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Announce price increases! Sales usher in the year of the tiger "opening red"

The Spring Festival holiday is the traditional consumption of golden week, the reporter visited a number of car sales 4S stores in Shenzhen to learn that with the gradual recovery of chip supply, during the Spring Festival, many luxury brands have no longer appeared in last year's car is difficult to find phenomenon, but there are large discounts on terminal prices, which also makes many brands surge in turnover.

Announce price increases! Sales usher in the year of the tiger "opening red"

Dong Peng, General Manager of Shenzhen Chibao Automobile Sales Service Co., Ltd.:

During the traditional Spring Festival, the purchase demand will be relatively large, because the problem of chips has been alleviated, the supply of cars will be more abundant, and the demand will be released.

Some models will achieve 5% to 7% discounts, and most stores have achieved the highest delivery record in history, and sales have increased by about 1.5 times compared with previous years.

Announce price increases! Sales usher in the year of the tiger "opening red"

Unlike the luxury car market, the new energy vehicle pick-up cycle is still long, and with the decline of new energy vehicle subsidies, some new energy vehicle companies such as BYD, Xiaopeng and Nezha have announced price increases.

At the same time, the reporter learned that in the future, more and more new energy models will join the price increase team.

Announce price increases! Sales usher in the year of the tiger "opening red"

Tian Shanshan, general manager of SAIC Volkswagen Shenzhen Yucheng Store:

January was up about 30%-50% compared to December. The entire automotive industry of new energy should have different increases. Should start in March, currently waiting for specific notices from manufacturers.

The price of new energy vehicles not only went higher, sales also reached a new high, a number of new energy vehicles achieved a good start, ideal, Xiaopeng, Nezha January delivery of 12,000 vehicles, 13,000 vehicles, 11,000 units, year-on-year growth rates of 128%, 115%, 402% respectively.

For the future price trend of new energy vehicles, industry insiders believe that with the decline of subsidies and the sharp rise in raw material costs, the price of new energy vehicles in the short term may continue to remain stable, but as the supply of raw materials is alleviated, the price may fall.

Announce price increases! Sales usher in the year of the tiger "opening red"
Announce price increases! Sales usher in the year of the tiger "opening red"

Li Shixian, director of the research department of Shenzhen Banyan Tree Investment Management Co., Ltd.:

The price of lithium carbonate upstream of power batteries rose from 50,000 yuan per ton in early 2021 to 350,000 yuan per ton at the beginning of this year.

However, with the gradual landing of the expansion of the material factory, the entire pattern of supply and demand will be significantly improved, and the price increase is only a short-term phenomenon.

Are you going to buy a new energy vehicle?

Transferred from | CCTV Finance

Source: Changsha Evening News

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