As one of the three major areas of the automotive industry, the product models in the MPV field, although there are not as many models as in cars and SUVs, but the market competition between them is also quite interesting. Baojun Automobile, which once flourished in the MPV field with the Baojun 730 and Baojun 360, has been quite weak in the market performance in the past 2021, and has been squeezed out of the top five of the annual sales list.
As the sales hegemon in the MPV field, whether it is Wuling Hongguang or Buick GL8, their respective market positions are quite stable. Wuling Hongguang needless to say, after squeezing out Jiabao and dragging down competitors such as Changhe, it is difficult for competitors in the micro-surface market to compete. Buick GL8 is still the "bellwether" in the high-end MPV, whether it is Weiran or Roewe iMAX8, etc., it is difficult to impact its market position in terms of market performance.
According to the single-model sales data given by the Association, in 2021, the annual sales champion in the MPV field is Wuling Hongguang, and the cumulative sales volume for the whole year is 252214 units, down 11% year-on-year. The runner-up in annual sales was buick GL8, with cumulative sales of 161308 units for the whole year, an increase of 2.9% year-on-year. As the "winning general" in the MPV field, it is also expected that these two models will be the first and second in the annual sales of MPV.
The third place in MPV sales in 2021 is GAC Trumpchi's Trumpchi M8, with cumulative sales of 66,153 units in the whole year, an increase of 95.2% year-on-year. Its other MPV Trumpchi M6, the market performance is also good, last year's cumulative sales of 47791 units, an increase of 21.5%. Ranked seventh on the annual sales charts. The joint attack of GAC Trumpchi MPV's "two-vehicle strategy" is also a big impact on the Buick GL8.
As an MPV model of SAIC-GM-Wuling impacting the mid-market market, Wuling Capgemini, which ranks fourth in the annual sales list, has accumulated sales of 62,616 units in 2021, an increase of 345.8% year-on-year. It successfully replaced the market position of Baojun 730, became a new growth point for SAIC-GM-Wuling in terms of sales, and brought greater market pressure to competitors such as Dongfeng Fengxing.
In the MPV field, Honda also implements "one car, two sales", and there are Alexand and Odyssey in the market. Among them, in terms of market performance, Alishen and Odyssey are basically between Bozhong, but Dongfeng Honda Alisheng is slightly better, and the cumulative sales volume of 52214 units in 2021 ranks fifth in the MPV annual sales list. To be honest, it is not easy for mid-to-high-end MPV models to achieve such sales.
A few more words: From the above sales data, it is not difficult to see that GAC Trumpchi's implementation of the "two-car strategy" in the field of MPV is still fruitful, and in the market competition in 2022, it may pose a threat to the Buick GL8, and will also exert a lot of market pressure on AliShen and Odyssey. However, it is difficult to ignore that in the field of MPV in 2022, there will be a model that cannot be underestimated.
This car is BYD's Song MAX DM-i, it is reported that Song MAX DM-i will open pre-sale on January 15, the new car is equipped with DM-i super hybrid technology, 100 kilometers of power loss fuel consumption of 4.4L, with 1090 kilometers of ultra-long endurance, seat layout with six and seven seats to choose from. In 2021, everyone has also seen the strong market performance of BYD Qin PLUS DM-i and Song PLUS DM-i, and whether BYD Song MAX DM-i can emerge in the MPV field in 2022 and become a "dark horse" in the MPV field is also full of expectations.
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