When Mr. Lai Shigang offered offerings to his ancestors, the ancestral hall resounded with warm applause
"After more than 300 years, we are finally back!" Lai Shigang said to his daughter Lai Feiya: "Always remember where you came from!" ”
<图为赖世纲、赖飞亚父女回乡寻根祭祖>
This story of reunion after more than 300 years begins during the Qianlong period of the Qing Dynasty, when the Lai ancestor Lai Guoming branch migrated from Quanzhou, Fujian to Sichuan and then to Langdong Township, Huangping County, Guizhou, and gradually took root in the northern land of Qianbei. In the Daoguang and Xianfeng years, Lai Guoming and his descendants Lai Zhengheng and Lai Zonggui brewed wine in Maotai Village, officially opening the family brewing industry, and the original "Huisha" brewing process was called "the originator of sauce aroma" by later generations. By the end of the 1920s, the Lai mao wine created by the Lai family was well-known in China and was the predecessor of Guizhou Moutai wine.
<图为民国时期赖家烧坊手绘作品 赖飞亚（著）>
Time flies, Lai's family brewing skills have been passed down to Lai Shigang, and in 1995, Lai Shigang's brewed "Lai Mao" and "Lao Lai Mao" wine won the gold medal at the Third Science and Technology Star International Exposition, and another international honor after Guizhou Mao Wine won the Panama Gold Medal in 1915. While continuously developing the Lai family's wine industry, Lai Shigang often said to his daughter that you must not forget your roots as a person, you must remember the kindness and quality of your ancestors, you must have respect and gratitude to your ancestors, and you must remember where you came from.
<图为赖世纲、赖飞亚父女正在讨论酒体的风格特征>
Lai Feiya, the daughter of Lai Shigang, remembered her father's teachings, but "where to come from" became a common long-cherished wish of both father and daughter. With the yearning and friendship for the origin of the ancestors' migration, Lai Feiya, the fifth generation of Lai family mao wine, personally produced a wine - Guiyuan as a souvenir.
<图为赖世纲·归源>
Then, by chance, Mr. Lai Jintu, president of the Fujian Branch of the World Lai Clan Friendship Association, extended an invitation to Lai Shigang's father and daughter, inviting them to return to the place where their ancestors set off.
<图为赖世纲父女参观赖氏宗祠>
On January 11, Lai Shigang's father and daughter, full of joy of returning, set foot on the land of their ancestors who had been separated for 300 years. It was warmly welcomed by the clan relatives of the homeland. "I am so happy to finally find the Lai clan in Qianzhong," said the Lai clan in Fujian.
Lai Shigang's father and daughter walked into the ancestral hall and worshipped the ancestors together with the Lai clan relatives in Fujian Province, and comforted the ancestors of the Lai clan that they would live up to the expectations of the ancestors, inherit the spirit and wisdom of the ancestors, and the family continued to prosper.
On January 12th, in order to express the deep affection and friendship for the homeland, Lai Shigang Sauce Wine Guiyuan Dinner and the opening ceremony of Xiamen Qianshun Kunyu Company were held in Xiamen Qishang Hotel. Lai Shigang and Lai Feiya's father and daughter warmly invited Fujian Lai's clan relatives, wine industry experts, entrepreneurs, Lai Shigang sauce wine friends and liquor distributors to gather together to focus on this grand ceremony.
A charming ink dance, "Return to the Source", kicked off the ceremony
Lai Shigang Fourth Generation Inheritor / Chairman of Guizhou Lai Shigang Liquor Lai Shigang, Lai Jia Mao Liquor Fifth Generation Inheritor / Guizhou Lai Shigang Liquor General Manager / National Sommelier Lai Feiya, Chinese Arts and Crafts Master / National Labor Model / Enjoy special allowances from the State Council Lai Litong, President of Fujian Branch of the World Lai Clan Friendship Association Lai Jintu, Famous Investor Ye Sunyi, President of Xiamen University EMBA National Alumni Association Jin Sheng, FILA Group Global Procurement Center CFO Yin Caihe, Industry Guest Li Suwen, More than 200 guests, including Zheng Haishan, President of Suzhou Anxi Chamber of Commerce, Chen Zhonghui, Representative of Xiamen University EMBA2012 Sino-US Class, Lin Zhiyong, CEO of Xiamen Bojinhui, and Zhang Zhihuan, Chairman of OCT Tianshi, attended the ceremony.
Lai Feiya, the fifth generation inheritor of Lai Jia Mao Wine/ General Manager of Guizhou Lai Shigang Wine Industry / National Sommelier, thanked the guests for participating in the event. She said emotionally, "No matter how long and how far the migration road is, no matter how many years and generations have passed, we will never forget the place of departure, nor will we forget the family spirit." "It will be carefully created to create a family wine that embodies the sincere heart of the Lai clan of Qianzhong for the homeland and the heart of the craftsmen - guiyuan, in order to give back to this land."
Subsequently, lai shigang, the fourth generation inheritor of Lai jia mao wine / chairman of Guizhou Lai Shi gang wine industry Lai Shi gang, lai family mao wine fifth generation inheritor / guizhou Lai shi gang wine general manager / national sommelier Lai Feiya, Chinese arts and crafts master / Chinese ceramic art master Lai Litong, the world Lai clan friendship association Fujian branch president Lai Jintu with the theme of "return to the source", traced the family history, family inheritance, looking forward to a better future, expressing the friendship of this return, determined to uphold the family legacy, to bring more quality products and services to the society.
<图为赖世纲酒业向赖氏晋江宗亲联谊会赠予50件归源酒>
The opening ceremony of Qianshun Kunyu Trade Co., Ltd., the general distributor of Lai Shigang Liquor Industry in the southeast region, pushed the dinner activity to a climax again, and the guests and friends present witnessed the authorization of Lai Shigang Liquor Brand Ambassador.
Regional Reseller Authorization
In the future, Fujian's partners will uphold the development concept of Lai Shigang liquor industry and better interpret the brand mission of Lai Mao sauce wine. At the same time, this authorization also demonstrates the determination of Lai Shigang Wine Industry to become bigger, stronger and continue to develop into the future.
Lai Shigang Lai Mao Sauce Wine has begun exclusive customization with Po JinHui and Xiamen University EMBA 2012 Class of China and the United States. The two bespoke wines were officially handed over that night. It means that the territory of Lai Shigang's sauce wine custom wine business continues to expand.
Subsequently, Mr. Lan Yuanzhe, brand ambassador, led the guests to raise a toast to celebrate the successful holding of the dinner and wish everyone a good night here.