Recently, the media on the Internet exposed a picture of BYD Ocean Network's new car planning, from the picture, it can be seen that in addition to the dolphins that have been listed at present, there are 2 new cars; in the warship series, cars, SUVs, and MPV series are also gradually rolled out.
Image source: Network
2022 is a year of full strength for BYD Ocean Network
Ocean Network and Dynasty Network are BYD's two sales networks, formerly Dynasty Network and e Network, of which the vehicle named after the e word is the product of E Network. In 2021, BYD will adjust its sales network and launch the marine network to replace the e-net, and the original e-net products will be merged into the marine network.
In the ocean network, the marine life series is all pure electric, while the warship series focuses on DM-i hybrid
Marine Life Series
Judging from the information exposed, the pure electric medium-sized sedan under the Marine Life Series will be officially launched in March, based on THE BYD e3.0 platform, or named seal, and is expected to be priced between 150,000 and 200,000, and the overall positioning will be slightly lower than THATD Han.
In addition, there will be seagulls positioned as micro-electric vehicles, and sea lions with medium-sized SUVs, which are priced at 60,000-80,000 yuan and 20-25 million yuan respectively.
Warship series
The warship series is a series that focuses on DM-i hybrids, and basically all models will be equipped with dm-i series. The warship series is divided into three series: destroyer, cruiser and landing ship, of which the destroyer is the sedan series, the cruiser is the SUV series, and the landing ship is the MPV series.
The first model of the warship series was the Destroyer 05, which was positioned as a compact sedan, similar to the Dynasty Net BYD Qin PLUS DM-i.
At present, the destroyer 05 has not yet been listed, but according to the information currently understood, the price of the car is about 130,000-170,000, and the overall configuration will be higher than that of the BYD Qin PLUS of Dynasty Network.
The picture above is the BYD Han EV
In addition to the Destroyer 05, there is also a Destroyer 07 scheduled for release in the fourth quarter of this year, which is positioned as a medium and large sedan, similar to the Dynasty Net BYDHan, and the power system will use the DM-i hybrid system as mentioned above.
Suspected cruiser 05 patented figure
BYD X DREAM concept car
In terms of SUV products, some time ago, BYD applied for a patent map for cruise ship 05, and from the patent map, it can be found that the car is similar to the X DREAM concept car previously unveiled. Some media speculated that the car is positioned between Song PLUS and Tang, with a wheelbase of up to 2900mm and a 7-seater option. The car is expected to be released in the fourth quarter of this year.
In terms of MPV, the first model will be named Landing Ship 07, and the overall size is similar to the GL8, and competitors will directly lock on models such as the GL8.
At present, DM-i has two kinds of power, both use 1.5L plug-in hybrid special engine as an internal combustion engine, which is the first engine specially developed for the hybrid system of its own brand, different from the traditional engine, the hybrid engine will concentrate the high efficiency range in the low speed range, and roll out in the form of surface to improve fuel economy.
The table shows the Parameters of the Song Pro DM-i system
The two EHS mixing systems are EHS132 and EHS145, with maximum power of 132kW and 145kW and peak torque of 316N·m and 325N·m, respectively. According to the model positioning and battery capacity, the pure electric mileage is about 50-120km. It is worth mentioning that the high-endurance version supports the fast charging function.
On the same day that the news of the new car was released, BYD issued an explanation on the price adjustment of the model. The main content is the subsidy decline, raw materials rise and other reasons, the official guidance price of Dynasty Network and Ocean Network related models will be raised by about 1000-7000 yuan.
In fact, in addition to BYD, Tesla, Xiaopeng and other different car companies have been affected by the decline in subsidies and have expressed price increases, which can be said to be within a reasonable range.
From the perspective of new energy penetration rate and BYD's sales in 2021, BYD will sell about 730,000 vehicles in 2021, of which 593,000 new energy vehicles, and the new energy penetration rate is the highest among all independent brands, benefiting from BYD's own years of accumulation in the field of new energy and reserves in new energy technologies.
BYD is also one of the few enterprises in the entire automotive industry that has less impact in the lack of cores, the current new energy market has been fully rolled out, has been fully transformed into new energy BYD seems to be eating the first wave of dividends?
From the layout of BYD Ocean Network to BYD's product strategy and brand strategy, BYD has been at the forefront of independent car companies, from the whole process of self-research to the emergence of DM-i system, coupled with the full rollout of Ocean Network this year, BYD's sales will usher in a peak again in 2022, and the professor is very much looking forward to what new ideas Ocean Network models can bring to us.