Great Wall Motor will sell more than 1.28 million units in 2021, accounting for 11.1% of overseas markets

Per reporter: Duan Siyao Per reporter Per reporter: Sun Lei

Image source: Daily Economic News Infographic

On the evening of January 6, Great Wall Motor (601633. SH) released production and sales figures for December 2021. According to the data, Great Wall Motor's sales in December 2021 were about 162,400 units, an increase of 8.2% year-on-year and a month-on-month increase of 32.5%. From the perspective of the whole year of 2021, Great Wall Motor's cumulative sales of about 1.281 million units, an increase of 15.2% year-on-year.

Specifically, the haval brand will sell about 770,000 vehicles in 2021, an increase of 2.6% year-on-year. Among them, the annual sales of Haval H6 is about 370,400 vehicles; the annual sales of Haval Big Dog is about 100,700 units; and the delivery volume of Haval Divine Beast is about 7,000 units after its listing.

Weipai sold about 10,000 vehicles in December 2021 and a cumulative annual sales volume of about 58,300 units. Among them, the cumulative sales of mocha is about 28,500 units, and the cumulative sales of Macchiato DHT are 5,145.

In the past year, Weipai has successively launched a number of models such as Mocha, Macchiato DHT, Macchiato DHT-PHEV, etc., among which the recently listed latte DHT, priced at 159,800 to 179,800 yuan, is the third model built based on the coffee intelligent platform, equipped with a lemon 1.5T DHT hybrid system. Less than a month after its launch, the latte DHT achieved sales of 2707 units. Next, Weipai will continue its product offensive, mocha DHT-PHEV will open pre-sale in January, and the dream of internet celebrity models will also be launched in 2022.

In terms of tank brands, Tank 300 deliveries continued to rise, delivering about 84,600 units in the whole year, of which about 12,000 units were delivered in December 2021, an increase of 18.3% month-on-month. It is understood that the tank brand has occupied more than 50% of the market share in the Chinese off-road vehicle market.

In December 2021, the Euler brand sold more than 20,000 units for the first time, or about 20,900 units, an increase of 64.2% year-on-year; the cumulative sales volume for the whole year was about 135,000 units, an increase of 140% year-on-year. Among them, euler good cat annual sales of about 50,900 units; black cat annual sales of about 63,500 units. With the growth of Euler brand sales, new energy vehicle sales have accounted for 10.7% of Great Wall Motor's overall sales in 2021.

Great Wall pickup truck sales in December 2021 were about 25,000 units, an increase of 15.7% year-on-year, of which the monthly sales of the Great Wall Gun were about 15,100 units, and the cumulative sales volume was about 233,000 units, an increase of 3.6% year-on-year.

It is worth mentioning that the Great Wall pickup truck has performed well in overseas markets, with cumulative sales of about 43,600 vehicles in 2021, an increase of 119% year-on-year. Up to now, the Great Wall Cannon has been listed in more than 50 countries and regions such as Australia, Chile, South Africa, Egypt and so on. In the past year, Great Wall Motor's globalization strategy has accelerated, with sales in overseas markets of about 142,800 units in 2021, an increase of 103.7% year-on-year, accounting for 11.1% of sales, and cumulative overseas sales of more than 900,000 vehicles.

According to the "2025 Strategy" released by Great Wall Motor in 2021, by 2025, Great Wall Motor will achieve global annual sales of 4 million vehicles and operating income of more than 600 billion yuan.

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