The 300 tanks in line have stopped production, and the Great Wall has become the old "Sea King"? Better to wait for the hybrid version
Nowadays in the field of domestic off-road, the presence of the independent brand of the Great Wall Tank is very strong, although the price of the tank 500 that has been officially listed is not low-key, the whole series is above 300,000, but it has begun to appear in short supply, which shows that domestic consumers have trusted the tank series of off-road vehicles. Not only is this the case with the new tank 500 models, but even if it is a tank 300 model that has been on the market for more than a year, it is still impossible to pick up the car on the spot, not only need to queue, but also make moths every once in a while.
For example, the recent tank 300 has been discontinued again, and the reason why it is said to be another time is because it has been stopped twice last year, either to stop production and adjust the production line, or because the upstream supply chain is interrupted, and this time the sudden decision to stop production belongs to the latter. According to the information disclosed by the sales channel, at least 8 companies in the upstream supply chain of Tank 300 have stopped production, basically because of force majeure factors such as the epidemic.
From the tank 300 after the listing of all the information comprehensive judgment, this car has been in the store a total of more than 100,000 units, but this is far from meeting the demand for orders, coupled with the impact of this suspension of production, it is currently speculated that the tank 300 delivery cycle will continue to be extended, may increase from the original half a year or so to seven or eight months, if the second half of the year model update, then the car booked in 2022, when the hand is obtained, the probability is 2023 products.
Because this phenomenon of consumers waiting for cars rarely occurs in the field of domestic cars, so the tank 300 was speculated by many people as a hunger marketing strategy during the period when it was just listed. In fact, such speculation is just speculation, the Great Wall does not need to put a lot of demand to ignore, after all, every car is profitable, and there is no price increase problem in the new channel of online booking, which is not like some overseas imported models as a "sea king", purely for the pursuit of higher profits.
In fact, the most fundamental reason is that Great Wall Motors itself did not expect this car to be so hot, because the domestic hardcore off-road vehicle consumption market is not large, all the hardcore off-road models add up to a year sales of more than 100,000 units, so the production capacity prepared in the early stage is not sufficient, Great Wall Motors even can not think of itself, only last year's tank 300 models won 84,000 units of sales data, which is equivalent to half of the cake of China's hardcore off-road consumer segment.
Personally feel that the tank 300 model will usher in consumer rationality this year, not only because the car purchase cycle is too long, but also affected by high oil prices, it is undeniable that this hard-core off-road vehicle will be more than the city SUV waste oil, daily commuting often open, that month will be a lot of more than a lot of car costs, the real high-strength hard-core off-road demand consumers are still a minority after all, coupled with the new energy trend, more and more consumers are beginning to choose new energy technology, In fact, last year, the tank 300 was unveiled at many auto shows, if the pace is faster, it is entirely possible to achieve mass production in the second half of this year or next year, plus the battery pack and motor, which will greatly reduce the cost of off-road vehicles.
The question is, do you feel that the tank 300 will be deliberately discontinued? Welcome to leave a message in the comment area and discuss with fans! Spend a second to pay attention and make good friends for a lifetime! Some of the pictures come from the Internet, it is not easy to write an article, and it is expected that the officials will be able to click three times in one click.