On March 24, Wuling Motors released the price increase announcement of its new energy models, affected by comprehensive factors such as the continuous sharp rise in raw material prices, SAIC-GM-Wuling will raise the official guidance price for its Wuling Hongguang MINIEV series, Wuling Nano EV model and Baojun KiWi EV model, ranging from 4000-8000 yuan.
The price adjustment time is also very anxious, March 24 issued a note, March 24 zero point officially took effect, there is no room for buffer, it can be seen that Wuling Automobile this time a little really can not hold on.
Editors check the official website of Wuling Motors, the starting price of Hongguang MINIEV has been raised from the previous 28,800 yuan to 32,800 yuan, an increase of exactly 4,000 yuan, in addition, the starting price of Macaron Version, Wuling Nano EV and so on has also been raised by 4,000 yuan, while Baojun KiWi EV has directly increased by 8,000 yuan, from 69,800 yuan to 77,800 yuan.
Wuling Automobile has always been the "people's scooter" as the slogan of Wuling Hongguang MINI EV, the starting price of 28,800 yuan is to make the sales of Wuling Automobile soar, causing a sensation in the entire new energy vehicle market, many car companies have also entered the micro pure electric car market, pure electric car market is full of gunpowder, and now Wuling Automobile's many models have increased in price, can they still keep sales?
First of all, Wuling Automobile's models have increased in price, competitive models have also increased prices, not bad in terms of cost performance, if there is a demand for pure electric cars, naturally will not consider the reason for the price increase of 4,000 yuan, but such an unstable new energy vehicle market, after the price increase to buy is really a bit of a loss, it is recommended to wait.
Secondly, after the price increase, the price of Baojun KiWi EV is close to 80,000 yuan, and there are too many models to choose from at such a price, and the cost-effective advantage is lost, and the sales volume will be affected invisibly, but there is no way.
Third, affected by the rise in oil prices, pure electric cars or urban transportation models, consumers will reasonably calculate the demand for cars according to the cost of burning oil and charging, in short, there are more factors affecting the purchase of cars, full of many uncertainties.
Written in the end: the automobile market in 2022 is full of many uncertainties, the epidemic has seriously affected the production capacity of car companies, but also led to a decline in sales, and raw materials have also risen, undoubtedly worse, car companies have risen the price of their models, consumers hold currency and wait and wait has become the norm, the overall car market is foggy.