In March, the two major topics about automobiles are "oil price increase" and "new energy product price increase" - we have also released a report on the price increase of new energy models of each car company, and this time we intend to come to the terminal, from the perspective of consumers, to see whether the actual quotation of each new energy brand terminal has changed, how long the delivery cycle is, in addition, on the insurance, interest, retention rate and other situations that everyone cares about.
In fact, we have visited seven new energy brands with high attention this time (including Weilai, Ideal, Xiaopeng, Lantu, Tesla, Polar Star and Extreme Krypton), although from the perspective of financial policy, the relevant information can also be queried on the App and WeChat public account of each new energy, but the changes and images brought by the price increase of new energy models to the terminal market may be easier to spy from the delivery cycle, the actual quotation of the terminal, etc.
More notably, with the Weilai ET5, Ideal L9, Xiaopeng G9 and other models will be listed this year, many friends may have similar doubts "If you buy a new energy model for sale now, after the new car comes out, you can buy the latest model through the purchase method." That is to say, the replacement subsidy policy of the manufacturer will also affect the next action of consumers to a certain extent.
tesla
Tandian model: Model 3
Although counting the latest official price increase, the manufacturer guidance price of the 2022 Model 3 has increased by more than 30,000 yuan compared with the 2021 model, but from the terminal sales given "20-24 weeks delivery time, but it is also possible to advance", the attractiveness of model 3 in the terminal market has not been greatly affected, after all, the price increase is not only Tesla, other mainstream new forces brand product prices have been raised. You know, when we visited the store in February, the Model 3 delivery cycle was "only" 10 weeks.
Specific to the details, if we only want to buy an entry-level Model 3 at the lowest price, then the paint color we can choose is only black, while other car paint colors need to be increased, and the installation of charging piles also needs to charge an additional fee, about 8000-10000 yuan. Second, there is currently no other welfare policy for purchasing a Model 3, and even the mat will not be given away. Finally, it should be noted that although Tesla's supercharger pile will be charged faster than other brands' fast charging, the price will be slightly more expensive, and one degree of electricity is about 2 yuan or so.
Nio Lai
Tandian model: NIO ET7
Since THE NIO ET7 (parameter | inquiry) has begun to be delivered to the first batch of users at the end of March, we are more concerned about being able to see the real car of ET7 in the showroom, and the delivery time of THE ET5 is now ordered. In fact, at present, there are only two exhibition cars in Chengdu (while taking into account the use of test driving), we also contacted the staff, and then we will use the video situation to introduce the real car experience of WEILAI ET7 in more detail.
As for NIO ET5, according to NIO staff, even if the deposit is currently paid, and the official lock order is made in June and July, the delivery time of NIO ET5 will be as early as the end of this year, and ordinary consumers may have to wait until the beginning of next year to officially pick up the car. The ES6, EC6 and other models are currently 16 weeks, which is still very long.
ideal
Tandian model: the ideal ONE
Unlike Tesla Model 3, which has raised the terminal price, the ideal ONE will officially increase the price (11,800 yuan) on April 1, but also if you want to choose a more mainstream car paint color, you need to add money to select the car paint color, the price is 10,000 yuan (the basic color is black and white gray and other four colors). The pick-up cycle is 5-7 weeks (7-10 weeks in January).
Of course, because the launch of the ideal L9 has attracted a lot of people's attention, we also asked whether there will be a replacement subsidy for the ideal L9 in the future after buying the ideal ONE, and the ideal salesman said that "there is no accurate statement at present, but when the previous 20 ideal ONE replaced 21 ideal ONE, the manufacturer had a replacement subsidy of about 10,000 yuan." In addition, the ideal brand's 5,000 yuan deposit is valid for 24 hours, and more than 24 hours cannot be refunded.
Xiao Peng
Tandian model: Xiaopeng P7
Compared with the Tesla Model 3 before and after a total price increase of more than 30,000 yuan, the price increase of Xiaopeng P7 will be slightly smaller, taking the Xiaopeng P7 480N model we inquired about as an example, the price increase is about 12,000 yuan. However, in contrast, for the price increase, Xiaopeng's sales staff is obviously more inclined to avoid similar problems, mainly to guide us to upgrade the configuration or choose a package, etc., and deliberately sent us a comparison chart of the difference between the products of the Xiaopeng P7 and the Model 3 (in fact, they all highlight the advantages of the Xiaopeng P7).
It is worth mentioning that in the case of a difference of 20,000 car prices, a small difference in the amount of down payment, and a repayment period of 36 periods, the total interest on the purchase of Xiaopeng P7 seems to be much lower than that of Model 3. However, on our inquiry, the Xiaopeng P7 480N model wants to wait about 2-3 months to pick up the car, and the deposit of 5,000 yuan is also one of the highest among several brands (can not be refunded). As for whether there is a replacement subsidy, Xiaopeng's statement is that the car purchase points are deliberately and directly deducted from the car price (similar to Weilai).
Polar Star
Tandian model: Polestar Polestar 2
Polar star Polestar Polestar 2 is the biggest "surprise" of our visit to the store, we did not expect that there are currently new energy brand models that do not increase in price but will have terminal discounts, and the preferential range is not small (20,000 yuan, and send free installation of charging piles), of course, the sales statement is: as of March 31.
In fact, judging from the current delivery time of 1-2 weeks of Polarstar Polestar Polestar 2, its current terminal sales are indeed not as good as several other hotter new energy brands. From the process of our visit to the store, the popularity of Polestar Polestar 2 is indeed not as good as several other new energy brands, and only 2 groups of customers have a brief exchange with sales in an hour, including us.
Extreme Krypton
Tandian model: Extreme Krypton 001
Although the Kr 001 has been flooded with voices on the network after delivery, and there are some doubts about the completion of its products, the current attractiveness of The Kr 001 in the terminal market does not seem to have been greatly affected - even if the standard version is now set, the car will not be picked up until June-July. Sales even said that "we now have dozens of orders a day in the middle of the week (it should be said that the Chengdu area), and the weekend is even crazier."
In addition, we learned from the sales mouth that There will be no next price increase for the time being (the red paint was discontinued in March, and the high-end YOU version increased by 2500 yuan). And the standard version can still enjoy the rights and interests of 5,000 yuan deposit to 10,000 yuan car.
LanTu
Tandian model: Lantu FREE
For Lantu FREE, we mainly inquired about its extended-range version of the model, the price range is 313,600-333,600 yuan, and the pick-up cycle is also short (about 2 weeks). Perhaps many friends who have not paid attention to Lantu FREE before do not know that the price of its extended range version has been raised by 20,000 yuan compared with before, while the price of the pure electric version has increased by 30,000 yuan.
Ah Chuan said car
Interestingly, in the process of visiting the store, almost every salesperson of the brand (Xiaopeng, Weilai, Ideal, Tesla) will tell us that the retention rate of their brand's products is the highest in the industry, and they have come up with pictures and lists as evidence to offset customers' doubts. Another phenomenon is that due to the long pick-up cycle of several mainstream new forces brands, there will be more or less "users unsubscribe and can pick up the car in advance".
From the consumer's point of view, if you just want to buy a family car that you want, you don't need to consider too much of the second-hand residual value rate in Tesla, Xiaopeng, Weilai, and the ideal choice, after all, the most important thing is to enjoy the current car experience, but the longer car pick-up cycle requires us to plan the car time in advance. The good news is that the deposit that several mainstream new power brands need to pay is not high, ranging from about 1000-5000 yuan, leaving us with enough cash operation space, and the down payment ratio is also adjusted from 15%.
As for the price increase of all new energy brand products from April 1, if the model is determined, you can also consider booking a car tonight, and may also grab the last wave of dividends.