On January 12, the Association announced its december passenger car sales rankings. Among them, the top 10 of the car list has not changed much, but the Wuling Hongguang MINI EV, which has always ranked second, finally topped the list with a sales performance of 50561 units; while the Honda Civic, which was originally ranked 6th in November, fell out of the December TOP10 list with 24118 units and slid to 11th place, replaced by Geely Emgrand, which sold 27798 vehicles.
Wuling Hongguang MINI EV won the first place in the monthly ranking with a sales performance of 50,561 vehicles in December, with annual sales of more than 42w+, and in its price range of 28,800 yuan to 38,800 yuan, there are almost no competitors. Chery's recently listed QQ Ice Cream is the closest competitor, priced at 29,900 yuan to 39,900 yuan, ranking 9th in new energy car sales with 8,390 units in December. Chery QQ ice cream, regardless of price or configuration compared to the Wuling Hongguang MINI EV, is not dominant, not only failed to impact the opponent on the low-end version of the airbag, but also less practical reversing radar, and the appearance is also suspected of plagiarism and small changes. It is easy to understand the overwhelming advantage of Wuling Macro MINI EV in sales volume, regardless of product cost or market influence, while the advantage of Chery QQ ice cream may only exist in the local and East China regional markets where the manufacturer is located.
In fact, Emgrand and Civic are regular customers in the car sales rankings, but they take turns in the TOP10. Emgrand sold 27,798 units in December, up 44.26% month-on-month (19,270 units sold in November), while Civic sold 24,118 units, down 11.86% month-on-month. Compact cars as the most competitive segment of the Chinese car market, Geely Emgrand also has a very high comparison, 62,800 yuan ~ 91,800 yuan of the official guidance price in the same level of competitors is almost the floor price, but regardless of the appearance of the interior design or configuration is not inferior to the flagship model of the joint venture brand, and the release of the fourth generation of the new Emgrand is also accelerating the transformation of the brand car series, as well as the change from price to quality.
The data shows that independent brands benefited from the strong and resilient supply chain support, and still maintained positive growth in December, with terminal retail sales of 930,000 vehicles, an increase of 4% year-on-year, an increase of 25% over the same period in 2019, and further expansion of market share. Wuling Hongguang MINI EV, BYD Qin, Geely Emgrand three models basically remain in the top 15 of the monthly sales list of cars, indicating that domestic cars are becoming more and more accepted by consumers, and independent brand car companies are also rising strongly.