Speaking of Toyota, everyone knows that it is the world's largest car company and a global car sales giant. In the domestic automobile market, Toyota also has many hot models, but we are going to talk about one of Toyota's slow-selling models today - GAC Toyota C-HR EV.
The official guidance price of the Toyota C-HR EV is 225,800-249,800, and the current terminal of this car in some regions has a preferential range of 80,000 for the whole series.
However, according to the data of the Car 300 used car APP, the sales of Toyota C-HR EV in November this year were only 14 units, and the total sales in the past six months were only 266 vehicles. Judging by this performance, it is clear that the C-HR EV has become one of Toyota's most unsellable models in China this year.
In terms of appearance, the C-HR EV has hardly changed compared with the fuel version of the prototype, and only the logos of "EV" and "Electric" representing the electrification of new energy have been added to the front face and tail.
The front face adopts a semi-closed design, the area of the wings on both sides of the bumper is increased, and the black decoration of the front surrounds the two sides of the "fang-shaped" is the finishing touch of the front, reflecting the wild temperament of the personality.
On the side, the C-HR EV is fitted with an exclusive set of low-wind resistance wheels, and the design of aluminum alloy plus plastic decorative cover creates a two-color effect.
In particular, the rear door opening of the C-HR EV is hidden in the top junction of the window and C-pillar.
In terms of body size, the C-HR EV is a small SUV with a length, width and height of 4405/1795/1575 mm and a wheelbase of 2640 mm.
The interior of the C-HR EV is not much different from the fuel version, which is more in line with the aesthetics of young people. The difference is that the top-of-the-line model is equipped with a 12.3-inch full LCD instrument panel, while the full range of gear levers has become a common style of Toyota hybrid models.
In terms of configuration, the C-HR EV offers keyless entry, multi-function steering wheel, driving mode selection, electronic handbrake and automatic parking, as well as automatic LED headlights in high-end models.
In the power section, the C-HR EV is equipped with a permanent magnet synchronous motor with a maximum power of 150 kW and a maximum torque of 300 Nm.
The power battery is made of ternary lithium material, NEDC pure electric life of 400 km, the top speed of 160 km/h.
Netizens concluded that the reason why Toyota C-HR EV sales are low has a lot to do with its price, after all, most of the groups facing the new energy small SUV market are not strong in economic strength, and there are many options for 200,000-level SUVs on the market.
Therefore, the C-HR EV, which can be called "perfect" in product power, is lost in price, just like the fuel version.