On marketing and publicity, Wuling Automobile can definitely be called a "ghost talent", this is not, the recently announced Hongguang MINI EV GAMEBOY series of color matching has attracted the attention and hot discussion of netizens.
Judging from the official color matching names, the color matching of Hongguang MINI EV GAMEBOY is very common, nothing more than black, gray, pink, etc., but the names given to them by Wuling are quite interesting.
For example, gray is called "slag ash", the use of the network name stem "slag slag hui", and the text said "chase me, it will be seconds into slag ash"; another example, silver is called "northeast silver", I believe that everyone is not unfamiliar with it, with the copy is also very interesting, "open it, no matter the east, west, north and south, no one dares to look at you." ”
Similar styles are also "black paint", "snail powder" and "healthy code green", each poster is equipped with a very appropriate copywriting, very life-like atmosphere.
For this kind of rather grounded naming, netizens are also unanimously praised, everyone said that it is very Chinese local characteristics, simple and humorous, compared to those what Florentine purple, Japanese blue seems to be tall on the color matching name is much better.
At the same time, there are also brain-opening netizens who offer suggestions and suggestions, proposing that the "yellow-gray-red" combination color matching can be launched, which has also been praised by many people.
Finally, a brief review of the core data of Hongguang MINI EV GAMEBOY, the car has been listed a few days ago, of which the price of the 200 km endurance version is 5.58 and 57,800 yuan, while the price of the 300 km endurance version is 6.78 and 69,800 yuan.
Compared with the ordinary version of the Hongguang MINI EV, the size and power of the new car and the endurance have been further improved, of course, the price is also rising.