delivering 38,464 units throughout the year.
As for the Panamera and 718, they also performed well, delivering 30,220 and 20,502 new cars in 2021, respectively.
Porsche could take it to the next level in 2022.
Detlev von Platen, Vice President of Sales at Porsche, has publicly revealed that Porsche is currently facing a strong market demand and a large backlog of orders in 2021, which will make Porsche have a better market performance this year.
The epidemic is not over, the core famine is still continuing, but I am afraid that none of this will stop Porsche's pace of progress.