Recently, the Association announced the production and sales data of passenger cars in January 2022. According to the data, the production of narrow passenger cars in January was 2.059 million units, an increase of 10.4% year-on-year; retail sales of narrow passenger cars in January were 2.092 million units, down 4.4% year-on-year; and wholesale sales of narrow passenger cars in January were 2.172 million units, up 6.8% year-on-year.
The passenger car market is picking up
The Federation pointed out that the overall trend of the passenger car market in January this year was better, especially the production and wholesale volume showed a year-on-year growth, which also reflected the overall supply of the domestic automobile market at this stage, and the major automakers were actively welcoming the New Year.
However, in terms of retail volume, the narrow passenger car market showed a decline of 4.4% in January this year. According to the analysis of the Federation, this is related to the advance of the Spring Festival holiday to January 31, which has a certain impact on the terminal sales of the passenger car market.
From the perspective of market segmentation, the retail sales volume of luxury cars in January showed an increase of 18% month-on-month, which reflects that the traditional luxury car market ushered in a peak sales season near the Spring Festival.
Retail sales of self-owned brands in January were 940,000 units, up 11% year-on-year and 1% month-on-month. In terms of year-on-year growth, the sales volume of independent brands in January is still strong, and its retail share in the domestic passenger car market has risen to 45.5%, an increase of 6.4 percentage points over the same period last year.
Retail sales of mainstream joint venture brands were 860,000 units in January, down 17% year-on-year and down 7% month-on-month. From this point of view, because the market share of Ashkenazi and Japanese is still in decline, the overall performance of mainstream joint venture brands is not strong.
In January, the wholesale sales of narrow passenger car manufacturers increased by 6.8% year-on-year, but due to production constraints, the wholesale sales of some car companies showed a trend of differentiation. For example, the monthly sales of Changan and Geely in their own brands exceed 100,000 units, ranking the forefront of wholesale sales of passenger cars in the narrow sense and far exceeding most Japanese joint venture car companies.
The new energy vehicle market is still hot
Affected by the continuous improvement of chip supply, domestic passenger car production and sales gradually stabilized in January, of which the sales performance of new energy passenger cars is still eye-catching. According to the data, the wholesale sales of new energy passenger cars reached 412,000 units in January, an increase of 141.4% year-on-year; the retail sales of new energy passenger cars in January were 347,000 units, an increase of 132% year-on-year.
According to the analysis of the Association, due to the strong demand for first purchase and exchange before the Spring Festival, it directly promoted the sales of new energy vehicles and traditional fuel vehicles in January.
According to the data, the market penetration rate of wholesale sales of new energy vehicles in January was 19%, an increase of 10.6 percentage points from 8.4% in the same period last year. Among them, the penetration rate of independent brand new energy vehicles reached 32%, which is still the main force driving the overall market penetration rate of new energy vehicles, while the penetration rate of mainstream joint venture brand new energy vehicles in January was only 2.7%.
Recently, affected by the decline in new energy subsidies and the increase in the price of power battery raw materials, many car companies have announced that they will raise the official guidance price of their new energy models.
In this regard, the association said that the market price of new energy vehicles is not expected to rise sharply, and car companies have the ability to resolve the cost pressure caused by the above factors, so as to ensure that the new energy vehicle market in 2022 will continue to maintain rapid growth.
It is understood that in 2021, affected by the shortage of chips, some traditional car companies have lowered their annual sales expectations and transferred undelivered order resources to the first quarter of 2022, and most of these orders are mainly based on new energy models. Judging from this, there is still no pressure on the new energy vehicle market to usher in substantial growth in the first quarter of 2022.
Due to the abundant undelivered orders for new energy vehicles, coupled with the fact that the slight increase in the price of some new energy vehicles will not have a greater impact on the overall market demand, and the users also have certain expectations for the price changes after the decline of new energy, the association will maintain the sales expectation of about 5.5 million new energy passenger vehicles in 2022.
Xiaoxiang Morning News reporter Hu Xiong
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