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A few days ago, Dongfeng's high-end electric brand Lantu's second car Lantu Dreamer was officially listed, and its product positioning is a luxury MPV model that is rarely involved in new energy brands at present.
The configuration of the Dreamer is presented in the form of optional packages, the extended range version is the same price as the pure electric version, the price range is in the range of 369,900 yuan - 439,900 yuan, and the pure electric version can choose from 50,000 yuan of battery life package. It also launched a 4-seat customized version of the model, priced at 639,900 yuan.
So, what is the market competitiveness of Dreamers? What are the advantages of the Buick GL8, the most dominant in the current luxury MPV market? Today we will take a plate of TA.
"I think that before the dreamer, there has never been a real luxury MPV", this is lantu CEO Lu Fang's definition of the dreamer.
Indeed, we can see that the Dreamer is sincere in luxury configuration.
The size of the Dreamer's vehicle reached 5315x1980x1810mm, and the wheelbase reached 3200mm, which was longer than the GL8 and Xena. And the chassis is a front double wishbone, rear multi-link structure, but also equipped with air suspension and CDC electronically controlled damping shock absorbers, even the Alpha, Mercedes-Benz V-class chassis configuration is not as high as the Dreamer.
Moreover, such as electric sliding doors, second row of zero gravity seats, deep-sea soundproof cockpits, Dana audio, skin-friendly fabrics, etc., everyone's imagination of luxury MPV, dreamers are also available.
Dreamer ensures that the traditional luxury field is not lost to any opponent, but also meets the needs of the new generation of luxury car users for intelligence, environmental protection and other aspects. It has the Triple Screen Cockpit and L2+ level auxiliary driving capabilities supported by the Snapdragon 8155 chip.
In terms of power, two versions of the model are available, 1.5T range extension and pure electric. The extended range version has a maximum horsepower of 395 hp and a total torque of 610 N·m, and the WLTC has a range of 750 km, while the pure electric version has a maximum horsepower of 425 hp and a total torque of 620 N·m, and the CLTC has a working life of 475 km, which can be increased to 605 km through optional bags.
The Dreamer's performance greatly exceeds that of traditional luxury MPV models, and such a driving texture makes you feel more like a car owner when you drive him, rather than a driver's sense.
Whether there were luxury MPVs in the past or luxury MPVs in the past, they have all been realized on the Dreamer, and from this point of view, the Dreamer is indeed a new category in the market.
So, compared to the Buick GL8, can the Lantu Dreamer really achieve a comprehensive transcendence?
Today, we compare the Low Carbon Dreamer Dream + Wisdom Package (439,900 yuan) with the Buick GL8 Aivia 7-seat Pro-Gift Edition (463,900 yuan) to see which of the Dreamer and the same level of traditional 7 MPV deluxe ceilings are better.
In terms of brand power, although the Lantu Dreamer brand is positioned as a high-end MPV, Buick is only a business-oriented brand, but because GL8 has long been in the business MPV field in the Chinese market, whether in the business field or the general public awareness is higher. Especially in terms of retention rate, GL8 has great advantages.
In terms of price, the Dreamer is 24,000 yuan cheaper. And the price of the dreamer series is basically benchmarked against GL8 Lu Zun and Aivia, and there is a pricing difference in the same level configuration, and the card slot is very accurate. Such pricing shows that Lantu has enough confidence in the dreamers.
For MVP users, the space is the most noteworthy. Compared with the GL8, the Dreamer is undoubtedly better in size, with 94mm, 107mm, 1mm and 112mm more in length, width and wheelbase respectively, which allows the Dreamer to ensure a larger driving space in the car.
However, in order to ensure the comfort of the third row of seats and the strength of the body structure, the third row of backward steps is slightly higher than the GL8, and the space utilization rate is not as good as the GL8. Therefore, if the third row is often used, it is more recommended for dreamers, and if there is more loading space, the GL8 may even be a better choice for Senna and Alexon, which can be completely flattened.
In terms of driving, the Dreamer has a very clear advantage over the GL8.
The Dreamer adopts a range extender power system, and has a 1.5T four-cylinder range extender and a dual motor system at the front and rear, which is far more powerful than the GL8 with a 2.0T+9AT powertrain, with a maximum power of 126kW and a maximum torque of 260N·m, almost an extra Civic performance. Such performance allows the Dreamer to complete the 100-kilometer acceleration in 6.6 seconds.
More importantly, the Fuel Consumption of the Dreamer feeder is also very low, even if it is completely driven by a fuel car, it is only 7.4L/100km, which is 0.68L/100km lower than the GL8. For The Dad, it's attractive.
On the chassis, the Dreamer configuration is also better, using the front double wishbone rear multi-link, as well as air suspension and CDC shock absorption support, compared to the gl8 with the front McPherson rear multi-link, not only the chassis of the filter, comfort is higher, but also can reduce the suspension welcome when getting on the car, the sense of luxury instantly opened a grade.
As for other luxury configurations, as a current ceiling player, there is basically nothing to be picky about, whether it is the second row of seats with heated ventilation massage, mood lights, branded audio, electric sliding doors and so on.
Of course, both cars each have some advantages and disadvantages. For example, the GL8's BOSE sound is slightly worse, there is no seat memory, etc., while the Dreamer does not have an induction tailgate, the whole car sound insulation glass, etc., but overall it is flawed.
The dreamer's advantage is that it is more intelligent, with dual 12.3-inch central control screens, support for facial recognition, fatigue detection and gesture control. So, if you want a smart luxury MPV, the Dreamer is one of the few options for you.
Of course, the Dreamer's car also has shortcomings, his pure electric endurance level is not high, 100 kilometers of electricity consumption of 22.8kWh, battery capacity of only 25.57kWh, has not been fast charging, if you want to be a pure tram with more difficult. More importantly, brand power, to let users recognize Lantu as a high-end brand, not only need product strength and price efforts, but also need long-term brand service and market awareness to support. And for the young Lan Tu, there is still a lot of way to go.
Summary: Overall, both cars have their own advantages.
Lantu Dreamer has a smarter, more luxurious configuration, the characteristics of new energy also make its car cost lower, in the case of multi-tire gradually open, is a good choice for new middle-class family cars.
Gl8 Evia as a veteran business MPV, whether it is brand power or reliability, maintenance convenience are more advantageous, in the traditional public service field is obviously more advantageous, if you want IKEA IKEA luxury MPV, obviously or GL8 is more suitable.
With its pioneering product power, Dreamer has dropped a bombshell in the luxury MPV market. For traditional products such as GL8, Xena and Weiran at this price point, the value of the car has been greatly upgraded, which also proves the strength of China's intelligent manufacturing. With the help of consumption upgrading and new energy reform, Dreamer is expected to become a dark horse in the luxury MPV market.