"This project is so meaningful" and "must be forwarded so that more elders can see it"...... On the eve of Mother's Day, the "Sitting and Bathing" public welfare project jointly launched by JD Health and caring partners has aroused strong social repercussions. According to data from JD's health and elderly care channel, since the project was launched on May 10, it has received more than 900,000 likes. JD Health also announced on the 13th that it will unite the top 100 caring brands and all walks of life to donate 1 million pieces of health products for the elderly in the next two years through direct donations, "Love Dongdong" sales donations and other ways to protect the home health of more elderly people.
Aunt Zhai, 61 years old, who lives in the Hutong of the Weaving and Dyeing Bureau in Beijing's Dongcheng District, takes care of her 90-year-old mother-in-law and her aunt's paralyzed wife in bed. Since there is a public toilet in the alley, there is only a small washing space at home, and I can only use towels to wipe my mother-in-law and wife. After receiving the donated bathing chair, Aunt Zhai was very happy, she said that the weather has become hotter, so she can let her mother-in-law sit on the chair and take a bath.
Since the launch of the "Sitting and Taking a Bath" public welfare project, it has also resonated with many netizens, who have shared their stories on social platforms and said that it is very necessary to sit and take a bath. "My dad fell at home, friends must pay attention" "This advice is very practical for the elderly and pregnant women".
According to data from China's disease surveillance system, falls have become the first cause of death for the elderly over 65 years old in the mainland, with an average of 3~4 people falling for every 10 people, and about 56% of the elderly fall at home, of which the highest incidence is in the toilet and bathroom.
In order to allow more elderly people to have a safe and comfortable bathing environment, JD Health and caring partners jointly launched the "Sitting and Bathing" public welfare project, and recently completed the first batch of bathing chair donations. The relevant person in charge of Jingdong Health said that we hope to use the "sitting and bathing" public welfare project to make the bath chair a symbol suitable for the elderly, and arouse more social forces to pay attention to the elderly group's clothing, food, housing and transportation and other home care issues. JD Health will also work together with upstream and downstream enterprises to give full play to the advantages and value of a one-stop health care service platform, so that more elderly people can enjoy a healthy, happy and comfortable life.
JD Health has continued to pay attention to the elderly care business for many years, in addition to launching an exclusive channel for the elderly and continuing to introduce a wealth of products suitable for the elderly, it also actively practices corporate social responsibility, and cooperates with all walks of life to carry out various forms of public welfare actions to help the elderly, such as health lectures, on-site free clinics, and material donations, so as to give more care to the elderly.