Celebrity endorsement products, there are many problems, why do people just stare at Zhang Kaili?
First, because Liu Huifang's image is deeply rooted in the hearts of the people, people regard Zhang Kaili as Liu Huifang, it seems that Zhang Kaili is Liu Huifang, Liu Huifang is Zhang Kaili, and the requirements for her are therefore high. Second, the victims of the products she endorses are all elderly. Older people are vulnerable and it is most shameful to deceive them. Third, in addition to Liu Huifang, Zhang Kaili has not created a role that can be taken in recent years. Unlike other celebrities, although they endorsed the problem product, the results achieved later quickly made people forget about their former problems.
Zhang Kaili's lesson stars should take it as a warning, and advertising endorsements for goods must be cautious.
