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Why is the "discounted" Tu Ang, but can't sell the toyota crown land release at a higher price?

In the more than a hundred years of automobile development, many things are recognized by everyone, especially the plate of car-making technology, as a Chinese, our most recognized is nothing more than Volkswagen and Toyota, a German from the West and a Japanese from the East, these two car companies have made the technology of the internal combustion engine and the adjustment of machinery pure. Compared with their own domestic brands, there is indeed some gap, because they have V8, W12 and other multi-cylinder engines, and our domestic independent brands are currently only 6 cylinders. In the gearbox, there is Aisin in Japan and ZF in Germany, which are very reliable representatives of the gearbox, so Japanese and German are extremely high interpretations of car manufacturing technology and car manufacturing standards. So who is stronger and who is weaker in the Japanese or Ashkenazi systems? This issue is indeed very controversial, some people say that Toyota is the world's most profitable car company, many models need to be sold at a higher price, and sometimes the sales are particularly good, such as the two cars we are talking about today, why "discounted" Tuang, but can not sell the price of Toyota Lufang?

Why is the "discounted" Tu Ang, but can't sell the toyota crown land release at a higher price?
Why is the "discounted" Tu Ang, but can't sell the toyota crown land release at a higher price?

Speaking of the Volkswagen Tuang car, I believe that everyone is not unfamiliar, this car was once born to benchmark highlander, because at that time, there were still very few models in the medium and large SUV market, and volkswagen was even less pitiful in the domestic market, so highlander was a big one, and single-month sales could reach 10,000 units. Therefore, Volkswagen launched this Tuang, knowing that the Chinese people like to be big, so they created a seven-seat SUV with a body size of more than five meters, which did make it a fire, and the peak monthly sales reached more than eleven thousand units, so it is also good. But later because of the replacement of Highlander, and after the launch of the sister model Lufang, Tuang's sales were suddenly suppressed, originally with a good positioning down, Tuang even if it is not the peak, a single month can also sell thousands of units, but in the past in November Tuon only sold 4223 units, and Crown Lufang actually sold 6043 units, Highlander because of the new and old sales, but also sold 10385 units.

Why is the "discounted" Tu Ang, but can't sell the toyota crown land release at a higher price?

Then at the same level, Volkswagen Tuang has a certain positioning down, the starting price should be more than 270,000, and the crown land release positioning price is similar, but the land release of this car is the need to increase the price, the specific price increase does not know, anyway, tens of thousands of pieces is to be, and you have to wait for the price increase. For such a state, why is the single-month sales of Crown Lufang still higher than that of Tu Ang. We do a simple analysis, first of all, the brand of the public is not inferior, but the crown of this logo does carry a lot of people's memories, especially the previous generation of consumers, the crown in their eyes is a luxury car, before it sold hundreds of thousands, and then after the crown car discontinued, the brand in the form of SUVs once again into the domestic market, so many people still trust this brand or this logo. In addition, the consumer psychology of the Chinese people is that the more the price is increased, the more difficult it is to buy, the more they want to buy, so such a situation will be formed.

Why is the "discounted" Tu Ang, but can't sell the toyota crown land release at a higher price?
Why is the "discounted" Tu Ang, but can't sell the toyota crown land release at a higher price?

And now we will simply compare the two cars, first of all, in the appearance design, the new Tuang in the intake grille is a change, using the upper and lower symmetrical style, supplemented by longitudinal trim and matrix LED headlights, it looks like it is indeed more powerful and domineering. The front face of the crown land release of this car is also more advanced, especially the logo of the crown, which shows a relatively luxurious atmosphere, which is also worth affirming. On the side of the body, the overall shape of Tuon is relatively wide and slightly full, without too much padding, but more durable. The side of Lu Fang has a very obvious waist line, which brings us a dynamic feeling, which is still relatively rare in medium and large SUVs. The design comes to the tail, Tu Ang uses a penetrating taillight, which is relatively fashionable, while the tail light of the land is more similar to Lexus, and also has a good sense of high-end. As for the body size, Tuon's length, width and height are 5052/1989/1773mm, and the wheelbase is 2980mm. The length, width and height of the crown land release are 5015/1930/1750mm, and the wheelbase is 2850mm.

Why is the "discounted" Tu Ang, but can't sell the toyota crown land release at a higher price?
Why is the "discounted" Tu Ang, but can't sell the toyota crown land release at a higher price?

Walking into the car, to be honest, the interior of the old Tu Ang I was not interested at all, the classic mosaic screen, DSG gear handle, too traditional. But the upgrade of the new model is really obvious, because it uses a full LCD instrument, with a floating display, and there is a new electronic gear handle combination, I think this one interior is more mainstream. The interior of the crown land is slightly more simple, although there is a full LCD instrument, but the entire interior is still dominated by black, the design of the display suspension is not bad, that is, it looks a little thick, not advanced. In terms of configuration, the two models still have advantages over Tuon, although their entry-level models also have knee airbags, but in addition, Volkswagen Tuon also has tire pressure display, reversing image, Internet of Vehicles, LED headlights, automatic air conditioning and so on. The Crown Land Lower Mid-Range model does not have a reversing radar, nor does it have a full LCD instrument, and even the seats are fabric, so the entry-level Crown Land Release is indeed a bit inferior, especially in configuration.

Why is the "discounted" Tu Ang, but can't sell the toyota crown land release at a higher price?
Why is the "discounted" Tu Ang, but can't sell the toyota crown land release at a higher price?

In terms of power, in fact, the difference is relatively large, volkswagen Tuon is a very pure fuel vehicle, equipped with 2.0T and 2.5T V6 engines, 2.0T has high and low power, the maximum is 186 and 220 horsepower, and the 2.5TV6 engine has a maximum of 299 horsepower, matching the seven-speed dual-clutch transmission. To be honest, in terms of power, Tu on is still OK, in addition to the low-power 2.0T version, other speed increases are very good, especially the V6 version, 100 km/h acceleration is only 7.2S. The crown land amplifier is the whole series of oil-electric hybrid power, the choice is a combination of 2.5L naturally aspirated engine and motor, 2.5L engine up to 192 horsepower, matching the E-CVT gearbox, such a set of power can achieve 100 km fuel consumption of 5.3L, it can be said to be very economical. So in terms of power, we can't compare it head-on, after all, the route taken is different, Tuang's power is relatively strong, and there is a six-cylinder version, and the land release is a full range of hybrids, more economical, so it depends on personal needs, which one to choose.

Why is the "discounted" Tu Ang, but can't sell the toyota crown land release at a higher price?
Why is the "discounted" Tu Ang, but can't sell the toyota crown land release at a higher price?

In general, if you are a purely family-oriented consumer who wants to be affordable and has a higher retention rate, you can choose the crown land, after all, Toyota's car does a good job in these aspects. But if you like a little more space and a better motivation, you can choose Tu Ang, and Tu Ang these two points are also unquestionably strong. So crown land put this car to say what is a particularly strong advantage, I personally feel that in addition to the brand and economy is really not seen, like its interior design, configuration and power, etc. are not excellent, so why can it sell more than volkswagen Tuon in a short period of time, and still on the premise of price increase, better than Tuon sold? This is indeed a bit confusing, is it because Toyota's cars are not broken, and the retention rate is high? But at such a price, the German car is not bad, like Tu Ang it is very strong in all aspects, so why is it not better than the same level of Land Fang and Highlander? What do you all think is the reason?

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