[Aika car shopping guide original]
Dedicated to helping everyone solve the problem of car selection, the "Card Guide One Gang One" column is updated again! If you encounter problems in the process of car selection, please feel free to ask us questions, professional shopping guide editors will combine your actual needs, make a comprehensive comparison of alternative models, and finally recommend the most suitable model. The protagonist of this issue is my former colleague, Mr. Li from the northeast, who has always been passionate about self-driving travel, so he wants to buy an SUV, but as a husband and father of two children, gu family is also a must. With a budget of 400,000 yuan and a certain understanding of cars, he is currently struggling between which products? Let's take a look.
Prospective Owner Conversations:
(1) What is the car purchase budget? Loan or full payment?
Mr. Li: "I plan to sell the old car and add some money, the total budget is 400,000-450,000 yuan, and I should buy the car in full." ”
(2) What are the demand for cars? What are the special requirements for a car?
Mr. Lee: "Considering the current family situation, it feels that the three-row SUV is more practical. As for the specific requirements, I hope that the comfort configuration is a little more, the family can sit comfortably; the power is not too weak, it is best to be at the middle and upper levels of the same level, and it is also necessary to take the four-wheel drive system to go out and play more worry-free. ”
(3) Are there any models of interest at present?
Mr. Li: "Recently I went to the nearby 4S store and felt that the explorers were very good. Later, I asked about my relatives and friends around me, and someone recommended it. ”
Analysis: Through communication with Mr. Li, we roughly grasped his preferences and needs. Mr. Li wanted to buy a three-row SUV with a rich configuration, strong power and four-wheel drive system with a price of about 400,000 yuan, targeting the Changan Ford Explorer and FAW-Volkswagen.
Since its listing, Explorer has harvested a lot of traffic with excellent design, rich configuration, strong power, and deep heritage, and the longitudinal rear-drive platform, the counterweight ratio before and after 50:50 has filled another market gap at this level, and the excellent sales performance has also confirmed its strength from the side. At the same time, thanks to the excellent brand influence and new car ownership, the retention rate of explorers has remained high, so that consumers who hold coins and wait and see no longer have worries.
Lanjing is a new face in the medium and large SUV market, it adheres to the design of volkswagen's family template, and combines the characteristics of MPV models such as Weiran, giving people the first impression of being steady and stable.
What we focus on this comparison is their respective top-of-the-line Explorer EcoBoost 285 four-wheel drive platinum version and the 530TSI four-wheel drive flagship Pro, of which the explorer has six seats and seven seats to choose from, while the default is six seats, and the manufacturer guidance price of the two vehicles is 399,800 yuan and 399,900 yuan, respectively.
Car Purchase Demand Analysis: Finalize Explorer/Frontier
Ford as a global SUV expert, across the SUV field for 80 years, specific to the explorer of this star product, it has evolved for 30 years, 6 generations, global cumulative sales of more than 8 million vehicles, "a generation of grandmaster" of the jianghu status is self-evident, its deep historical background is the Lanjing and other new models are difficult to match.
In terms of size, although the explorer and the range are both medium and large SUVs, the wheelbase of the explorer reaches 3025mm, which is 45mm more than the frontier, and the advantage is obvious. In terms of design language, explorers are more willing to release the full sense of volume that SUV should have, and the temperament of the landscape is more restrained.
For the vehicle "appearance", Mr. Li's requirements are not low, the explorer is domineering and capable, the landscape is full and round, in contrast, he is more in line with the former's design concept, thinking that such a shape is more in line with his aesthetic standards. After comparing the appearances, I began to introduce the interiors of the two cars to Mr. Li.
From December 21, 2021, the Explorer's car and machine system ushered in an OTA upgrade, not only installing Ford's world's first visual virtual artificial intelligence assistant "Ford Blue Basin Friend" VPA into the SYNC+ system, allowing drivers to "move their mouths and hands" with peace of mind, but also upgrading the AAR intelligent Xinfeng system, which can monitor the air quality index in the car in real time. In addition, explorers have also implemented the Ford Vehicle-Road Synergy System (V2I) and mobile phone car search function upgrades in some areas to further enhance the happiness of the car.
In the interior comparison link, Mr. Li found the feeling he wanted in the explorer car, the symmetrical layout clearly divided the functional partitions, the difficulty of getting started is low, and the horizontal and vertical screens also ensure the due sense of technology, and the information richness of the full LCD instrument and the smoothness of the operation of the central control screen have left a deep impression on him. In contrast, the interior design of the environment is rich in home atmosphere, but the innovation is slightly insufficient, and the hard injury of poor smoothness of the car machine also makes Mr. Li more concerned.
In the power part, the Explorer is equipped with the Ford Caretaker's 2.3T+10AT "Golden Combo", the engine is full of power, the 10AT shift is smooth, and the 0-100km/h acceleration of 7.8 seconds is a rare SUV of this level. The combination of 2.5T+ 7DCT is adopted, and the power parameters have certain advantages, but the acceleration ability and fuel economy are not as good as those of the explorers.
The Explorer sits on the only longitudinal rear-drive platform in the same class, Ward's top ten +10AT "double ten" power, front and rear 50:50 perfect counterweight ratio, rear-drive-based intelligent four-wheel drive system, TMS terrain management system (6 modes) are its unique advantages, handling performance and off-road potential far exceed other models based on the transverse front-drive platform.
Through the horizontal comparison, it can be found that although the parameters of the explorer are not as good as the range, with the lighter body, the acceleration time of 0-100km/h is 0.4 seconds faster than the latter. For Mr. Li, who hopes that the new car is not weak, can walk the streets and alleys, and can also play in the mountains, this is undoubtedly very important information. In addition, the explorer's power system has been verified by a lot of practice, and the 2.3T+10AT is properly matched, the driving experience is excellent, and the reliability is not to worry.
Design/Power Comparison: Explorer accelerates violently
In terms of configuration, the explorer's configuration is more abundant, its unique active closed air intake grille, remote start, steering wheel electric adjustment, steering wheel memory, front seat massage, etc. can effectively improve driving comfort, front fog lights, far and near light automatic switching, etc. to improve the safety of daily use, 14 speaker Bang & Olufsen audio let Mr. Li enjoy the music, the journey is no longer monotonous.
Explorer Ride Space:
Travel Space:
Explorer Storage Space:
In-house storage space:
In the space comparison link, the explorer is perfectly adapted to the experiencer who is 180cm tall, so for the average person, its actual riding space is absolutely spacious. In addition, the explorer has seven seats to choose from, which version to buy depending on the number of family members, which is very intimate. Both cars have a rich in-car storage compartment, storage slot and flat and spacious luggage compartment, and the explorer's luggage compartment has a larger conventional volume, which is closer to Mr. Li's ideal state of "commuting and self-driving".
Configuration/space differences: Explorers are better