"At first, no one cared about this change, it was just a grass planting, an exhibition, an IP explosion, a brand popularity, until it was closely related to everyone." 」 This is the fashion trend of young people.
For a young man, the trendy thing is to be proud of being in his company, it doesn't have to be all-encompassing, but it has to be outstanding. Therefore, a large and complete car will be more of the first choice for families, and a car with personality, fashion, avant-garde modeling, standing at the head of the tide everywhere, and showing their attitude towards life is the current trendy car selection standard, which is why small SUVs are getting more and more attention.
As a "tide product", the appearance value, black technology, tide play attributes are essential, and if it is a "tide car", it must also add performance, safety and other attributes. Having said all that, we have to invite today's protagonist, GAC Toyota's new C-HR.
On May 28 this year, GAC Toyota's new C-HR was officially launched, and the new TNGA 2.0L dual-engine hybrid version is the first toyota brand model in China equipped with the TNGA 2.0L dual-engine hybrid system, and it is also the fourth dual-engine hybrid model of the GAC Toyota hybrid family. The new C-HR dual engine has carried out a new evolution in the four dimensions of power, appearance, technology and safety, providing a more fashionable choice for young people who love to play and can play.
Face value, the first choice of the trend that never changes
Good-looking appearance must be the first condition that needs to be required for the trend, and the new C-HR based on the CHARM DIAMOND diamond design theme must give people a angular feeling, which also provides a place for young people to express their personality. In terms of detail, the new C-HR is more exciting than the previous generation of products. The visual center of gravity of the whole vehicle is lower, the feathered LED headlights and the suspension LED tail wing integrated combination taillights are more energetic, and the area of the integrated trapezoidal diamond cut grille is further expanded, and the overall feeling is that the new C-HR has a more sporty model.
The sense of condensation at the rear of the body is obvious, with a strong short and lean style, and at a glance, you can feel that the whole car is a "smart master". The new C-HR dual engine as a whole is basically the same as the fuel model, and GAC Toyota uses the blue Toyota LOGO and the word "Hybrid" to highlight the hybrid identity.
The 4390mm*1795mm*1565mm body circumference is exactly the cuteness of the new C-HR, and it is not a problem to walk through the city.
The color must be the most direct expression of the trend, the youthful and energetic dazzling yellow; the stable and reliable titanium gray; the elegant and stylish opal silver; the fiery and enthusiastic coral red; plus each color can be matched with the black roof, and the youthful atmosphere is evident.
Coupled with the original monochrome body, the new C-HR has a total of 11 optional colors, wayward collocation, and willfully play to the end.
Motivation, passion are the qualities of youth
Fast and furious must be a manifestation of youth hormones, a small car, which can not have the physique of a small steel cannon. The new C-HR fuel version still uses the TNGA 2.0L engine, while the newly added dual-engine version is equipped with Toyota's fourth-generation THS II dual-engine hybrid system.
Thanks to the new hybrid system, the power performance of the new C-HR dual engine is better than that of the old model. The TNGA 2.0L engine has a maximum power of 107 kW and the hybrid system has a combined power of 135 kW. Whether it's starting or accelerating, the power is constant and the feedback is instantaneous. Coupled with the help of the new generation of E-CVT electronic stepless transmission system, the whole car is more than brisk to drive.
More importantly, the economy of this powertrain is very impressive, as low as 4.5L/100km of fuel consumption, 21% lower than the current model, greatly reducing the cost of the car, for young people's wallets is too friendly.
The low-weight bottom disc created under the TNGA architecture takes into account a high level of handling stability and comfort; the high-rigidity GOA body has a lighter weight after ensuring higher cockpit rigidity, which strengthens the quietness and safety; the combination of the front McPherson's rear double wishbones and the design of the wide body make the whole car still strong when driving in the corners, and the chassis's treatment of the fine road surface is also eye-catching, and the novice Xiaobai can also enjoy it and love it.
Black technology is a plus for fashion products
Although sparrow is small, it is complete, and although it is a small SUV, the new C-HR has a complete range of technology and security configurations.
The 9-inch central control screen strengthens the interconnection function and provides real-time traffic information, online music, online radio, intelligent voice control vehicles and other functions. And, of course, there's also young people's favorite BaiduCarLife mobile phone interconnection feature.
Based on the "Fengyun Yuexiang" Toyota Zhixing Interconnection, the new C-HR provides a lot of intimate services including emergency rescue/road rescue, APP vehicle condition inquiry/remote control, remote air conditioning, Yuexiang refueling, etc., and connects with the world online at will, so that trendy people can feel a rich and cool smart car life at all times.
In terms of safety, the performance of the new C-HR dual engine is also very surprising, the whole series is equipped with 10 SRS airbags as standard, coupled with toyota's collision avoidance assistance set of PCS pre-collision safety system, DRCC dynamic radar cruise control system, LTA lane tracking assistance system and AHB automatic adjustment of high beam system blessing, all-round care for every trip, so that the tide play more confident.
Tide brand, become the basis of the trend
The concept of tide brand has gradually flowed into other industries from the original clothing circle, and GAC Toyota, which has a deep understanding of the trend, has also built the new C-HR into a "tide brand single product". A crossover SUV product between small and compact, the new C-HR is showing its "mix-and-match" design everywhere, in addition to the youthful atmosphere of the vehicle itself, trendy fashion, the owner of the new C-HR can use diversified innovative marketing activities to enjoy the trend life with more "C-hr players (the majority of C-HR owners and fans)" and unlock more trendy new ways to play.
C-HR allows a group of young car owners and fans who understand life, recognize trends, have connotations, love to learn, dare to challenge, and have a mentality to gather together to explore the tide and play life together through activities such as "fun" play night and "fun" play party. This kind of closely following the circle culture and all-round "tide play +" has shaped the trend trend of C-HR.
Summary of the car incident
A car must have a "soul", which can be a brand, an idea, or a technology. Of course, it is better to have a group of people, because the "soul" of this car comes together, whether it is communication or exploration, to make the car more closely connected with life. Fortunately, the new C-HR is such a car, the tide, is the right solution to young fashion.
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