It is undeniable that today's domestic car situation is very good, whether it is SUV or sedan field, there are high-quality products such as Haval H6, Geely Xingrui and other high-quality products to support sales. However, it is too late to hinder the self-made car, and it seems that the spurt growth state of domestic cars can only be limited to entry-level products. Of course, friends who will form such a concept should ignore that in the field of new energy models, the time of the point of independent brands and foreign brands is almost the same. As a result, there is such a high-end domestic new energy model, which not only became the first in the industry with the delivery of 13485 units in November this year, but also won the crown of domestic medium and large SUVs.
And this independent product is the first model of the ideal brand from one of the "three giants" of the new domestic forces - the ideal ONE! So, why does an ideal ONE, which has been priced at more than 300,000 yuan and has many joint ventures of the same level of opponents, continue to shape the popular trend? Let's discuss the deeper reasons.
First of all, I would like to say that one of the important factors in the popularity of the ideal ONE is its positioning of "Daddy Artifact" that directly hits the pain points of current car purchases. After all, under the influence of the current "two-child" or even "three-child" policy, the consumer population that has entered the "mezzanine" stage of the old and the low is naturally placed in the back row of the car.
The ideal ONE, as a medium-sized SUV, is a 5030× 1960× 1760 mm of circumference and a wheelbase of 2935 mm. Not only can it give the abundant space comparable to volkswagen Tuang, which has always been known as the "strongest third row below 500,000"; there is also a six-seat layout that is more suitable for the needs of urban cars. In addition, the three-zone automatic air conditioner and the seats with ventilation/heating and a lot of soft filling can also bring comfort comparable to the first class of high-speed rail.
Of course, the "thoughtfulness" of the ideal ONE is not limited to the back row. The quadruple screen in its front interior will all use a stand-alone interface. And the screen in front of the co-pilot also has a lot of audio-visual software available for download to ensure that the co-pilot will not feel dull during the journey. In addition, the high-strength steel body structure, the whole vehicle 7SRS airbag, 12 ultrasonic radars, 5 millimeter wave radars and AD intelligent driver assistance systems are also enough to bring a full range of safety guarantees.
In addition, in the past, when it comes to new energy products, the shortcomings of not running far enough and not being convenient enough have always been an important factor in the wait-and-see attitude of the outside world. The ideal ONE, because it has created a new electric mode of urban electricity consumption and long-distance power generation in the world, achieves a pure electric endurance of 188 kilometers and a neDC comprehensive cruising range of 1080 kilometers; it can perfectly solve the difficult pain points of this industry.
Finally, let's talk about its price. If in the past, the price of a domestic car exceeded 200,000, then the outside world should be instantly responded to by a bearish mood; not to mention that the price of the ideal ONE has exceeded 300,000 and reached 338,000. Of course, if this car can not only solve the pain points of the new energy industry's endurance anxiety, but also have the "Daddy Artifact" attribute that is comparable to the space of Tuang and the comfort comparable to high-speed rail, then look back at its price; not only seems very reasonable, it seems to be enough to explain the deep reasons behind its popularity, right?