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After the dismal end, it made a comeback, in the face of the siege of "Wei Xiaoli", can it still be overturned?

As we all know, in the past few years, due to the introduction of a lot of new energy vehicle subsidies by the state, there have been a variety of enterprises on the market that cheat in the name of new forces car manufacturers, and it is precisely because of this that many consumers have a sense of boredom with the term "new energy", until the past two years tesla entered the country, independent brands Weilai, Xiaopeng, ideal joint efforts, and constantly launched excellent products, only gradually turned the reputation of new energy back.

In the first batch of new forces that faded out of vision, the future car was like a meteor that passed in a flash, with a high-light performance, but the peak period was very short, equivalent to a fleeting moment.

After the dismal end, it made a comeback, in the face of the siege of "Wei Xiaoli", can it still be overturned?

Founded in 2015, Qiantu Automobile's parent company is Great Wall Huaguan, and its main business is to produce new energy vehicles. And their first product, the future K50, was unveiled at the Shanghai Auto Show in 2015, and the sports car-like design made consumers whose aesthetics were not so advanced at that time doubly appreciated, and then the car was officially mass-produced in 2018, with an official guidance price of 754,300 yuan and a subsidized price of 686,800 yuan. The new car retains the appearance of the concept car of the time to the greatest extent, and the design of the supercar makes the K50 look very stylish, even if it is placed next to Ferrari and Lamborghini, there is no sense of violation.

After the dismal end, it made a comeback, in the face of the siege of "Wei Xiaoli", can it still be overturned?

The power system of this car was also at the level of the leader at that time, equipped with a four-wheel drive layout of the front and rear dual motors, the maximum power was 280kW, the peak torque was 580Nm, the 100 km acceleration performance was only 4.6 seconds, the battery capacity was 78.84 kWh, the cruising range was 380 km, and the data seemed to be quite good at the time.

However, there is a serious deviation in the positioning of the future car, as a start-up, the first priority is to consider how to survive, rather than build some niche models. Looking at the new forces later, the first product in addition to the SUV is a car, which is the model that volkswagen consumers need. And the high price of the future K50 is also doomed to its lack of access to the mass consumer market.

After the dismal end, it made a comeback, in the face of the siege of "Wei Xiaoli", can it still be overturned?

It is also under the intertwining of such multiple "mistakes", the final future K50 ended in a dismal end, only 131 cars were sold in a year, and in the absence of revenue, the future car is still spending a lot of money, there is news that the future car parent company Great Wall Huaguan has accumulated more than 2 billion yuan and raised funds, but the final destination of these funds is unknown. The product could not be sold, the capital chain was broken, so the future car was exposed to the news of arrears of employee wages and supplier arrears. Since then, the future car has gradually faded out of sight.

After the dismal end, it made a comeback, in the face of the siege of "Wei Xiaoli", can it still be overturned?

However, on December 2 this year, the public account of The Future Automobile, which has not been updated for a long time, released a video and lit up the LOGO of the Suzhou factory at the end, which seems to indicate to the public that it has not completely withdrawn from the market.

Sure enough, a few days later, on December 7, Qiantu Automobile said that it signed a strategic cooperation agreement with Goldenport Holdings and Blue Ocean Creative to enter the meta-universe, and the three parties would join hands to enter the meta-universe. Qiantu Automobile mainly participates as a technical supporter, providing vehicle modification solutions and modified parts.

After the dismal end, it made a comeback, in the face of the siege of "Wei Xiaoli", can it still be overturned?

After two years of silence, The Future Automobile has re-entered the public vision this time, and it seems that it is still obsessed with the new energy section, which has a big cake with unlimited potential. However, most netizens are obviously full of ridicule for the comeback of the future car, some people say that "it is easy to cheat money again" and "this new force that has died once is basically impossible to turn over".

Whether the future car can have a "future", no one can say for sure, but now the new energy vehicle market is not as chaotic as before, and now it has formed a camp of different sizes, regardless of the number of food brands or model styles, and it will be more difficult for the future car to compete in the market.

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