laitimes

The first model is the Zengcheng SUV! The founder of Maverick Electric unveils a brand new brand

Following Xiaomi, OPPO, and Foxconn, another "mysterious big guy" announced that he had entered the car-making army.

On December 15, according to media reports, Li Yinan, founder of Maverick Electric, released the NIUTRON brand and announced his official entry into car manufacturing. The brand's Chinese name is "Self-Traveling Home", which will focus on the field of intelligent high-end new energy vehicles.

The name of NIUTRON is a combination of "Neutron (neutron)" and "Niu", and the brand's values are exploration, refinement, pleasure, free control, and ease, so the brand Chinese named "Self-Traveling Home".

It is understood that the first model of the NIUTRON brand is a medium and large extended range SUV, which will be produced on a small scale in March 2022, and the product will officially roll off the production line in September.

The brand will also develop the Gemini twin platform, in the future in the pure electric and range extended two different technical routes, to create a variety of models, these models are using steel and aluminum hybrid body, equipped with intelligent cockpit, advanced automatic driving system and so on.

In addition, in terms of marketing and sales, in the future, NIUTRON will adhere to the way of building its own brand direct stores to build its own sales channels.

The first model is the Zengcheng SUV! The founder of Maverick Electric unveils a brand new brand

Read on