China Fund News reporter Yishan
Following the recent price increases of new energy vehicle companies such as BYD, Tesla, Xiaopeng Automobile, and Ideal Automobile, Wuling Automobile has also officially announced the price increase of many of its series of models, including the Wuling Hongguang MINIEV series known as "Shenche", which has 426452 units in sales in 2021, winning the annual sales of new energy in one fell swoop.
It is worth noting that not long ago, Wuling Motors just raised the price of some of its models.
The increase is 4000 yuan - 8000 yuan
On the evening of March 23, Wuling Motors officially announced the "Explanation on the Price Adjustment of New Energy Models" on Weibo.
SAIC-GM-Wuling said that due to the impact of comprehensive factors such as the continuous sharp rise in upstream raw material prices, SAIC-GM-Wuling will adjust the official guidance prices of its Wuling Hongguang MINIEV series models, Wuling NanoEV models and Baojun KiWi EV models, ranging from 4,000 yuan to 8,000 yuan. The price adjustment will take effect from 0:00 on March 24.
According to the official website, Wuling New Energy Vehicle currently has five series, namely Wuling Hongguang MINIEV GAMEBOY series, Wuling Hongguang MINIEV series, Wuling Hongguang MINIEV macaron series, Wuling NanoEV series and Wuling NanoEV Disney Crazy Animal City limited model.
In terms of price, at present, the official guidance price of Wuling Hongguang MINIEV 2022 is 32,800-44,800 yuan, the official price of Wuling Hongguang MINIEV macaron series in 2022 is 43,800-49,800 yuan, the official price of Wuling NanoEV series is 56,800-6.18 million yuan, the official price of Wuling NanoEV Disney Crazy Animals is 66,800 yuan, and the official price of Wuling Hongguang MINIEV GAMEBOY series has not yet been announced.
It is worth noting that on March 11, Wuling Motors announced that the 2022 Hongguang MINIEV was officially listed, announcing that the starting price of the model was between 34,800 yuan and 50,600 yuan, and the price of the whole series of models had been raised by 2,000 yuan, but at that time, it was announced that the starting price of the old easy model was still 28,800 yuan. The Wuling NanoEV model also announced a price increase in early February, with an adjusted price range of 52,800 to 62,800 yuan, with a price increase of 3,000 yuan.
It is reported that Hongguang MINIIEV as a popular model of SAIC-GM-Wuling, the starting price of 28,800 yuan, but also makes it in 2020 once launched quickly sought after by consumers, and then Wuling also launched a series of models such as Hongguang MINIEV macaron models, sandwich models, etc., once again to the market high, the market sold Hongguang MINIEV is also known as an electric "god car".
According to the official introduction, Hongguang MINIEV has won the first place in the 2021 pure electric new energy (domestic brand) retention rate ranking, the "Best Color Award" of the International CMF Design Awards and other awards. In addition, according to the "China Small New Energy Vehicle Low Temperature Endurance White Paper", the Hongguang MINIEV low temperature mileage retention rate reached 67.5%, higher than the industry average of 59.95%.
In January this year, SAIC-GM-Wuling announced that as of December 31, 2021, the overall sales volume of Hongguang MINIEV has exceeded 550,000 since its listing, of which the annual sales volume of 2021 will 426452 units, winning the annual sales of new energy. In addition, MINIEV also set a record for the sales of a single new energy model in China with sales of 55,729 units in December, and won the first place in China's new energy sales for 16 consecutive months. According to the data of the Association, Wuling Hongguang MINIEV sold 26,000 vehicles in February this year.
New energy vehicle companies have raised prices
For the price increase of Wuling Automobile, netizens have left messages to express their understanding, after all, the recent rise in raw materials is too strong.
Wuling Automobile also mentioned in the price increase description that the price of upstream raw materials continued to rise sharply, and this reason also appeared in the previous price increase notes of major new energy vehicle companies.
It is reported that in terms of raw materials, the upstream costs led by nickel and lithium carbonate are still stacked high, and nickel prices are still in a high position. The highest ex-factory price of battery-grade lithium carbonate has reached 530,000 yuan / ton, and the average market price has also exceeded the mark of 500,000 yuan / ton. Downstream power battery manufacturers have also begun to adjust prices due to rising costs, including Cataltime, Guoxuan Hi-Tech, Fu Neng Technology and other manufacturers have announced an increase in product prices.
Affected by this, new energy vehicle companies have recently joined the price increase tide, BYD, Tesla, Xiaopeng Automobile, Ideal Automobile, WM Automobile, Zero-run Car, Nezha Automobile, etc. have announced price increases.
Among them, BYD's full range of models rose by 3,000-6,000 yuan, the price of the ideal ONE increased by 11,800 yuan, the price of Xiaopeng Automobile increased by 1.01-20,000 yuan before subsidies, the price of WM Automobile increased by 7,000-26,000 yuan, the price of Nezha Automobile increased by 3,000-5,000 yuan, and the price of geometric cars increased by 3,000-7,000 yuan. And Tesla's price increase 3 times in 7 days has made netizens directly call to buy a car to buy a "wealth management product", and more media have exposed that Tesla's price increase has spawned "scalping and scalping", and the single order transfer fee is up to more than 20,000 yuan.
In this regard, Ideal Auto CEO Li Xiang publicly stated on March 19 that at present, brands that have contracted with battery manufacturers to determine the price increase in the second quarter have basically announced price increases immediately. If there is no price increase, most of them have not yet been negotiated, and the price will generally increase immediately after waiting for the negotiation. The increase in battery costs in the second quarter was very outrageous. War, politics, and the epidemic have made it possible to appreciate the value of buying a car, and the price of used cars in the United States has increased by 30% overall.
In addition, not only new energy vehicles, electric vehicles, and mobile phones have also been affected by the increase in the price of battery raw materials.
On March 21, Xiaoniu Electric issued an announcement that due to the sharp increase in the price of raw materials (prices) such as upstream lithium batteries, Xiaoniu Electric will raise the retail guidance price of all lithium battery products on April 1, 2022, with an increase of 200-1000 yuan, which will be subject to the release at that time.
Lu Weibing, president of Xiaomi Group China and general manager of the Redmi brand, tweeted, "The recent price increase of battery materials is very outrageous, cherish the super power mobile phone." ”
EDIT: Captain